GTM AI Index

Index › Products › HubSpot's AI agents · October 2026 Edition

HubSpot · 1 category · Named, not ranked

HubSpot's AI agents

3Judge labels

3First choices

0Negative labels

2 / 14Models named it

1Category

October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.

Standing

1 label, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. HubSpot's AI agents was named 1 time in AI marketing agents, where HubSpot Breeze led with 24%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small business9 of 140

under the label threshold

Mid-market20 of 157

under the label threshold

Enterprisenot named

No model named it for this buyer.

In ai marketing agents · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named HubSpot's AI agents for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
AI marketing agents	Marketing	2%	20 of 157	0%	1	under 10 labels · led by HubSpot Breeze at 24%

Movement

This is the first edition on this tier, so no move can be computed for HubSpot's AI agents yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated HubSpot's AI agents across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Labels
Claude Haiku 4.5	0	0
GPT-5.4 mini	0	0
Gemini 3.5 Flash	0	0
Perplexity Sonar	1	1
Grok 4.1 Fast	0	0
Mistral Small	0	0
DeepSeek V4 Flash	0	0
Llama 4 Maverick	0	0
Qwen 3.7 Flash	0	0
Kimi K2	0	0
GLM 4.7 FlashX	0	0
MiniMax M2.5	0	0
GPT-6 Luna	0	0
Muse Glimmer 30B	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct1 label1

Paraphrase2 labels2

Comparative0 labelsNone

Budget-constrained0 labelsNone

Scale-constrained0 labelsNone

Negative0 labelsNone

First choiceAlternativeMentionNegative3 labels in all, every segment counted; 3 of the 3 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“I'd recommend HubSpot's AI agents if you want the best balance of content creation, campaign execution, and CRM-connected workflows” Perplexity Sonar · AI marketing agents · paraphrase prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as HubSpot's AI agents, over the 3 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and HubSpot's AI agents was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Copy.ai3 of 30Not among the top eight

Claygent2 of 30Not among the top eight

Jasper2 of 30Not among the top eight

FlowHunt1 of 30Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named HubSpot's AI agents. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 3 of the 3 answers that named HubSpot's AI agents and are not a share of its labels.

Domains cited

blog.hubspot.comYour site2

blueshift.com2

demandbase.com2

designrush.com2

factors.ai2

flowhunt.io2

folk.app2

fueler.io2

hedra.com2

jotform.com2

Eighteen of the twenty domain citations in answers naming HubSpot's AI agents came from somebody else's page.

Pages cited

blog.hubspot.com/marketing/ai-tools-for-b2b-marketing2

blueshift.com/blog/best-ai-marketing-agent-platform2

demandbase.com/blog/best-ai-tools-b2b-marketing2

designrush.com/agency/social-media-marketing/trends/social-media-ai-agents2

factors.ai/blog/best-ai-agents-for-b2b-marketing-teams2

flowhunt.io/blog/best-ai-marketing-agents2

folk.app/articles/best-marketing-ai-agents2

fueler.io/blog/top-ai-agents-for-automating-marketing-campaigns2

Pages are listed as the models cited them.

Follow HubSpot's AI agents

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

HubSpot is the company behind HubSpot's AI agents.

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On record

Wikidata

Website: hubspot.com
Headquarters: Cambridge, United States
Founded: 2006
Employees: about 8,246 (2024)
Ownership: Public, HUBS on New York Stock Exchange
Also from HubSpot: HubSpot, HubSpot ABM, HubSpot AEO Grader, HubSpot AI, HubSpot Academy, HubSpot Ad Management, HubSpot Ads, HubSpot Ads Management and 77 more

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when HubSpot's AI agents's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as HubSpot's AI agents, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for HubSpot's AI agents by email, built from the raw record of the edition. It shows:

where HubSpot's AI agents is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name HubSpot's AI agents, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.