YouTube vs Gumlet
Zero of twelve models named YouTube first on the direct prompt; zero named Gumlet. YouTube was named by twelve of the twelve models and Gumlet by ten and YouTube carries 46 labels and Gumlet 33, so the shares are not directly comparable.
San Bruno, United States, founded 2005. Named in four categories this edition.
Named in two categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the video marketing and hosting page.
By framing
YouTubeFirst choices, of twelve modelsGumlet
Across every category in the September 2026 Edition, YouTube and Gumlet were named in the same answer forty-four times, of the 121 answers naming YouTube and the 78 naming Gumlet. In those answers Gumlet took the first choice six times and YouTube five.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | |||
| GPT-5.4 mini | | | | |||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | | |||
| Grok 4.1 Fast | | | | | | |
| Mistral Small | | | | | | |
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | | | | | |
| Qwen 3.7 Flash | | | | | | |
| Kimi K2 | | | | | ||
| GLM 4.7 FlashX | | | | | ||
| MiniMax M2.5 | | | | |
YouTube Gumlet first choice named as an alternative argued againstblank: not namedEach cell is one answer, YouTube on the left and Gumlet on the right.The direct prompt
Neither was the first choice, one was named
3 of 12 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
9 of 12 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Gumlet9%#4 of 7YouTube0%#7 of 7What the models said about YouTube
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Platforms to Avoid or Use with Caution... 1. YouTube (for business marketing) Key Issues: Complete loss of control” Mistral Small · negative prompt · hard negative
“Avoid or Limit as Primary Hosts (High Risks for Marketing)... use it only as a complement, not your main host.” Grok 4.1 Fast · negative prompt · hard negative
“the main platforms to avoid or be cautious about are usually public/social platforms like YouTube” Perplexity Sonar · negative prompt · hard negative
“Start with YouTube if your primary goal is brand awareness and reaching new audiences. It's completely free and offers the widest distribution.” GLM 4.7 FlashX · budget prompt · first choice
“the best overall choice is usually YouTube if your main goal is reach and awareness, because it is free” Perplexity Sonar · budget prompt · first choice
“YouTube is the best starting point due to its cost (free), massive audience, and decent built-in tools” Claude Haiku 4.5 · budget prompt · first choice
What the models said about Gumlet
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.
“Lack Wistia's marketing-specific tools (e.g., no deep heatmaps/forms).” Grok 4.1 Fast · direct prompt · soft negative
“"Goldilocks" middle path—strong security, modern streaming tech, and analytics that plug into your existing stack without enterprise complexity.” Mistral Small · paraphrase prompt · first choice
“An incredibly affordable, modern video infrastructure host that offers premium features for a fraction of the cost.” Gemini 3.5 Flash · budget prompt · first choice
“Gumlet | Secure business hosting | Full security stack (DRM, domain locking, geo-fencing) from $25/month” Kimi K2 · negative prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.