Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 30 → 49 of 72
1 category · Named, not rankedSprout Social Influencer Marketing
12Judge labels
2First choices
2Negative labels
5 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
4 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Sprout Social Influencer Marketing was named 4 times in Influencer, where Favikon led with 23%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business52 of 77
0%1 label
under the label threshold
Mid-market15 of 72
2%4 labels
under the label threshold
Enterprise10 of 61
2%7 labels
under the label threshold
In influencer · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Sprout Social Influencer Marketing for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Influencer platforms | Marketing | 2% | 15 of 72 | 25% | 4 | under 10 labels · led by Favikon at 23% | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Sprout Social Influencer Marketing held within the floor in its one category: no change cleared 11 points.
Best category · Influencer · by segment
Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 32 → 15 of 71
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 19 → 23 of 59
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Influencer | 0% | 2% | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 32 → 15 of 72 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Sprout Social Influencer Marketing across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Sprout Social Influencer Marketing across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 1 | 1 | 0 | 1 | 3 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 1 | 0 | 1 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct4 labels1
Paraphrase0 labelsNone
Comparative5 labelsNone
Budget-constrained2 labels1
Scale-constrained0 labelsNone
Negative1 labelNone
First choiceAlternativeMentionNegative12 labels in all, every segment counted; 2 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“the best all-around choice is usually Sprout Social Influencer Marketing” GPT-5.4 mini · Influencer · direct prompt · first choice
“Best for teams already deep in social management: Sprout Social” GPT-5.4 mini · Influencer · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“What to avoid on a tight budget... often described as a harder fit for smaller organizations because cost becomes a barrier” GPT-5.4 mini · Influencer · budget prompt · hard negative
Named alongside
The products named in the same answers as Sprout Social Influencer Marketing, over the 12 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Sprout Social Influencer Marketing was named but was not.ShowHide
Named alongside
The products named in the same answers as Sprout Social Influencer Marketing, over the 12 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Sprout Social Influencer Marketing was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Sprout Social Influencer Marketing. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 12 of the 12 answers that named Sprout Social Influencer Marketing and are not a share of its labels.
Domains cited
g2.com6
creatoriq.com4
sproutsocial.comYour site4
guideflow.com3
learn.g2.com3
meltwater.com3
techtarget.com3
aspire.io2
blog.hootsuite.com2
brandwatch.com2
Twenty-eight of the thirty-two domain citations in answers naming Sprout Social Influencer Marketing came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
sproutsocial.com ranks 5 on Google for the category's searches. In the answers, Sprout Social Influencer Marketing takes 2% of first choices and Favikon takes 23%.ShowHide
Search and answers
sproutsocial.com ranks 5 on Google for the category's searches. In the answers, Sprout Social Influencer Marketing takes 2% of first choices and Favikon takes 23%.
ShowHideIn search
Google, US estimatesPosition for “influencer marketing platform”
–
not in the top ten
Position for “best influencer marketing platform”
5
- Organic visits to its site
- about 932,473 a month
- Searches its site ranks for
- 56,899 · 5,972 in the top three
- Sites linking to it
- 70,595
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
2%
rank 15 of 72 in influencer
Segment leader
23%
Favikon
- First choices
- 2 across its categories
- Named in
- 12 answers
- Its own site cited
- in 12 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on sproutsocial.com
3,942
subdomains included
Content
2,163
counted in the table below
Documentation
1,522
Product · Integration
6 · 1
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 1,424 | 5 | 2026-09-24 | SEO, Social media | |
| Report or ebook | 176 | 6 | 2026-08-07 | SEO, Social media | |
| Glossary or explainer | 114 | 4 | 2026-09-25 | ||
| Webinar or virtual event | 107 | 5 | 2026-08-17 | CRM, Social media | |
| News or press | 95 | 6 | 2026-09-16 | Influencer | |
| Case study | 71 | 5 | 2026-08-29 | ||
| Template or tool | 68 | 2 | 2026-08-17 | Social media | |
| Comparison | 58 | 1 | 2026-07-07 | ||
| Podcast or video | 30 | 0 | 2025-04-08 | ||
| Conference or event | 20 | 0 | 2026-05-14 |
Most recent
- 2026-09-25Native advertising glossary or explainer
- 2026-09-24Holiday shopping trends blog
- 2026-09-24Evergreen content glossary or explainer
- 2026-09-17Social media discoverability blog
- 2026-09-16Social media saturation blog
- 2026-09-16Consumers plan to spend less this holiday season and turn to social for entire shopping journey news or press
How it is countedHide how it is counted
Every page sproutsocial.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name SEO (18); 4 name the category the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Sprout Social Influencer Marketing
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Sprout Social is the company behind Sprout Social Influencer Marketing.ShowHide
The company
Sprout Social is the company behind Sprout Social Influencer Marketing.
ShowHideOn record
Wikidata- Website
- sproutsocial.com
- Headquarters
- Chicago, United States
- Founded
- 2010
- Employees
- about 1,421 (2023)
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- Turn creator partnerships into measurable business impact
- Free plan or trial
- Try for free sproutsocial.com/features/employee-advocacy
- Certifications
- SOC 2 Type 2SOC 2 Type 1ISO 27001:2022ISO 27701:2019
- Not stated on the pages read
- Price, starting price, integrations, hosting, customers
What Sprout Social Influencer Marketing's own pages state, read October 5, 2026: sproutsocial.com/influencer-marketing, sproutsocial.com, sproutsocial.com/pricing, trust.sproutsocial.com, sproutsocial.com/features/employee-advocacy. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Sprout Social Influencer Marketing's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Sprout Social Influencer Marketing, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Sprout Social Influencer Marketing by email, built from the raw record of the edition. It shows:
- where Sprout Social Influencer Marketing is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Sprout Social Influencer Marketing, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.