Every category where a model named Bluedot for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Retail, proximity and IoT marketing	Marketing	0%	26 of 131	8%	13	accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Bluedot yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Bluedot across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0	0	0
GPT-5.4 mini	0	0	0	0	0
Gemini 3.5 Flash	0	0	0	0	0
Perplexity Sonar	0	0	1	0	1
Grok 4.1 Fast	0	2	2	0	4
Mistral Small	0	1	0	0	1
DeepSeek V4 Flash	1	1	0	0	2
Llama 4 Maverick	0	0	1	0	1
Qwen 3.7 Flash	0	0	0	1	1
Kimi K2	0	0	1	0	1
GLM 4.7 FlashX	0	0	1	0	1
MiniMax M2.5	0	1	0	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct2 labelsNone

Paraphrase2 labelsNone

Comparative17 labels1not counted in share

Budget-constrained3 labelsNone

Scale-constrained4 labelsNone

Negative5 labelsNone

First choiceAlternativeMentionNegative33 labels in all, every segment counted; 0 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Bluedot (its 10m accuracy, low battery, and arrival differentiation are unmatched)” DeepSeek V4 Flash · Proximity · comparative prompt · first choice

“If precision (5m accuracy) for in-store ops matters more; great for pilots, B2B logistics/showrooms.” Grok 4.1 Fast · Proximity · paraphrase prompt · alternative

“Best for: Drive-thru and curbside operations” Mistral Small · Proximity · comparative prompt · alternative

“Best for developers: Radar or Bluedot” MiniMax M2.5 · Proximity · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Platforms like Bluedot have been flagged by analysts for having extremely high minimum commitments (starting around $48,000/year)” Qwen 3.7 Flash · Proximity · negative prompt · hard negative

Named alongside

The products named in the same answers as Bluedot, over the 33 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Bluedot was named but was not.

ProductSame answerTook the first choice insteadHead to head

Radar29 of 337Not in the top three

Kontakt.io25 of 337Not in the top three

Foursquare20 of 338Not in the top three

PlotProjects19 of 330Not in the top three

Estimote17 of 331Not in the top three

GroundTruth14 of 330Not in the top three

InMarket13 of 330Not in the top three

Gimbal12 of 335Not in the top three

Purple8 of 330Not in the top three

Airship5 of 330Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Bluedot. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 3 of the 33 answers that named Bluedot and are not a share of its labels.

Domains cited

clevertap.com1

clicksgeek.com1

cloud.google.com1

docs.radar.com1

f6s.com1

g2.com1

geo.bluedot.ioYour site1

kontakt.io1

mobilozophy.com1

radar.com1

Nine of the ten domain citations in answers naming Bluedot came from somebody else's page.

Pages cited

clevertap.com/blog/location-based-marketing-platform1

clicksgeek.com/best-local-advertising-platforms1

cloud.google.com/apigee/pricing1

cloud.google.com/security-command-center/pricing1

docs.radar.com/geofencing/beacons1

docs.radar.com/geofencing/campaigns1

f6s.com/software/category/proximity-marketing1

g2.com/categories/location-based-marketing1

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Bluedot's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Bluedot, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at bluedot.io is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.