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Session replay and heatmaps · October 2026 Edition

Fullstory vs Mouseflow

Two of fourteen models named Fullstory first on the direct prompt; two named Mouseflow. Fullstory was named by fourteen of the fourteen models and Mouseflow by thirteen and Fullstory carries 53 labels and Mouseflow 41, so the shares are not directly comparable.

Fullstory

criticized challenger

Named in four categories this edition.

Mouseflow

accepted challenger

Named in two categories this edition.

First-choice share9%5%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate42%20%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#5A position in a field of 10; printed, not drawn.
Labels5341A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Fullstory reading right to left. Rank and label count are printed, not drawn.Hotjar was named alongside these two in ten of the fourteen direct answers. Microsoft Clarity vs Fullstory · Microsoft Clarity vs Mouseflow · Hotjar vs Fullstory

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the session replay and heatmaps page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
FullstoryFirst choices, of fourteen modelsMouseflow
Direct227 against Fullstory
Paraphrase011 against Fullstory
Comparative201 against Fullstory · 1 against Mouseflow
Budget-constrained002 against Fullstory · 1 against Mouseflow
Scale-constrained30
Negative1011 against Fullstory · 6 against Mouseflow
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, Fullstory and Mouseflow were named in the same answer seventy times, of the 238 answers naming Fullstory and the 103 naming Mouseflow. In those answers Mouseflow took the first choice three times and Fullstory fourteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Fullstory and Mouseflow stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Fullstory Mouseflow first choice named as an alternative argued againstblank: not namedEach cell is one answer, Fullstory on the left and Mouseflow on the right.

The direct prompt

The plain question, one answer per model, grouped by where Fullstory and Mouseflow stood in it.

Fullstory first, Mouseflow not the choice

2 of 14 modelsMouseflow was named in the answer but not as the choice, or not at all.
Perplexity SonarFullstory alternatives: Hotjar, LogRocket
Muse Glimmer 30BFullstory alternatives: Contentsquare, Heap, Hotjar, Microsoft Clarity, PostHog, VWO

Mouseflow first, Fullstory not the choice

2 of 14 modelsFullstory was named in the answer but not as the choice, or not at all.
Claude Haiku 4.5Mouseflow alternatives: Hotjar
GPT-5.4 miniContentsquare, Mouseflow alternatives: LogRocket

Neither was the first choice, one was named

9 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Gemini 3.5 FlashPendo alternatives: LogRocket, Mouseflow, PostHog
Grok 4.1 FastHotjar alternatives: LogRocket, Microsoft Clarity, Mouseflow
Mistral SmallHotjar, Lucky Orange alternatives: Fullstory, PostHog, UXCam
DeepSeek V4 FlashPostHog alternatives: Hotjar, LogRocket, Microsoft Clarity, Mouseflow
Llama 4 MaverickSmartlook alternatives: Adobe Analytics, Fullstory
Kimi K2Hotjar alternatives: LogRocket, Mouseflow, Smartlook
GLM 4.7 FlashXHotjar alternatives: Crazy Egg, Fullstory, Microsoft Clarity, Mouseflow
MiniMax M2.5Mixpanel alternatives: Fullstory, PostHog, UXCam
GPT-6 LunaPostHog alternatives: Fullstory, Hotjar

Neither was named

1 of 14 modelsThe answer made no first choice from these two in this category.
Qwen 3.7 FlashHotjar alternatives: LogRocket, Matomo

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Mouseflow leads by two points.
Mouseflow2%#3 of 10
Fullstory0%#10 of 10
The full small business standing →
Mid-marketThe figures above
The order flips: Fullstory leads at mid-market.
Fullstory9%#3 of 10
Mouseflow5%#5 of 10
The full mid-market standing →
Enterprise
Fullstory leads by twenty-eight points.
Fullstory28%#1 of 12
Mouseflow0%#12 of 12
The full enterprise standing →

What the models said about Fullstory

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.

“Captures enormous amounts of data; privacy and compliance concerns under GDPR/CCPA; may collect more data than teams can realistically act on” Kimi K2 · negative prompt · hard negative
“Skip FullStory/Quantum Metric: While excellent, these tools are generally priced for large enterprises” Qwen 3.7 Flash · direct prompt · hard negative
“If you need high-fidelity replay + search/queryable session intelligence and SOC2-grade compliance: FullStory.” Muse Glimmer 30B · direct prompt · first choice
“FullStory and PostHog mask all text by default ... the "mask by default" approach is significantly safer” Claude Haiku 4.5 · negative prompt · first choice
“Go with FullStory or Contentsquare for deep session replay and journey analytics.” GLM 4.7 FlashX · comparative prompt · first choice

What the models said about Mouseflow

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“Similar recording patterns; part of the group facing CIPA (California Invasion of Privacy Act) complaints” Kimi K2 · negative prompt · hard negative
“variable consent handling and sampling bias from opt-in requirements. EU scrutiny on replay depth.” Grok 4.1 Fast · negative prompt · hard negative
“avoid or exercise extreme caution with Hotjar, FullStory, Mouseflow, LogRocket, and Smartlook” Mistral Small · negative prompt · hard negative
“Mouseflow if you want a simpler, usually cheaper tool that still covers both session replay and heatmaps well” GPT-5.4 mini · direct prompt · first choice
“Mouseflow is widely cited as the best value for mid-market teams.” Claude Haiku 4.5 · direct prompt · first choice
“My Top Recommendation: Mouseflow” Kimi K2 · paraphrase prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.