GTM AI Index
Index Sales Lead routing › Chili Piper vs Distributely
Lead routing and management · September 2026 Edition

Chili Piper vs Distributely

Five of twelve models named Chili Piper first on the direct prompt; zero named Distributely. Chili Piper was named by eleven of the twelve models and Distributely by seven and Chili Piper carries 46 labels and Distributely 10, so the shares are not directly comparable.

Chili Piper

accepted challenger

Named in two categories this edition.

Distributely

accepted challenger

Named in one category this edition.

First-choice share11%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate22%0%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#7A position in a field of 14; printed, not drawn.
Labels4610A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Chili Piper reading right to left. Rank and label count are printed, not drawn.LeanData was named alongside these two in nine of the twelve direct answers. LeadAngel vs Chili Piper · LeadAngel vs Distributely · LeanData vs Chili Piper

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the lead routing and management page.

By framing

How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
Chili PiperFirst choices, of twelve modelsDistributely
Direct501 against Chili Piper
Paraphrase00
Comparative20
Budget-constrained024 against Chili Piper
Scale-constrained10
Negative005 against Chili Piper
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.

Every model, every framing

The seventy-two answers behind the chart above, one cell each: where Chili Piper and Distributely stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
Chili Piper Distributely first choice named as an alternative argued againstblank: not namedEach cell is one answer, Chili Piper on the left and Distributely on the right.

The direct prompt

The plain question, one answer per model, grouped by where Chili Piper and Distributely stood in it.

Chili Piper first, Distributely not the choice

5 of 12 modelsDistributely was named in the answer but not as the choice, or not at all.
GPT-5.4 miniChili Piper alternatives: LeanData, Revenue.io
Gemini 3.5 FlashChili Piper, LeanData alternatives: Default, Distribution Engine, HubSpot Operations Hub, Kubaru, RevenueHero
Mistral SmallChili Piper, LeadAngel, LeanData alternatives: Default
Kimi K2Chili Piper, LeanData alternatives: Distribution Engine, PowerRouter
GLM 4.7 FlashXChili Piper alternatives: HubSpot Sales Hub, LeanData

Neither was the first choice, one was named

4 of 12 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5HubSpot Operations Hub, LeanData alternatives: Chili Piper, Default, Distribution Engine, LeadAngel
Perplexity SonarLeadAngel alternatives: Chili Piper, HubSpot Routing, LeanData
Grok 4.1 FastLeanData alternatives: Chili Piper, HubSpot Workflows, LeadAngel
DeepSeek V4 FlashDefault, LeadAngel alternatives: Chili Piper, HubSpot Sales Hub, RevenueHero, Salesforce Lead Assignment Rules

Neither was named

3 of 12 modelsThe answer made no first choice from these two in this category.
Llama 4 MaverickLeadAngel alternatives: Copper, Freshsales, HubSpot Sales Hub, Zoho CRM
Qwen 3.7 FlashRoundRobin.io alternatives: HubSpot Operations Hub, Outreach, Replicant, Salesforce Einstein, Salesloft
MiniMax M2.5LeadAngel alternatives: Keap, LeanData, PowerRouter

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Chili Piper leads by two points.
Chili Piper2%#10 of 14
Distributely0%#13 of 14
The full small business standing →
Mid-marketThe figures above
Chili Piper leads by seven points.
Chili Piper11%#3 of 14
Distributely4%#7 of 14
The full mid-market standing →
Enterprise
Distributely is not named for this buyer.
Chili Piper2%#6 of 9
Distributelynot named
The full enterprise standing →

What the models said about Chili Piper

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of four in this category shown.

“full Chili Piper suites can be incredibly frustrating, as they often require five-figure annual contracts” Gemini 3.5 Flash · budget prompt · hard negative
“What to Avoid on a Limited Budget - Chili Piper — Now starts at $15,000/year minimum” Kimi K2 · budget prompt · hard negative
“Avoid for Limited Budgets - Chili Piper — starts at $15,000/year (enterprise pricing)” MiniMax M2.5 · budget prompt · hard negative
“For most mid-market B2B companies, I recommend starting with Chili Piper as your primary routing and scheduling tool.” GLM 4.7 FlashX · direct prompt · first choice

What the models said about Distributely

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.

“For most budget-conscious teams, Distributely (if on HubSpot) or LeadAngel (if multi-CRM) offer the best combination of features and affordability.” Kimi K2 · budget prompt · first choice
“If you already use HubSpot → Distributely ($75/month) is the most cost-effective option” MiniMax M2.5 · budget prompt · first choice
“HubSpot-native: RevenueHero or Distributely for HubSpot users” Mistral Small · negative prompt · alternative
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.