Small business▲+2Since September 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
4%from 2% in September 2026
Inside the floor by 9 pointsRank 10 → 7 of 53
3 categories · RankedDocuSign
63Judge labels
7First choices
12Negative labels
14 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
7% in CLM for enterprise buyers
Rank 7 of 63 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 7% of its 15 labels there were negative.
What the models named instead of DocuSign →By buyer segmentRead the same way at every buyer size.
Small business7 of 53
4%20 labels
criticized challenger
Mid-market7 of 63
2%15 labels
accepted challenger
Enterprise5 of 65
7%11 labels
accepted challenger
In clm · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named DocuSign for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Contract lifecycle management and e-signature | Revenue operations | 2% | 7 of 63 | 7% | 15 | accepted challenger | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Digital sales rooms | Sales | 0% | 24 of 73 | 0% | 4 | under 10 labels · led by Dock at 29% | newNew since September 2026: not ranked then, 0% now. |
| Client onboarding platforms | Customer | 0% | 86 of 104 | 50% | 2 | under 10 labels · led by Rocketlane at 47% |
Movement
Since September 2026, DocuSign held within the floor in all three categories: no change cleared 11 points.
Best category · CLM · by segment
Mid-market=heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 2% in September 2026
Inside the floor by 11 pointsRank 11 → 8 of 60
Enterprise▼−12Since September 2026: 20% → 8%, −12 points. Past the 11-point floor: movement. Read over the models both editions asked.
8%from 20% in September 2026
Cleared the floor by 1 pointRank 2 → 5 of 65
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| CLM | 2% | 2% | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 11 → 7 of 63 |
| Sales rooms | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 24 of 73, unchanged |
| Client onboarding | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 86 of 104, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated DocuSign across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated DocuSign across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 1 | 2 |
| GPT-5.4 mini | 1 | 0 | 0 | 1 | 2 |
| Gemini 3.5 Flash | 0 | 0 | 1 | 0 | 1 |
| Perplexity Sonar | 0 | 1 | 0 | 0 | 1 |
| Grok 4.20 | 0 | 1 | 1 | 0 | 2 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 2 | 1 | 0 | 3 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 2 | 3 | 0 | 5 |
| Kimi K2 | 0 | 0 | 1 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 2 | 0 | 2 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct6 labelsNone
Paraphrase24 labels7
Comparative2 labelsNone
Budget-constrained8 labelsNone
Scale-constrained15 labelsNone
Negative8 labelsNone
First choiceAlternativeMentionNegative63 labels in all, every segment counted; 7 of the 7 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“my default recommendation would be DocuSign” GPT-5.4 mini · CLM · paraphrase prompt · first choice
“Choose this if you have a dedicated Legal or Compliance team and require strict governance... Note: This can get significantly more expensive than PandaDoc.” Qwen 3.7 Flash · CLM · paraphrase prompt · alternative
“PandaDoc / DocuSign (if you already have them, their "rooms" features may be sufficient” DeepSeek V4 Flash · Sales rooms · negative prompt · alternative
“Best for Compliance-Heavy Industries ... Watch out: Can get expensive at mid-market scale” DeepSeek V4 Flash · CLM · paraphrase prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“it tends to be less budget-friendly as you move into more CLM-focused features” GPT-5.4 mini · CLM · budget prompt · soft negative
“Docusign is a point solution that only handles signatures.” Claude Haiku 4.5 · Client onboarding · negative prompt · soft negative
Named alongside
The products named in the same answers as DocuSign, over the 63 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and DocuSign was named but was not.ShowHide
Named alongside
The products named in the same answers as DocuSign, over the 63 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and DocuSign was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named DocuSign. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 53 of the 63 answers that named DocuSign and are not a share of its labels.
Domains cited
bindlegal.com23
pandadoc.com21
g2.com18
conga.com17
ironcladapp.com17
sirion.ai16
getaccept.com15
learn.g2.com15
concord.app13
contractsafe.com13
168 of the 168 domain citations in answers naming DocuSign came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
docusign.com is not in Google's top ten for any of the category's searches. In the answers, DocuSign takes 2% of first choices and PandaDoc takes 23%.ShowHide
Search and answers
docusign.com is not in Google's top ten for any of the category's searches. In the answers, DocuSign takes 2% of first choices and PandaDoc takes 23%.
ShowHideIn search
Google, US estimatesPosition for “contract lifecycle management platform”
–
not in the top ten
Position for “best contract lifecycle management platform”
–
not in the top ten
- Searches for its name, Google
- 1,000,000 a month (“docusign”)
- AI search demand for its name, est.
- 9,641 a month
- Organic visits to its site
- about 2,280,470 a month
- Searches its site ranks for
- 40,965 · 8,590 in the top three
- Sites linking to it
- 28,713
- Paid Google search
- 1 searches its ads show for, about 3 clicks and $20 a month (estimate)
In answers
This editionShare of first choices
2%
rank 7 of 63 in CLM
Segment leader
23%
PandaDoc
- First choices
- 7 across its categories
- Named in
- 63 answers
- Its own site cited
- in 53 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on docusign.com
11,448
subdomains included
Content
3,356
counted in the table below
Documentation
718
Product · Integration
252 · 58
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 2,376 | 3 | 2026-09-14 | ||
| News or press | 276 | undated | |||
| Case study | 218 | undated | |||
| Webinar or virtual event | 135 | 5 | 2026-09-17 | ||
| Glossary or explainer | 122 | 4 | 2026-09-22 | ||
| Template or tool | 69 | undated | |||
| Conference or event | 50 | 1 | 2026-07-24 | ||
| Report or ebook | 49 | 8 | 2026-09-17 | ||
| Podcast or video | 33 | undated | |||
| Comparison | 28 | 1 | 2026-09-14 |
Most recent
- 2026-09-22What is a contract glossary or explainer
- 2026-09-17Docusign 101 webinar or virtual event
- 2026-09-17State of Digital Customer Experience report or ebook
- 2026-09-14Docusign Named a Leader in the IDC MarketScape for Worldwide Integrated Signing Workflow Software 2026 blog
- 2026-09-14Electronic signature vs wet signature comparison
- 2026-09-11Idc marketscape for signing workflows report or ebook
How it is countedHide how it is counted
Every page docusign.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as DocuSign
What the judge wrote, as written, with how often. The vendor table decides that these count as DocuSign; a claim can dispute any of them.
DocuSign (+ DocuSign CLM) 1Docusign 1
Follow DocuSign
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Docusign is the company behind DocuSign.ShowHide
The company
Docusign is the company behind DocuSign.
ShowHideOn record
Wikidata- Website
- docusign.com
- Headquarters
- San Francisco, United States
- Founded
- 2003
- Ownership
- Public, DOCU on Nasdaq
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- #1 in Electronic Signature and Intelligent Agreement Management
- For
- businesses
- Price stated
- Send, sign and manage all your agreements for free. docusign.com
- Free plan or trial
- Try for Free docusign.com
- Integrations claimed
- 1000 docusign.com
- Certifications
- ISO 27001FedRAMPAPEC PPPCSA STARPCI DSSSSAE 18
- Hosting
- Australia
- Customers named
- UnileverVestwellPrimericaFlowserveCatchafireGoosehead InsuranceHeidrick & StrugglesKPC Private Funds
- Not stated on the pages read
- Starting price
What DocuSign's own pages state, read September 28, 2026: docusign.com, trust.docusign.com, docusign.com/products/mcp, docusign.com/customer-stories, docusign.com/partners. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when DocuSign's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as DocuSign, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for DocuSign by email, built from the raw record of the edition. It shows:
- where DocuSign is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name DocuSign, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.