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Session replay and heatmaps · October 2026 Edition

Mouseflow vs Smartlook

Two of fourteen models named Mouseflow first on the direct prompt; one named Smartlook. Mouseflow was named by thirteen of the fourteen models and Smartlook by twelve and Mouseflow carries 41 labels and Smartlook 17, so the shares are not directly comparable.

Mouseflow

accepted challenger

Named in two categories this edition.

Smartlook

criticized challenger

Named in two categories this edition.

First-choice share5%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate20%29%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#5#8A position in a field of 10; printed, not drawn.
Labels4117A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Mouseflow reading right to left. Rank and label count are printed, not drawn.Hotjar was named alongside these two in ten of the fourteen direct answers. Microsoft Clarity vs Mouseflow · Microsoft Clarity vs Smartlook · Hotjar vs Mouseflow

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the session replay and heatmaps page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
MouseflowFirst choices, of fourteen modelsSmartlook
Direct21
Paraphrase10
Comparative001 against Mouseflow
Budget-constrained001 against Mouseflow
Scale-constrained00
Negative006 against Mouseflow · 5 against Smartlook
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, Mouseflow and Smartlook were named in the same answer twenty-eight times, of the 103 answers naming Mouseflow and the 44 naming Smartlook. In those answers Smartlook took the first choice zero times and Mouseflow zero.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Mouseflow and Smartlook stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Mouseflow Smartlook first choice named as an alternative argued againstblank: not namedEach cell is one answer, Mouseflow on the left and Smartlook on the right.

The direct prompt

The plain question, one answer per model, grouped by where Mouseflow and Smartlook stood in it.

Mouseflow first, Smartlook not the choice

2 of 14 modelsSmartlook was named in the answer but not as the choice, or not at all.
Claude Haiku 4.5Mouseflow alternatives: Hotjar
GPT-5.4 miniContentsquare, Mouseflow alternatives: LogRocket

Smartlook first, Mouseflow not the choice

1 of 14 modelsMouseflow was named in the answer but not as the choice, or not at all.
Llama 4 MaverickSmartlook alternatives: Adobe Analytics, Fullstory

Neither was the first choice, one was named

5 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Gemini 3.5 FlashPendo alternatives: LogRocket, Mouseflow, PostHog
Grok 4.1 FastHotjar alternatives: LogRocket, Microsoft Clarity, Mouseflow
DeepSeek V4 FlashPostHog alternatives: Hotjar, LogRocket, Microsoft Clarity, Mouseflow
Kimi K2Hotjar alternatives: LogRocket, Mouseflow, Smartlook
GLM 4.7 FlashXHotjar alternatives: Crazy Egg, Fullstory, Microsoft Clarity, Mouseflow

Neither was named

6 of 14 modelsThe answer made no first choice from these two in this category.
Perplexity SonarFullstory alternatives: Hotjar, LogRocket
Mistral SmallHotjar, Lucky Orange alternatives: Fullstory, PostHog, UXCam
Qwen 3.7 FlashHotjar alternatives: LogRocket, Matomo
MiniMax M2.5Mixpanel alternatives: Fullstory, PostHog, UXCam
GPT-6 LunaPostHog alternatives: Fullstory, Hotjar
Muse Glimmer 30BFullstory alternatives: Contentsquare, Heap, Hotjar, Microsoft Clarity, PostHog, VWO

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Mouseflow leads by two points.
Mouseflow2%#3 of 10
Smartlook0%#6 of 10
The full small business standing →
Mid-marketThe figures above
Mouseflow leads by three points.
Mouseflow5%#5 of 10
Smartlook2%#8 of 10
The full mid-market standing →
Enterprise
Level: the same share of first choices.
Mouseflow0%#12 of 12
Smartlook0%#11 of 12
The full enterprise standing →

What the models said about Mouseflow

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“Similar recording patterns; part of the group facing CIPA (California Invasion of Privacy Act) complaints” Kimi K2 · negative prompt · hard negative
“variable consent handling and sampling bias from opt-in requirements. EU scrutiny on replay depth.” Grok 4.1 Fast · negative prompt · hard negative
“avoid or exercise extreme caution with Hotjar, FullStory, Mouseflow, LogRocket, and Smartlook” Mistral Small · negative prompt · hard negative
“Mouseflow if you want a simpler, usually cheaper tool that still covers both session replay and heatmaps well” GPT-5.4 mini · direct prompt · first choice
“Mouseflow is widely cited as the best value for mid-market teams.” Claude Haiku 4.5 · direct prompt · first choice
“My Top Recommendation: Mouseflow” Kimi K2 · paraphrase prompt · first choice

What the models said about Smartlook

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“avoid or exercise extreme caution with Hotjar, FullStory, Mouseflow, LogRocket, and Smartlook” Mistral Small · negative prompt · hard negative
“Listed together with Hotjar and FullStory as tools selling the legitimate interest no-consent narrative.” Muse Glimmer 30B · negative prompt · soft negative
“Microsoft Clarity, Hotjar, FullStory, Mouseflow, LogRocket, and Smartlook all share common issues” Kimi K2 · negative prompt · soft negative
“Smartlook is a popular choice for mid-market companies, offering session replay and product analytics for web and mobile apps.” Llama 4 Maverick · direct prompt · first choice
“Smartlook is budget-friendly with the best mobile app recording in the mid-market, with a generous free tier of 1,500 sessions a month” Claude Haiku 4.5 · budget prompt · alternative
“Other budget-friendly options include Smartlook, which offers the best mobile app recording in the mid-market.” Llama 4 Maverick · budget prompt · alternative
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.