One of twelve models named Semrush AI PR Toolkit first on the direct prompt; zero named Mention. Semrush AI PR Toolkit was named by ten of the twelve models and Mention by eleven and Semrush AI PR Toolkit carries 38 labels and Mention 24, so the shares are not directly comparable.
By Semrush, Boston, United States, founded 2008. Named in one category this edition.
Named in three categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the PR and media monitoring page.
Across every category in the September 2026 Edition, Semrush AI PR Toolkit and Mention were named in the same answer forty-eight times, of the 93 answers naming Semrush AI PR Toolkit and the 81 naming Mention. In those answers Mention took the first choice five times and Semrush AI PR Toolkit ten.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.1 Fast | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.
“Poor real-time alerts | Useless for crises | Hourly tools like BuzzSumo, Prowly, CoverageBook” Grok 4.1 Fast · negative prompt · soft negative
“It is online-only and is not suited for broadcast coverage.” Perplexity Sonar · negative prompt · soft negative
“Go with Prowly ... It is the most practical and high-ROI choice for a growing mid-sized B2B marketing department.” Gemini 3.5 Flash · paraphrase prompt · first choice
“The research consistently highlights Brand24 and Prowly as the top budget-friendly choices” Kimi K2 · budget prompt · first choice
“The best press outreach and media monitoring tool for a mid-sized B2B company would be Prowly.” Llama 4 Maverick · paraphrase prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“it has since eliminated its affordable plans (now ~$599/mo minimum). Most older articles recommending it are outdated.” DeepSeek V4 Flash · budget prompt · hard negative
“Was budget-friendly but shifted enterprise. Skip unless sales quotes a deal.” Grok 4.1 Fast · budget prompt · hard negative
“auto-deletion after 12 months and unclear data sovereignty concerns” Perplexity Sonar · negative prompt · soft negative
“Mention - This affordable tool for PR professionals tracks brand callouts across social platforms and the web” Claude Haiku 4.5 · budget prompt · first choice
“Best overall for a limited budget: Mention or Brand24” GPT-5.4 mini · budget prompt · first choice
“Budget monitoring | Brand24, Mention, Awario” Kimi K2 · negative prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.