GTM AI Index

Index › Vendors › Ordinal · September 2026 Edition

1 category · Named, not ranked

Ordinal

4Judge labels

0First choices

0Negative labels

4 of 12Models named it

1Category

September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.

Standing

2 labels, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. Ordinal was named 2 times in Social media, where Sprout Social led with 37%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small business22 of 46

under the label threshold

Mid-market24 of 59

under the label threshold

Enterprisenot named

No model named it for this buyer.

In social media · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Ordinal for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Social media management	Marketing	0%	24 of 59	0%	2	under 10 labels · led by Sprout Social at 37%

Movement

This is the first edition on this tier, so no move can be computed for Ordinal yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Ordinal across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Labels
Claude Haiku 4.5	0	0
GPT-5.4 mini	0	0
Gemini 3.5 Flash	0	0
Perplexity Sonar	0	0
Grok 4.1 Fast	0	0
Mistral Small	1	1
DeepSeek V4 Flash	0	0
Llama 4 Maverick	1	1
Qwen 3.7 Flash	0	0
Kimi K2	0	0
GLM 4.7 FlashX	0	0
MiniMax M2.5	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct0 labelsNone

Paraphrase1 labelNone

Comparative2 labelsNone

Budget-constrained1 labelNone

Scale-constrained0 labelsNone

Negative0 labelsNone

First choiceAlternativeMentionNegative4 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“For executives: Ordinal (LinkedIn and analytics focus)” Mistral Small · Social media · comparative prompt · alternative

“Ordinal is a good option for executive content” Llama 4 Maverick · Social media · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Ordinal, over the 4 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Ordinal was named but was not.

ProductSame answerTook the first choice insteadHead to head

Buffer4 of 42Not in the top three

Hootsuite2 of 41Not in the top three

Sprout Social2 of 41Not in the top three

Metricool2 of 40Not in the top three

Typefully2 of 40Not in the top three

Vista Social2 of 40Not in the top three

SocialPilot1 of 41Not in the top three

Agorapulse1 of 40Not in the top three

DemandBird1 of 40Not in the top three

HubSpot Social1 of 40Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Ordinal. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 2 of the 4 answers that named Ordinal and are not a share of its labels.

Domains cited

postiv.ai2

sprinklr.com2

thecmo.com2

adwave.com1

blog.hubspot.com1

demandbird.com1

efficient.app1

glowsocial.com1

later.com1

loomly.com1

Thirteen of the thirteen domain citations in answers naming Ordinal came from somebody else's page.

Pages cited

postiv.ai/blog/social-media-management-software-for-small-business2

adwave.com/resources/best-social-media-scheduling-tools-for-small-business1

blog.hubspot.com/marketing/social-media-scheduler1

demandbird.com/resources/best-social-media-scheduling-tools1

efficient.app/best/social-media-management1

glowsocial.com/blog/best-affordable-social-media-management-small-business1

later.com/blog/social-media-scheduling-tools1

loomly.com/blog/best-social-media-scheduling-tools-for-every-type-of-business1

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Ordinal's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Ordinal, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at ordinal.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.