Small business▼−6Since September 2026: 8% → 2%, −6 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 8% in September 2026
Inside the floor by 5 pointsRank 4 → 16 of 72
1 category · RankedGRIN
108Judge labels
11First choices
26Negative labels
14 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
11% in Influencer for mid-market buyers
Rank 3 of 72 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 12% of its 43 labels there were negative.
What the models named instead of GRIN →By buyer segmentRead the same way at every buyer size.
Small business16 of 77
2%35 labels
criticized challenger
Mid-market3 of 72
11%43 labels
accepted challenger
Enterprise3 of 61
8%30 labels
accepted challenger
In influencer · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named GRIN for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Influencer platforms | Marketing | 11% | 3 of 72 | 12% | 43 | accepted challenger | =heldSince September 2026: 10% → 10%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, GRIN held within the floor in its one category: no change cleared 11 points.
Best category · Influencer · by segment
Mid-market=heldSince September 2026: 10% → 10%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
10%from 10% in September 2026
Inside the floor by 11 pointsRank 3 of 71, unchanged
Enterprise▲+2Since September 2026: 6% → 9%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
9%from 6% in September 2026
Inside the floor by 9 pointsRank 3 of 59, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Influencer | 10% | 10% | =heldSince September 2026: 10% → 10%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 3 of 72, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated GRIN across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated GRIN across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 1 | 1 | 3 |
| GPT-5.4 mini | 0 | 3 | 0 | 0 | 3 |
| Gemini 3.5 Flash | 1 | 1 | 0 | 3 | 5 |
| Perplexity Sonar | 0 | 0 | 1 | 0 | 1 |
| Grok 4.20 | 1 | 4 | 0 | 0 | 5 |
| Mistral Small | 1 | 0 | 2 | 0 | 3 |
| DeepSeek V4 Flash | 0 | 2 | 1 | 0 | 3 |
| Llama 4 Maverick | 0 | 0 | 2 | 0 | 2 |
| Qwen 3.7 Flash | 1 | 2 | 2 | 0 | 5 |
| Kimi K2 | 1 | 1 | 1 | 0 | 3 |
| GLM 4.7 FlashX | 1 | 1 | 0 | 0 | 2 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 1 | 1 | 2 | 1 | 5 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct15 labelsNone
Paraphrase15 labels5
Comparative29 labels2not counted in share
Budget-constrained15 labels4
Scale-constrained13 labels2
Negative21 labelsNone
First choiceAlternativeMentionNegative108 labels in all, every segment counted; 11 of the 13 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“GRIN is often recommended as the best creator and influencer management tool” Mistral Small · Influencer · paraphrase prompt · first choice
“If you are a fast-growing DTC brand ... choose GRIN (for large budgets)” Gemini 3.5 Flash · Influencer · comparative prompt · first choice
“I would recommend GRIN or Favikon, depending on your primary focus.” Qwen 3.7 Flash · Influencer · paraphrase prompt · first choice
“prioritize GRIN, Upfluence, CreatorIQ for your size” Grok 4.20 · Influencer · scale prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“"Grin creator discovery feature was removed from the platform without any prior notice."” Muse Glimmer 30B · Influencer · negative prompt · hard negative
“Grin may be a big financial commitment if you're a new business, and the platform may feel overwhelming if you're beginning influencer marketing” Claude Haiku 4.5 · Influencer · negative prompt · soft negative
“you want to avoid expensive, enterprise-level SaaS tools (like GRIN, Aspire, or Traackr), which often require four-figure monthly fees” Gemini 3.5 Flash · Influencer · budget prompt · soft negative
“such as Grin and Upfluence—are designed for enterprise-level companies... cautionary tales ... about their billing practices” Gemini 3.5 Flash · Influencer · negative prompt · soft negative
Named alongside
The products named in the same answers as GRIN, over the 108 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and GRIN was named but was not.ShowHide
Named alongside
The products named in the same answers as GRIN, over the 108 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and GRIN was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named GRIN. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 102 of the 108 answers that named GRIN and are not a share of its labels.
