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GTM AI Index
Index › Products › Wynter · October 2026 Edition
1 category · Ranked

Wynter

17Judge labels
7First choices
0Negative labels
9 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
11% in Audience insights for mid-market buyers
Rank 3 of 155 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 0% of its 9 labels there were negative.
By buyer segmentStrongest at mid-market.
Small business34 of 167
0%4 labels
under the label threshold
Mid-market3 of 155
11%9 labels
under the label threshold
Enterprise47 of 147
0%2 labels
under the label threshold
In audience insights · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Wynter for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Audience and consumer insights platformsMarketing11%3 of 1550%9under 10 labels · led by SparkToro at 19%

Movement

This is the first edition on this tier, so no move can be computed for Wynter yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Wynter across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.510001
GPT-5.4 mini00000
Gemini 3.5 Flash02002
Perplexity Sonar10001
Grok 4.1 Fast10001
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash01001
Kimi K210001
GLM 4.7 FlashX00000
MiniMax M2.510001
GPT-6 Luna10001
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase14 labels7
Comparative0 labelsNone
Budget-constrained0 labelsNone
Scale-constrained1 labelNone
Negative1 labelNone
First choiceAlternativeMentionNegative17 labels in all, every segment counted; 7 of the 7 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“If you want one default recommendation for a mid-sized B2B company, I'd start with Wynter for research and positioning work” Perplexity Sonar · Audience insights · paraphrase prompt · first choice
“I'd suggest starting with LinkedIn Analytics (free) combined with Wynter or NewtonX for targeted audience feedback” Claude Haiku 4.5 · Audience insights · paraphrase prompt · first choice
“I'd suggest starting with Wynter if you need quick, ongoing feedback on messaging and positioning” MiniMax M2.5 · Audience insights · paraphrase prompt · first choice
“I'd recommend Wynter as the top consumer insights and audience research tool.” Grok 4.1 Fast · Audience insights · paraphrase prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Wynter, over the 17 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Wynter was named but was not.
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ProductSame answerTook the first choice insteadHead to head
SparkToro7 of 175Not among the top eight
GWI7 of 172Not among the top eight
Qualtrics5 of 172Not among the top eight
ZoomInfo5 of 170Not among the top eight
Apollo.io4 of 172Not among the top eight
6sense3 of 170Not among the top eight
Attest3 of 170Not among the top eight
Audiense3 of 170Not among the top eight
CleverX3 of 170Not among the top eight
Respondent.io3 of 170Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Wynter. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 17 of the 17 answers that named Wynter and are not a share of its labels.

Domains cited

wynter.comYour site11
pipeline.zoominfo.com7
cleverx.com6
gwi.com6
guideflow.com5
learn.g2.com5
meltwater.com5
articos.com4
insightplatforms.com4
pipedrive.com4

Forty-six of the fifty-seven domain citations in answers naming Wynter came from somebody else's page.

Pages cited

learn.g2.com/best-audience-intelligence-platforms5
cleverx.com/blog/best-b2b-market-research-tools-compared-in-20264
guideflow.com/blog/best-audience-intelligence-platforms4
insightplatforms.com/top-tools-for-b2b-research4
meltwater.com/en/blog/top-consumer-insights-tools-companies4
pipedrive.com/en/blog/b2b-market-research4
wynter.com/4
wynter.com/post/top-b2b-market-research-tools4

Pages are listed as the models cited them.

Search and answers

wynter.com is not in Google's top ten for any of the category's searches. In the answers, Wynter takes 11% of first choices and SparkToro takes 19%.
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In search

Google, US estimates
Position for “audience insights platform”
–
not in the top ten
Position for “best audience insights platform”
–
not in the top ten
Searches for its name, Google
6,600 a month (“wynter”)
AI search demand for its name, est.
816 a month
Organic visits to its site
about 19,840 a month
Searches its site ranks for
881 · 95 in the top three
Sites linking to it
1,892
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
2 ads · 2 text · 0 shown in the last 30 days

First shown February 2026, as Wynter Inc, verified. Ads started 2025-11 to 2026-10: 2 in the year.

On Google's pages: 1 2

In answers

This edition
Share of first choices
11%
rank 3 of 155 in audience insights
Segment leader
19%
SparkToro
First choices
7 across its categories
Named in
17 answers
Its own site cited
in 17 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on wynter.com
1,082
subdomains included
Content
221
counted in the table below
Documentation
10
Product · Integration
27 · 0
KindPagesLast 90 days2025-11 to 2026-10LatestCategories named
Blog14102025-06-05SEO
Conference or event51undatedABM
Webinar or virtual event9undated
Case study7undated
Report or ebook502026-06-10
Comparison5undated
Template or tool1undated
Glossary or explainer1undated
Podcast or video1undated

Most recent

How it is countedHide how it is counted

Every page wynter.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.

Follow Wynter

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Wynter's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Wynter, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Wynter by email, built from the raw record of the edition. It shows:

  • where Wynter is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Wynter, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at wynter.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.

Badges

Wins only: a badge exists where Wynter is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.
ShowHide

Wynter is among the products AI models recommend first in Audience and consumer insights platforms this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges
Among AI models' top three in Audience and consumer insights platforms, October 2026 Edition, GTM AI Recommendation Index
Show the code
<a href="https://gtm-ai-index.com/marketing/audience-and-consumer-insights/"><img src="https://gtm-ai-index.com/badges/2026-10/wynter--audience-and-consumer-insights-wide.svg" alt="Among AI models' top three in Audience and consumer insights platforms, October 2026 Edition, GTM AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Audience and consumer insights platforms standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides
Among AI models' top three in Audience and consumer insights platforms, October 2026 Edition, GTM AI Recommendation Index
Show the code
<a href="https://gtm-ai-index.com/marketing/audience-and-consumer-insights/"><img src="https://gtm-ai-index.com/badges/2026-10/wynter--audience-and-consumer-insights-square.svg" alt="Among AI models' top three in Audience and consumer insights platforms, October 2026 Edition, GTM AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Audience and consumer insights platforms standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer
Among AI models' top three in Audience and consumer insights platforms, October 2026 Edition, GTM AI Recommendation Index
Show the code
<a href="https://gtm-ai-index.com/marketing/audience-and-consumer-insights/"><img src="https://gtm-ai-index.com/badges/2026-10/wynter--audience-and-consumer-insights-compact.svg" alt="Among AI models' top three in Audience and consumer insights platforms, October 2026 Edition, GTM AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Audience and consumer insights platforms standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.