GTM AI Index
Index Vendors › SmartyAds DSP · September 2026 Edition
1 category · Named, not ranked

SmartyAds DSP

9Judge labels
0First choices
0Negative labels
5 of 12Models named it
1Category
September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.
Standing
3 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. SmartyAds DSP was named 3 times in Programmatic, where StackAdapt led with 61%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In programmatic · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named SmartyAds DSP for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Programmatic and display advertisingMarketing0%19 of 960%3under 10 labels · led by StackAdapt at 61%

Movement

This is the first edition on this tier, so no move can be computed for SmartyAds DSP yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated SmartyAds DSP across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash01001
Perplexity Sonar00000
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K201102
GLM 4.7 FlashX00000
MiniMax M2.500000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase0 labelsNone
Comparative3 labelsNone
Budget-constrained6 labelsNone
Scale-constrained0 labelsNone
Negative0 labelsNone
First choiceAlternativeMentionNegative9 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“SmartyAds is a highly accessible, global CPM-based DSP.” Gemini 3.5 Flash · Programmatic · budget prompt · alternative
“Lowest Entry Point for Full DSP Access” Kimi K2 · Programmatic · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as SmartyAds DSP, over the 9 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and SmartyAds DSP was named but was not.
ProductSame answerTook the first choice insteadHead to head
StackAdapt8 of 93Not in the top three
AdRoll7 of 95Not in the top three
The Trade Desk7 of 91Not in the top three
Choozle6 of 92Not in the top three
Amazon DSP5 of 91Not in the top three
DV3605 of 90Not in the top three
Vibe.co4 of 91Not in the top three
Google Ads3 of 91Not in the top three
AdLib3 of 90Not in the top three
Google Display & Video 3602 of 91Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.
Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when SmartyAds DSP's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as SmartyAds DSP, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at smartyads.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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