Domains cited
guideflow.com51
archive.com42
toptal.com41
g2.com38
dashsocial.com37
modash.io37
favikon.com36
influencermarketinghub.com32
learn.g2.com29
influenceflow.io26
369 of the 369 domain citations in answers naming GRIN came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
grin.co is not in Google's top ten for any of the category's searches. In the answers, GRIN takes 11% of first choices and Favikon takes 23%.ShowHide
Search and answers
grin.co is not in Google's top ten for any of the category's searches. In the answers, GRIN takes 11% of first choices and Favikon takes 23%.
ShowHideIn search
Google, US estimatesPosition for “influencer marketing platform”
–
not in the top ten
Position for “best influencer marketing platform”
–
not in the top ten
- Searches for its name, Google
- 49,500 a month (“grin”)
- AI search demand for its name, est.
- 3,380 a month
- Organic visits to its site
- about 24,819 a month
- Searches its site ranks for
- 1,614 · 79 in the top three
- Sites linking to it
- 6,057
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
11%
rank 3 of 72 in influencer
Segment leader
23%
Favikon
- First choices
- 11 across its categories
- Named in
- 108 answers
- Its own site cited
- in 102 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on grin.co
965
subdomains included
Content
591
counted in the table below
Documentation
227
Product · Integration
7 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 382 | 3 | 2026-09-14 | SEO, Ecommerce marketing | |
| Podcast or video | 84 | undated | |||
| Case study | 44 | 0 | 2025-06-05 | Influencer | |
| News or press | 28 | undated | |||
| Comparison | 20 | 0 | 2025-05-06 | ||
| Webinar or virtual event | 12 | undated | |||
| Glossary or explainer | 9 | 0 | 2025-04-01 | ||
| Conference or event | 5 | undated | |||
| Template or tool | 4 | undated | |||
| Report or ebook | 3 | 0 | 2023-04-26 |
Most recent
- 2026-09-14No success tax blog
- 2026-09-08We became our own customer blog
- 2026-09-04Gifting program benchmarks blog
- 2025-12-18How to incentivize creators to post meaningful product led content from pr blog
- 2025-12-02Ai in influencer marketing the end of guesswork blog
- 2025-11-2412 last minute ways brands can maximize bfcm performance blog
How it is countedHide how it is counted
Every page grin.co exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as GRIN
What the judge wrote, as written, with how often. The vendor table decides that these count as GRIN; a claim can dispute any of them.
Grin 12
Follow GRIN
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
GRIN is its own company.ShowHide
The company
GRIN is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- GRIN is a creator marketing platform that helps brands discover and manage creators, run influencer and affiliate campaigns, automate workflows with Gia, and measure performance and ROI.
- For
- brands
- Price stated
- There are no commissions on simple affiliate programs. A simple affiliate program costs nothing. grin.co
- Starting price
- 0 grin.co/pricing
- Free plan or trial
- Start free, no credit card. grin.co
- Integrations claimed
- 5 grin.co/platform
- Certifications
- SOC 2 Type IIGDPR
- Customers named
- UberStioRookie WellnessSKIMSColourPopIPSYMVMTAnthros
- Not stated on the pages read
- Hosting
What GRIN's own pages state, read September 28, 2026: grin.co, grin.co/pricing, grin.co/security, grin.co/platform, grin.co/case-studies. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when GRIN's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as GRIN, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for GRIN by email, built from the raw record of the edition. It shows:
- where GRIN is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name GRIN, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.
Badges
Wins only: a badge exists where GRIN is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.ShowHide
Badges
Wins only: a badge exists where GRIN is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.
ShowHideGRIN is among the products AI models recommend first in Influencer platforms this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.
Wide · 320 × 104 Website, beside other badges
Square · 240 × 240 LinkedIn, slides
Compact · 200 × 56 Email signature, footer
Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.