One of fourteen models named Semrush AI PR Toolkit first on the direct prompt; zero named Mention. Semrush AI PR Toolkit was named by thirteen of the fourteen models and Mention by thirteen and Semrush AI PR Toolkit carries 45 labels and Mention 33, so the shares are not directly comparable.
By Semrush, Boston, United States, founded 2008. Named in one category this edition.
Named in five categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the PR and media monitoring page.
Across every category in the October 2026 Edition, Semrush AI PR Toolkit and Mention were named in the same answer fifty-one times, of the 98 answers naming Semrush AI PR Toolkit and the 124 naming Mention. In those answers Mention took the first choice sixteen times and Semrush AI PR Toolkit eleven.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.20 | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.
“another strong choice, but it is notably more expensive, starting around $258–$369/month” Perplexity Sonar · budget prompt · soft negative
“I'd recommend Prowly (now enhanced as part of Semrush's AI PR Toolkit) as a strong, balanced choice” Grok 4.20 · paraphrase prompt · first choice
“you're in the sweet spot for platforms like Meltwater, Agility, or Prowly” DeepSeek V4 Flash · scale prompt · first choice
“The best PR and media monitoring platform for a company with a limited budget is Prowly” Llama 4 Maverick · budget prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.
“it now starts at ~$599/month — it's no longer a viable option for small budgets.” DeepSeek V4 Flash · budget prompt · hard negative
“Mention is now enterprise-only, so it is no longer a limited-budget choice.” Muse Glimmer 30B · budget prompt · hard negative
“Now ~$599/month (discontinued cheaper plans in 2026)” Kimi K2 · budget prompt · hard negative
“Respona (for outreach) and Mention or Awario (for monitoring) are excellent choices” Mistral Small · paraphrase prompt · first choice
“I'd pick Mention for most small teams, because it is explicitly positioned as affordable” Perplexity Sonar · budget prompt · first choice
“Add Mention ($29/month) if you want real-time social + news monitoring in one place” GLM 4.7 FlashX · budget prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.