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Index › Products › AB Tasty · October 2026 Edition
1 category · Ranked

AB Tasty

88Judge labels
2First choices
16Negative labels
14 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
2% in Experimentation for enterprise buyers
Rank 14 of 71 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 13% of its 30 labels there were negative.
What the models named instead of AB Tasty →
By buyer segmentRead the same way at every buyer size.
In experimentation · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named AB Tasty for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Experimentation and personalizationMarketing0%14 of 7113%30accepted challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, AB Tasty held within the floor in its one category: no change cleared 11 points.

Best category · Experimentation · by segment

Small business▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 76 → 9 of 63
Mid-market▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 2% in September 2026
Inside the floor by 9 pointsRank 10 → 14 of 68
Enterprise▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 11 → 8 of 53

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Experimentation2%0%▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 10 → 14 of 71

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated AB Tasty across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500202
GPT-5.4 mini02002
Gemini 3.5 Flash00101
Perplexity Sonar02002
Grok 4.2003014
Mistral Small00101
DeepSeek V4 Flash02103
Llama 4 Maverick00000
Qwen 3.7 Flash02204
Kimi K201102
GLM 4.7 FlashX00112
MiniMax M2.503003
GPT-6 Luna00112
Muse Glimmer 30B01012

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct12 labelsNone
Paraphrase16 labels1
Comparative22 labelsNone
Budget-constrained6 labelsNone
Scale-constrained17 labels1
Negative15 labels1not counted in share
First choiceAlternativeMentionNegative88 labels in all, every segment counted; 2 of the 3 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Best for: Mid-market companies and European businesses needing a balanced testing + personalization tool” DeepSeek V4 Flash · Experimentation · comparative prompt · alternative
“For AI-Driven Personalization: AB Tasty (VWO AB Tasty) and Kameleoon lead in AI-powered features.” MiniMax M2.5 · Experimentation · comparative prompt · alternative
“Consider lighter-weight alternatives like VWO, AB Tasty, or even GrowthBook” Qwen 3.7 Flash · Experimentation · negative prompt · alternative
“Choose AB Tasty if you're in Europe or have mixed technical skill levels on your team” Kimi K2 · Experimentation · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Avoid: AB Tasty and Optimizely.” GLM 4.7 FlashX · Experimentation · budget prompt · hard negative
“including products from vendors such as VWO, AB Tasty, or Optimizely—if your site is a complex single-page app, checkout, or server-rendered product” GPT-6 Luna · Experimentation · negative prompt · soft negative
“Optimizely and AB Tasty demand engineering involvement for server-side tests, leading to slow velocity for marketing-led teams” Grok 4.20 · Experimentation · negative prompt · soft negative
“Budget flag: "What to Avoid (Not Budget-Friendly) - AB Tasty: Typically $700-2,500/month"” Muse Glimmer 30B · Experimentation · negative prompt · soft negative

Named alongside

The products named in the same answers as AB Tasty, over the 88 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and AB Tasty was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Optimizely CMS79 of 8823Not among the top eight
VWO79 of 8822Not among the top eight
Adobe Target57 of 885Not among the top eight
Kameleoon47 of 882Not among the top eight
Convert Experiences40 of 889Not among the top eight
Dynamic Yield31 of 880Not among the top eight
GrowthBook29 of 885Not among the top eight
Statsig24 of 883Not among the top eight
LaunchDarkly13 of 881Not among the top eight
Google Optimize13 of 880Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named AB Tasty. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 79 of the 88 answers that named AB Tasty and are not a share of its labels.

Domains cited

convert.com39
contentsquare.com34
mida.so34
webflow.com33
guideflow.com31
kameleoon.com31
optimizely.com27
abmatic.ai23
learn.g2.com23
growthbook.io22

297 of the 297 domain citations in answers naming AB Tasty came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

abtasty.com is not in Google's top ten for any of the category's searches. In the answers, AB Tasty takes 0% of first choices and VWO takes 27%.
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In search

Google, US estimates
Position for “website experimentation and personalization platform”
–
not in the top ten
Position for “best website experimentation and personalization platform”
–
not in the top ten
Searches for its name, Google
1,000 a month (“ab tasty”)
AI search demand for its name, est.
27 a month
Organic visits to its site
about 23,529 a month
Searches its site ranks for
2,977 · 151 in the top three
Sites linking to it
6,460
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
52 ads · 46 text, 6 video · 3 shown in the last 30 days

First shown September 2024, as AB Tasty Inc, verified. Ads started 2025-10 to 2026-09: 23 in the year, 29 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 14 of 71 in experimentation
Segment leader
27%
VWO
First choices
2 across its categories
Named in
88 answers
Its own site cited
in 79 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on abtasty.com
1,710
subdomains included
Content
861
counted in the table below
Documentation
0
Product · Integration
14 · 59
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Case study34002020-08-24
Webinar or virtual event28302019-06-27
Report or ebook5932026-08-03
Conference or event5802025-09-08
Podcast or video5032026-07-16
News or press4402025-01-29
Comparison1192026-09-16
Template or tool1012026-07-16
Blog522026-09-14
Glossary or explainer102024-07-17

Most recent

Events in person

Last twelve months

As the event pages on abtasty.com state them, read September 28, 2026.

How it is countedHide how it is counted

Every page abtasty.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as AB Tasty

What the judge wrote, as written, with how often. The vendor table decides that these count as AB Tasty; a claim can dispute any of them.
AB Tasty (now VWO AB Tasty) 1AB Tasty (now part of VWO) 1

Follow AB Tasty

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

AB Tasty.
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On record

Wikidata
Headquarters
Paris, France
Founded
2009
Employees
about 111 (2018)

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

In its own words

Stated by the vendor, not checked
Positioning
the ultimate digital experience optimization solution
Free plan or trial
30-day free trial with no credit card abtasty.com
Certifications
ISO 27001 ISMSISO 27701 PIMSISO 27017 Cloud securityISO 27018 Cloud PrivacyPCI DSS v4.0.1SOC 2 Type II
Hosting
USthe EUIndia
Customers named
Samsonite
Not stated on the pages read
Who it is for, price, starting price, integrations

What AB Tasty's own pages state, read September 28, 2026: abtasty.com. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when AB Tasty's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as AB Tasty, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for AB Tasty by email, built from the raw record of the edition. It shows:

  • where AB Tasty is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name AB Tasty, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at abtasty.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.