Every category where a model named Conga for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Value selling tools	Sales	0%	115 of 116	75%	4	under 10 labels · led by Minoa at 21%
CRM data quality and deduplication	Revenue operations	0%	61 of 99	0%	1	under 10 labels · led by Insycle at 43%	newNew since September 2026: not ranked then, 0% now.

Movement

This is the first edition on this tier, so no move can be computed for Conga yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Conga across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0
GPT-5.4 mini	0	0	0
Gemini 3.5 Flash	0	0	0
Perplexity Sonar	0	0	0
Grok 4.20	1	0	1
Mistral Small	0	1	1
DeepSeek V4 Flash	0	0	0
Llama 4 Maverick	0	0	0
Qwen 3.7 Flash	1	0	1
Kimi K2	0	0	0
GLM 4.7 FlashX	0	0	0
MiniMax M2.5	0	1	1
GPT-6 Luna	0	0	0
Muse Glimmer 30B	0	1	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct4 labels2

Paraphrase5 labels2

Comparative7 labels1not counted in share

Budget-constrained2 labelsNone

Scale-constrained1 labelNone

Negative3 labelsNone

First choiceAlternativeMentionNegative22 labels in all, every segment counted; 4 of the 5 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

No positive label carried a quote.

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“CPQ (Configure, Price, Quote) tools like DealHub, Salesforce CPQ, and Conga ... do not directly support the core functions of value selling” Mistral Small · Value selling · negative prompt · soft negative

“mentioned for value-based pricing, but they are much higher priced than a basic CRM” Muse Glimmer 30B · Value selling · budget prompt · soft negative

“Handle pricing logic and contract generation, not value quantification” MiniMax M2.5 · Value selling · negative prompt · soft negative

Named alongside

The products named in the same answers as Conga, over the 22 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Conga was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Pricefx10 of 225Not among the top eight

Vendavo9 of 221Not among the top eight

Zilliant9 of 220Not among the top eight

PROS Smart Price Optimization & Management6 of 222Not among the top eight

PandaDoc6 of 220Not among the top eight

DealHub5 of 220Not among the top eight

Enable4 of 220Not among the top eight

Qwilr4 of 220Not among the top eight

Salesforce CPQ4 of 220Not among the top eight

Ecosystems3 of 222Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Conga. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 21 of the 22 answers that named Conga and are not a share of its labels.

Domains cited

g2.com12

guideflow.com12

gartner.com8

conga.comYour site7

presalespulse.com6

businesswire.com5

capterra.com5

globenewswire.com5

gitnux.org4

learn.g2.com4

Sixty-one of the sixty-eight domain citations in answers naming Conga came from somebody else's page.

Pages cited

guideflow.com/blog/best-pricing-software8

guideflow.com/blog/price-optimization-software6

presalespulse.com/tools/roundup/best-value-selling-tools6

businesswire.com/news/home/20260416954874/en/Pricefx-Named-a-Leader-in-the-2026-Gartner-Ma4

conga.com/press/conga-completes-acquisition-pros-b2b-business4

g2.com/categories/pricing/enterprise4

guideflow.com/blog/value-selling-tools4

learn.g2.com/best-pricing-software4

Pages are listed as the models cited them.

Search and answers

conga.com is not in Google's top ten for any of the category's searches. In the answers, Conga takes 0% of first choices and Minoa takes 21%.

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In search

Google, US estimates

Position for “value selling tool”

–

not in the top ten

Position for “best value selling tool”

–

not in the top ten

Searches for its name, Google: 27,100 a month (“conga”)
AI search demand for its name, est.: 2,882 a month
Organic visits to its site: about 46,363 a month
Searches its site ranks for: 2,418 · 311 in the top three
Sites linking to it: 2,867
Paid Google search: 8 searches its ads show for, about 42 clicks and $224 a month (estimate)

Ads on GoogleDetailLess

120+ ads · 97 text, 18 video, 5 image · 120 shown in the last 30 days

First shown February 2022, as AppExtremes LLC, verified. Ads started 2025-10 to 2026-09: 53 in the year, 67 before.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 115 of 116 in value selling

Segment leader

21%

Minoa

First choices: 4 across its categories
Named in: 22 answers
Its own site cited: in 21 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on conga.com

3,830

subdomains included

Content

819

counted in the table below

Documentation

2,278

Product · Integration

52 · 0

Kind	Pages	Last 90 days	Latest
Blog	473	4	2026-09-18
Case study	145	2	2026-09-09
News or press	76	3	2026-08-12
Webinar or virtual event	56	2	2026-07-22
Conference or event	24	0	2025-09-17
Report or ebook	22	1	2026-08-03
Comparison	12	3	2026-09-08
Glossary or explainer	10	0	2026-04-15
Template or tool	1	1	2026-08-21

Most recent

2026-09-18Cpq for complex products blog
2026-09-17Cpq integration with crm erp blog
2026-09-09Clarivate case study
2026-09-08Build vs buy ai software infographic comparison
2026-08-25Cpq for manufacturing rhi magnesita case study
2026-08-21Eu ai act checklist template or tool

Events in person

Upcoming

November 1, 2026 to November 3, 2026IFMA President’s Conference 2026Scottsdale, United States · sponsors
November 12, 2026Conga Customer Tour: AtlantaTruist Park, Atlanta, United States · sponsors
November 17, 2026 to November 20, 2026Microsoft IgniteMoscone Center, San Francisco, United States · sponsors
November 30, 2026 to December 4, 2026AWS ReInventSands Expo Convention Center, Las Vegas, United States · sponsors
March 1, 2027 to March 3, 2027Conga Connect 2027Orlando, United States · hosts

Last twelve months

October 28, 2026Conga Customer Tour: San FranciscoOracle Park, San Francisco, United States · sponsored
October 27, 2026 to October 30, 2026PPS profitABLE26: AtlantaAtlanta, United States · sponsored
October 26, 2026 to October 29, 2026The International Air Cargo Association (TIACA)Miami Convention Center, Miami, United States · sponsored
October 14, 2026 to October 15, 2026Conga Connection 2026Amsterdam, Netherlands · hosted
September 23, 2026Conga Customer Tour: BostonFenway Park, Boston, United States · sponsored

As the event pages on conga.com state them, read September 28, 2026.

How it is countedHide how it is counted

Every page conga.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Conga

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Conga is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: Pricing Built for Your Business
conga.com/pricing
For: Business
conga.com/pricing
Price stated: Conga believes in working with you to create a customized pricing plan that meets the specific demands of your business. Click here to request a quote. conga.com/pricing
Certifications: certifiedTrained and certified
Customers named: Autism CRCHomeless LinkElsevier
Not stated on the pages read: Starting price, free plan or trial, integrations, hosting

What Conga's own pages state, read September 28, 2026: conga.com, conga.com/pricing, conga.com/platform, conga.com/partners. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Conga's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Conga, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Conga by email, built from the raw record of the edition. It shows:

where Conga is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Conga, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.