3 categories · RankedAmbition
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Sales gamification | Sales | 19% | 2 of 64 | 22% | 59 | accepted challenger | |
| Sales coaching and training | Sales | 0% | 37 of 124 | 0% | 2 | under 10 labels · led by MindTickle at 24% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Territory and quota planning | Revenue operations | 0% | 79 of 123 | 0% | 1 | under 10 labels · led by CaptivateIQ Planning at 36% | newNew since September 2026: not ranked then, 0% now. |
Movement
By model
How each model treated Ambition across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 1 | 0 | 3 |
| GPT-5.4 mini | 0 | 1 | 1 | 0 | 2 |
| Gemini 3.5 Flash | 3 | 1 | 1 | 2 | 7 |
| Perplexity Sonar | 0 | 1 | 2 | 1 | 4 |
| Grok 4.20 | 0 | 2 | 1 | 0 | 3 |
| Mistral Small | 1 | 1 | 2 | 1 | 5 |
| DeepSeek V4 Flash | 3 | 1 | 0 | 1 | 5 |
| Llama 4 Maverick | 0 | 0 | 3 | 1 | 4 |
| Qwen 3.7 Flash | 0 | 1 | 2 | 2 | 5 |
| Kimi K2 | 2 | 2 | 0 | 2 | 6 |
| GLM 4.7 FlashX | 0 | 4 | 1 | 1 | 6 |
| MiniMax M2.5 | 3 | 0 | 0 | 0 | 3 |
| GPT-6 Luna | 0 | 3 | 0 | 1 | 4 |
| Muse Glimmer 30B | 1 | 3 | 0 | 1 | 5 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Frequently mentioned as a comprehensive solution for mid-sized companies (10-50 employees)... making it a strong choice for mid-market B2B companies.” MiniMax M2.5 · Sales gamification · direct prompt · first choice
“Ambition is the industry standard for mid-market to enterprise B2B companies that want to tie gamification directly to performance management.” Gemini 3.5 Flash · Sales gamification · paraphrase prompt · first choice
“Ambition: Excellent for mid-to-large enterprises with complex CRM setups and a strong focus on coaching and operational metrics.” Gemini 3.5 Flash · Sales gamification · scale prompt · first choice
“Ambition | Enterprise performance management + coaching | Strong for 500+ orgs, $45/user/mo, deep CRM integration” DeepSeek V4 Flash · Sales gamification · scale prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“What to Avoid on a Budget - Ambition (~$45/user/month) — Powerful but pricey” Kimi K2 · Sales gamification · budget prompt · hard negative
“and Ambition (complex, expensive, misleading if you just want gamification)” DeepSeek V4 Flash · Sales gamification · negative prompt · hard negative
“many of the major enterprise sales gamification platforms (such as Ambition, SalesScreen, and Spinify) are designed for larger organizations” Gemini 3.5 Flash · Sales gamification · budget prompt · soft negative
“Be cautious if you have a small team, because one review says it is "overkill and overpriced under 15 reps"” Perplexity Sonar · Sales gamification · negative prompt · soft negative
Named alongside
The products named in the same answers as Ambition, over the 189 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Ambition was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 184 of the 189 answers that named Ambition and are not a share of its labels.
Domains cited
790 of the 790 domain citations in answers naming Ambition came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
ambition.com is not in Google's top ten for any of the category's searches. In the answers, Ambition takes 19% of first choices and Spinify takes 31%.ShowHide
Search and answers
In search
Google, US estimates- Searches for its name, Google
- 135,000 a month (“ambition”)
- AI search demand for its name, est.
- 7,817 a month
- Organic visits to its site
- about 23,985 a month
- Searches its site ranks for
- 565 · 43 in the top three
- Sites linking to it
- 1,704
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This edition- First choices
- 30 across its categories
- Named in
- 189 answers
- Its own site cited
- in 184 of the answers that named it
Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHide| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 270 | undated | CRM | ||
| Case study | 11 | undated | |||
| Conference or event | 4 | undated | |||
| Comparison | 3 | undated | |||
| Glossary or explainer | 3 | undated | |||
| Report or ebook | 1 | undated | |||
| Template or tool | 1 | undated |
How it is countedHide how it is counted
Every page ambition.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Ambition
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Ambition is its own company.ShowHide
The company
In its own words
Stated by the vendor, not checked- Positioning
- Execution Operating System for Revenue Teams
- For
- revenue teams
- Price stated
- Starter $45/user/month; AI INSIGHTS $5/user/month; AI ACTIONS $4/user/month. Pro $65/user/month; AI INSIGHTS $5/user/month; AI ACTIONS $4/user/month. Enterprise $75/user/month; AI INSIGHTS $5/user/month; AI ACTIONS $4/user/month. ambition.com/pricing
- Starting price
- 45 ambition.com/pricing
- Free plan or trial
- pilot options for qualified customers ambition.com/pricing
- Integrations claimed
- 4 ambition.com/product/integrations
- Customers named
- Liz AufmuthJoe ColeJohn KiriazidesRubrikADPMemphis GrizzliesZoomRyder
- Not stated on the pages read
- Certifications, hosting
What Ambition's own pages state, read October 5, 2026: ambition.com, ambition.com/pricing, ambition.com/product/overview, ambition.com/customers, ambition.com/product/integrations. A claimed page can correct any of them.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Ambition's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Ambition, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Ambition by email, built from the raw record of the edition. It shows:
- where Ambition is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Ambition, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.
Badges
Wins only: a badge exists where Ambition is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.ShowHide
Badges
Ambition is among the products AI models recommend first in Sales gamification this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.
Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.