GTM AI Index

Index › Products › Braze AI · October 2026 Edition

1 category · Named, not ranked

Braze AI

9Judge labels

0First choices

0Negative labels

7 / 14Models named it

1Category

October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.

Standing

2 labels, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. Braze AI was named 2 times in AI marketing agents, where HubSpot Breeze led with 24%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small business57 of 140

under the label threshold

Mid-market57 of 157

under the label threshold

Enterprise32 of 145

under the label threshold

In ai marketing agents · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Braze AI for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
AI marketing agents	Marketing	0%	57 of 157	0%	2	under 10 labels · led by HubSpot Breeze at 24%

Movement

This is the first edition on this tier, so no move can be computed for Braze AI yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Braze AI across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	Alternative	Mention	Labels
Claude Haiku 4.5	0	0	0
GPT-5.4 mini	1	0	1
Gemini 3.5 Flash	0	0	0
Perplexity Sonar	0	0	0
Grok 4.1 Fast	0	1	1
Mistral Small	0	0	0
DeepSeek V4 Flash	0	0	0
Llama 4 Maverick	0	0	0
Qwen 3.7 Flash	0	0	0
Kimi K2	0	0	0
GLM 4.7 FlashX	0	0	0
MiniMax M2.5	0	0	0
GPT-6 Luna	0	0	0
Muse Glimmer 30B	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct1 labelNone

Paraphrase0 labelsNone

Comparative6 labelsNone

Budget-constrained1 labelNone

Scale-constrained1 labelNone

Negative0 labelsNone

First choiceAlternativeMentionNegative9 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Choose Braze if your world is lifecycle messaging and customer engagement.” GPT-5.4 mini · AI marketing agents · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Braze AI, over the 9 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Braze AI was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Jasper5 of 91Not among the top eight

HubSpot Breeze4 of 92Not among the top eight

Salesforce Agentforce3 of 92Not among the top eight

Adobe Experience Cloud3 of 90Not among the top eight

Salesforce Agentforce Marketing2 of 92Not among the top eight

HubSpot AI2 of 91Not among the top eight

Adobe Marketo Engage2 of 90Not among the top eight

Landbase2 of 90Not among the top eight

Abmatic AI1 of 90Not among the top eight

Adobe1 of 90Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Braze AI. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 9 of the 9 answers that named Braze AI and are not a share of its labels.

Domains cited

braze.comYour site7

aidigital.com6

folk.app4

linkedin.com4

pipeline.zoominfo.com4

startupstash.com4

g2.com3

hitpaw.com3

salesforce.com3

aimultiple.com2

Thirty-three of the forty domain citations in answers naming Braze AI came from somebody else's page.

Pages cited

aidigital.com/blog/best-ai-marketing-platform-comparison6

braze.com/resources/articles/ai-marketing-software6

braze.com/resources/articles/ai-marketing-agents4

folk.app/articles/best-marketing-ai-agents4

linkedin.com/pulse/top-agentic-ai-platforms-transforming-marketing-noor-salam-khan-l0ztf4

startupstash.com/top-ai-marketing-agents4

hitpaw.com/ai-model-tips/ai-marketing-agent.html3

aimultiple.com/ai-agents-in-marketing2

Pages are listed as the models cited them.

Search and answers

braze.com ranks 4 on Google for the category's searches. In the answers, Braze AI takes 0% of first choices and HubSpot Breeze takes 24%.

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In search

Google, US estimates

Position for “ai marketing agent”

–

not in the top ten

Position for “best ai marketing agent”

Organic visits to its site: about 55,552 a month
Searches its site ranks for: 8,467 · 866 in the top three
Sites linking to it: 9,620
Paid Google search: 15 searches its ads show for, about 601 clicks and $13,112 a month (estimate)

Ads on GoogleDetailLess

59+ ads · 59 text · 59 shown in the last 30 days

First shown August 2022, as Braze Inc., verified. Ads started 2025-10 to 2026-09: 11 in the year, 48 before. 61 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 57 of 157 in AI marketing agents

Segment leader

24%

HubSpot Breeze

First choices: 0 across its categories
Named in: 9 answers
Its own site cited: in 9 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on braze.com

5,107

subdomains included

Content

2,977

counted in the table below

Documentation

Product · Integration

42 · 3

Kind	Pages	Last 90 days	Latest
Blog	2,225	56	2026-09-24
Podcast or video	199	undated
Case study	194	5	2026-09-01
Webinar or virtual event	192	undated
News or press	95	3	2026-09-24
Comparison	27	1	2026-07-21
Glossary or explainer	20	0	2026-01-21
Conference or event	17	undated
Report or ebook	6	undated
Template or tool	2	undated

Most recent

2026-09-24Microsoft outlook hotmail email deliverability blog
2026-09-24Braze named a leader in 2026 gartner magic quadrant for multichannel marketing hubs for fourth consecutive year news or press
2026-09-24Braze named leader 2026 gartner magic quadrant blog
2026-09-23Email deliverability 101 blog
2026-09-22Ip warming practical guide blog
2026-09-22Braze account objects spotlight blog

How it is countedHide how it is counted

Every page braze.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Braze AI

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Braze is the company behind Braze AI.

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On record

Wikidata

Website: braze.com
Headquarters: New York City, United States
Founded: 2011

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Braze AI's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Braze AI, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Braze AI by email, built from the raw record of the edition. It shows:

where Braze AI is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Braze AI, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.