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Index Sales Lead routing › Chili Piper vs HubSpot Sales Hub
Lead routing and management · September 2026 Edition

Chili Piper vs HubSpot Sales Hub

Five of twelve models named Chili Piper first on the direct prompt; zero named HubSpot Sales Hub. Chili Piper was named by eleven of the twelve models and HubSpot Sales Hub by twelve and Chili Piper carries 46 labels and HubSpot Sales Hub 32, so the shares are not directly comparable.

Chili Piper

accepted challenger

Named in two categories this edition.

HubSpot Sales Hub

criticized challenger

By HubSpot, Cambridge, United States, founded 2006. Named in sixteen categories this edition.

First-choice share11%5%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate22%25%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#4A position in a field of 14; printed, not drawn.
Labels4632A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Chili Piper reading right to left. Rank and label count are printed, not drawn.LeanData was named alongside these two in nine of the twelve direct answers. LeadAngel vs Chili Piper · LeadAngel vs HubSpot Sales Hub · LeanData vs Chili Piper

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the lead routing and management page.

By framing

How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
Chili PiperFirst choices, of twelve modelsHubSpot Sales Hub
Direct501 against Chili Piper
Paraphrase002 against HubSpot Sales Hub
Comparative22
Budget-constrained024 against Chili Piper · 1 against HubSpot Sales Hub
Scale-constrained11
Negative005 against Chili Piper · 5 against HubSpot Sales Hub
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.

Across every category in the September 2026 Edition, Chili Piper and HubSpot Sales Hub were named in the same answer seventy-two times, of the 249 answers naming Chili Piper and the 501 naming HubSpot Sales Hub. In those answers HubSpot Sales Hub took the first choice twenty-one times and Chili Piper four.

Every model, every framing

The seventy-two answers behind the chart above, one cell each: where Chili Piper and HubSpot Sales Hub stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
Chili Piper HubSpot Sales Hub first choice named as an alternative argued againstblank: not namedEach cell is one answer, Chili Piper on the left and HubSpot Sales Hub on the right.

The direct prompt

The plain question, one answer per model, grouped by where Chili Piper and HubSpot Sales Hub stood in it.

Chili Piper first, HubSpot Sales Hub an alternative

5 of 12 modelsHubSpot Sales Hub was named in the answer but not as the choice, or not at all.
GPT-5.4 miniChili Piper alternatives: LeanData, Revenue.io
Gemini 3.5 FlashChili Piper, LeanData alternatives: Default, Distribution Engine, HubSpot Operations Hub, Kubaru, RevenueHero
Mistral SmallChili Piper, LeadAngel, LeanData alternatives: Default
Kimi K2Chili Piper, LeanData alternatives: Distribution Engine, PowerRouter
GLM 4.7 FlashXChili Piper alternatives: HubSpot Sales Hub, LeanData

Neither was the first choice, one was named

5 of 12 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5HubSpot Operations Hub, LeanData alternatives: Chili Piper, Default, Distribution Engine, LeadAngel
Perplexity SonarLeadAngel alternatives: Chili Piper, HubSpot Routing, LeanData
Grok 4.1 FastLeanData alternatives: Chili Piper, HubSpot Workflows, LeadAngel
DeepSeek V4 FlashDefault, LeadAngel alternatives: Chili Piper, HubSpot Sales Hub, RevenueHero, Salesforce Lead Assignment Rules
Llama 4 MaverickLeadAngel alternatives: Copper, Freshsales, HubSpot Sales Hub, Zoho CRM

Neither was named

2 of 12 modelsThe answer made no first choice from these two in this category.
Qwen 3.7 FlashRoundRobin.io alternatives: HubSpot Operations Hub, Outreach, Replicant, Salesforce Einstein, Salesloft
MiniMax M2.5LeadAngel alternatives: Keap, LeanData, PowerRouter

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
HubSpot Sales Hub leads by twenty-five points.
HubSpot Sales Hub26%#1 of 14
Chili Piper2%#10 of 14
The full small business standing →
Mid-marketThe figures above
The order flips: Chili Piper leads at mid-market.
Chili Piper11%#3 of 14
HubSpot Sales Hub5%#4 of 14
The full mid-market standing →
Enterprise
Level: the same share of first choices.
Chili Piper2%#6 of 9
HubSpot Sales Hub2%#8 of 9
The full enterprise standing →

What the models said about Chili Piper

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of four in this category shown.

“full Chili Piper suites can be incredibly frustrating, as they often require five-figure annual contracts” Gemini 3.5 Flash · budget prompt · hard negative
“What to Avoid on a Limited Budget - Chili Piper — Now starts at $15,000/year minimum” Kimi K2 · budget prompt · hard negative
“Avoid for Limited Budgets - Chili Piper — starts at $15,000/year (enterprise pricing)” MiniMax M2.5 · budget prompt · hard negative
“For most mid-market B2B companies, I recommend starting with Chili Piper as your primary routing and scheduling tool.” GLM 4.7 FlashX · direct prompt · first choice

What the models said about HubSpot Sales Hub

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.

“Stay Native (HubSpot/Pipedrive) only if your lead volume is moderate ... many mid-sized teams eventually outgrow this” Qwen 3.7 Flash · paraphrase prompt · soft negative
“Specific Tool to Watch: HubSpot ... notorious for aggressive price hikes once you scale past the lower tiers” Qwen 3.7 Flash · negative prompt · soft negative
“If you are on HubSpot, stick to native Smart Routing initially unless you have highly cross-functional teams requiring extreme customizability.” Qwen 3.7 Flash · scale prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.