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GTM AI Index
Index › Products › Centrical · October 2026 Edition
1 category · Ranked

Centrical

36Judge labels
1First choices
6Negative labels
14 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
2% in Sales gamification for enterprise buyers
Rank 54 of 64 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 43% of its 7 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In sales gamification · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Centrical for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Sales gamificationSales0%54 of 6443%7under 10 labels · led by Spinify at 31%

Movement

This is the first edition on this tier, so no move can be computed for Centrical yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Centrical across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00011
Gemini 3.5 Flash01001
Perplexity Sonar00000
Grok 4.1 Fast00011
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00101
Qwen 3.7 Flash00000
Kimi K200101
GLM 4.7 FlashX01001
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00011

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct5 labelsNone
Paraphrase5 labelsNone
Comparative10 labelsNone
Budget-constrained4 labels1
Scale-constrained7 labelsNone
Negative5 labels1not counted in share
First choiceAlternativeMentionNegative36 labels in all, every segment counted; 1 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Ideal if you want to heavily tie gamification to training, learning management, and frontline onboarding.” Gemini 3.5 Flash · Sales gamification · scale prompt · alternative
“Mid‑size workflow‑tied gamification? → Centrical” GLM 4.7 FlashX · Sales gamification · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Avoid enterprise-heavy (e.g., Centrical)” Grok 4.1 Fast · Sales gamification · direct prompt · hard negative
“Centrical — powerful, but can feel complex, with customization/reporting concerns.” GPT-5.4 mini · Sales gamification · negative prompt · soft negative
“Be cautious if you have limited admin bandwidth or need fast time-to-value.” Muse Glimmer 30B · Sales gamification · negative prompt · soft negative

Named alongside

The products named in the same answers as Centrical, over the 36 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Centrical was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Spinify31 of 3610Not among the top eight
Ambition30 of 368Not among the top eight
SalesScreen30 of 364Not among the top eight
SmartWinnr15 of 360Not among the top eight
Plecto13 of 360Not among the top eight
LevelEleven12 of 360Not among the top eight
Hoopla9 of 360Not among the top eight
Leaderboarded3 of 362Not among the top eight
Master-O3 of 360Not among the top eight
OneUp Sales3 of 360Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Centrical. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 35 of the 36 answers that named Centrical and are not a share of its labels.

Domains cited

g2.com24
kendo.ai19
techdogs.com19
guideflow.com18
attention.com16
leaderboarded.com14
salesscreen.com12
spinify.com12
openloyalty.io11
us.fitgap.com11

156 of the 156 domain citations in answers naming Centrical came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

centrical.com is not in Google's top ten for any of the category's searches. In the answers, Centrical takes 0% of first choices and Spinify takes 31%.
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In search

Google, US estimates
Position for “sales gamification platform”
–
not in the top ten
Position for “best sales gamification platform”
–
not in the top ten
Searches for its name, Google
1,300 a month (“centrical”)
AI search demand for its name, est.
9,937 a month
Organic visits to its site
about 6,265 a month
Searches its site ranks for
1,279 · 166 in the top three
Sites linking to it
2,374
Paid Google search
11 searches its ads show for, about 42 clicks and $1,170 a month (estimate)
Ads on GoogleDetailLess
26 ads · 26 text · 12 shown in the last 30 days

First shown October 2021, as Biz-Effective Ltd, verified.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 54 of 64 in sales gamification
Segment leader
31%
Spinify
First choices
1 across its categories
Named in
36 answers
Its own site cited
in 35 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on centrical.com
1,115
subdomains included
Content
751
counted in the table below
Documentation
0
Product · Integration
27 · 1
KindPagesLast 90 days2025-11 to 2026-10LatestCategories named
Blog606112026-09-23CRM, Contact center
Conference or event4812026-08-13
Case study3512026-07-28
Report or ebook2402025-02-06CRM
Webinar or virtual event1702026-02-25
Comparison722026-09-10
Template or tool4undated
Podcast or video402022-03-29
News or press4undated
Glossary or explainer2undated

Events in person

Last twelve months

As the event pages on centrical.com state them, read October 5, 2026.

How it is countedHide how it is counted

Every page centrical.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.

Names read as Centrical

What the judge wrote, as written, with how often. The vendor table decides that these count as Centrical; a claim can dispute any of them.
Centrical (formerly GamEffective) 1

Follow Centrical

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Centrical's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Centrical, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Centrical by email, built from the raw record of the edition. It shows:

  • where Centrical is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Centrical, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at centrical.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.