AI Indexes
GTM AI Index
Index › Products › Orb · October 2026 Edition
2 categories · Ranked

Orb

24Judge labels
1First choices
1Negative labels
11 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
0% in Billing for enterprise buyers
Rank 13 of 54 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 0% of its 5 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In billing · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Orb for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Billing and subscription managementRevenue operations0%13 of 540%5under 10 labels · led by Chargebee at 60%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Pricing optimizationRevenue operations0%25 of 760%2under 10 labels · led by Pricefx at 53%

Movement

Since September 2026, Orb held within the floor in all two categories: no change cleared 11 points.

Best category · Billing · by segment

Small business▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 45 → 10 of 66
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 13 → 11 of 51
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 11 of 58, unchanged

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Billing0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 13 of 54, unchanged
Pricing optimization0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 25 of 76, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Orb across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500101
GPT-5.4 mini00000
Gemini 3.5 Flash01102
Perplexity Sonar01001
Grok 4.2000000
Mistral Small01001
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash01001
Kimi K200000
GLM 4.7 FlashX00101
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct4 labels1
Paraphrase2 labelsNone
Comparative8 labelsNone
Budget-constrained2 labelsNone
Scale-constrained6 labelsNone
Negative2 labelsNone
First choiceAlternativeMentionNegative24 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Orb, Metronome, Solvimon | Companies utilizing complex usage, seat-and-credit hybrid, or AI-token pricing structures.” Gemini 3.5 Flash · Billing · scale prompt · alternative
“Built for metered and usage-driven billing rather than simple fixed subscriptions” Perplexity Sonar · Billing · comparative prompt · alternative
“If you have heavy usage-based pricing: Choose Orb or Chargebee.” Qwen 3.7 Flash · Billing · comparative prompt · alternative
“Orb is a good fit for mid-sized B2B companies that want to stay competitive” Mistral Small · Pricing optimization · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Orb, over the 24 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Orb was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Zuora15 of 243Not among the top eight
Stripe Billing14 of 243Not among the top eight
Chargebee14 of 240Not among the top eight
Maxio12 of 240Not among the top eight
Recurly11 of 240Not among the top eight
Paddle10 of 240Not among the top eight
Metronome9 of 240Not among the top eight
Zilliant5 of 240Not among the top eight
Prisync4 of 241Not among the top eight
Pricefx4 of 240Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Orb. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 24 of the 24 answers that named Orb and are not a share of its labels.

Search and answers

withorb.com ranks 6 on Google for the category's searches. In the answers, Orb takes 0% of first choices and Chargebee takes 60%.
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In search

Google, US estimates
Position for “subscription billing platform”
–
not in the top ten
Position for “best subscription billing platform”
6
Searches for its name, Google
49,500 a month (“orb”)
AI search demand for its name, est.
36,681 a month
Organic visits to its site
about 28,669 a month
Searches its site ranks for
4,039 · 247 in the top three
Sites linking to it
2,463
Paid Google search
2 searches its ads show for, about 36 clicks and $3,507 a month (estimate)
Ads on GoogleDetailLess
26 ads · 19 text, 6 image, 1 video · 8 shown in the last 30 days

First shown September 2023, as Orb, Inc., verified. Ads started 2025-11 to 2026-10: 16 in the year, 10 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 13 of 54 in billing
Segment leader
60%
Chargebee
First choices
1 across its categories
Named in
24 answers
Its own site cited
in 24 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on withorb.com
994
subdomains included
Content
509
counted in the table below
Documentation
423
Product · Integration
31 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog400112026-09-22SEO, Billing
Comparison42212026-09-15
Case study31undated
Podcast or video13undated
Conference or event10undated
Glossary or explainer10undated
Webinar or virtual event1undated
Report or ebook1undated
Template or tool1undated
How it is countedHide how it is counted

Every page withorb.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Orb

What the judge wrote, as written, with how often. The vendor table decides that these count as Orb; a claim can dispute any of them.
Metronome / Orb 1Orb (formerly Baremetrics) 1

Follow Orb

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Orb is its own company.
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In its own words

Stated by the vendor, not checked
Positioning
The revenue design platform
For
modern software companies
Price stated
Custom pricing withorb.com/pricing
Certifications
ASC606SOC-2 Type IISOC-2 compliant
Customers named
LaunchDarklyStytchReplit
Not stated on the pages read
Starting price, free plan or trial, integrations, hosting

What Orb's own pages state, read October 5, 2026: withorb.com, withorb.com, withorb.com/pricing, withorb.com/security, withorb.com/solutions/ai. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Orb's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Orb, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Orb by email, built from the raw record of the edition. It shows:

  • where Orb is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Orb, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.

A verification link goes to your work email; an address at withorb.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.