Every category where a model named Dash for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Digital asset management	Marketing	0%	20 of 68	0%	6	under 10 labels · led by Canto at 34%

Movement

This is the first edition on this tier, so no move can be computed for Dash yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Dash across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Labels
Claude Haiku 4.5	0	0
GPT-5.4 mini	0	0
Gemini 3.5 Flash	1	1
Perplexity Sonar	0	0
Grok 4.1 Fast	0	0
Mistral Small	1	1
DeepSeek V4 Flash	1	1
Llama 4 Maverick	0	0
Qwen 3.7 Flash	0	0
Kimi K2	2	2
GLM 4.7 FlashX	1	1
MiniMax M2.5	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct1 labelNone

Paraphrase2 labelsNone

Comparative4 labelsNone

Budget-constrained13 labels1

Scale-constrained3 labels1

Negative5 labels2not counted in share

First choiceAlternativeMentionNegative28 labels in all, every segment counted; 2 of the 4 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Go with Dash if you want a beautiful, modern tool that "just works" out of the box and you have a slightly higher budget” Gemini 3.5 Flash · DAM · budget prompt · alternative

“Dash offers the most modern, workflow-friendly experience with every feature included” DeepSeek V4 Flash · DAM · budget prompt · alternative

“For companies wanting hosted solutions with minimal setup: Dash or Canto” GLM 4.7 FlashX · DAM · budget prompt · alternative

“Safer Alternatives to Consider | Simple, fast setup | Dash, Air, Stockpress” Kimi K2 · DAM · negative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Dash, over the 28 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Dash was named but was not.

ProductSame answerTook the first choice insteadHead to head

Filecamp24 of 288Not in the top three

Air19 of 283Not in the top three

Bynder18 of 281Not in the top three

Canto15 of 285Not in the top three

Brandfolder15 of 280Not in the top three

Pics.io14 of 280Not in the top three

Cloudinary11 of 280Not in the top three

MediaValet9 of 282Not in the top three

Stockpress9 of 281Not in the top three

Aprimo9 of 280Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Dash. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 3 of the 28 answers that named Dash and are not a share of its labels.

Domains cited

capterra.com2

g2.com2

canto.com1

celum.com1

cmswire.com1

dash.appYour site1

dev.bynder.com1

frontify.com1

help.frontify.com1

photolibsoftware.com1

Eleven of the twelve domain citations in answers naming Dash came from somebody else's page.

Pages cited

g2.com/categories/digital-asset-management/small-business2

canto.com/pricing1

capterra.com/digital-asset-management-software1

capterra.com/p/148693/Digital-Asset-Management/alternatives1

celum.com/en/blog/digital-asset-management-systems1

cmswire.com/digital-asset-management/examining-19-enterprise-digital-asset-management-solu1

dash.app/blog/digital-asset-management-for-small-businesses1

dev.bynder.com/en/pricing1

Pages are listed as the models cited them.

Names read as Dash

What the judge wrote, as written, with how often. The vendor table decides that these count as Dash; a claim can dispute any of them.

Dash (by Bright) 1

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Dash's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Dash, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at dash.app is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.