2 categories · Named, not rankedWalmart
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Retail media platforms | Marketing | 0% | 27 of 121 | 17% | 6 | under 10 labels · led by Amazon Ads at 33% | |
| Ecommerce platforms | Revenue operations | 0% | 36 of 71 | 50% | 2 | under 10 labels · led by BigCommerce B2B Edition at 47% | newNew since September 2026: not ranked then, 0% now. |
Movement
By model
How each model treated Walmart across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 0 | 1 | 0 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 1 | 2 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 1 | 1 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“sticking to established leaders (Amazon, Walmart, Target) or highly mature partners is generally safer” Qwen 3.7 Flash · Retail media · negative prompt · alternative
“The top 3 networks (Amazon, Walmart, Target) control approximately 74% of US retail media spend.” MiniMax M2.5 · Retail media · negative prompt · alternative
“Amazon Basics, Target, Walmart with verified sellers” Kimi K2 · Ecommerce · negative prompt · alternative
“Walmart Connect (omnichannel reach)” GLM 4.7 FlashX · Retail media · negative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Marketplaces (Amazon, eBay, Etsy, Walmart)... these are the platforms to avoid.” GLM 4.7 FlashX · Ecommerce · negative prompt · hard negative
“avoid the multi-year build cost of Amazon/Walmart-style networks” Muse Glimmer 30B · Retail media · direct prompt · soft negative
Named alongside
The products named in the same answers as Walmart, over the 16 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Walmart was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 14 of the 16 answers that named Walmart and are not a share of its labels.
Domains cited
Forty-seven of the forty-seven domain citations in answers naming Walmart came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
What it publishes
ShowHide
What it publishes
ShowHide| Kind | Pages | Last 90 days | 2025-11 to 2026-10 | Latest | Categories named |
|---|---|---|---|---|---|
| Report or ebook | 201 | undated | |||
| News or press | 19 | 1 | 2026-07-22 | ||
| Template or tool | 16 | undated | |||
| Conference or event | 13 | 0 | 2026-03-26 | ||
| Comparison | 13 | undated | |||
| Glossary or explainer | 12 | undated |
Most recent
- 2026-07-22Media library news or press
- 2026-03-26Walmart growth summit conference or event
- 2025-07-07Contact media relations news or press
- 2025-03-12News news or press
- 2025-03-12News archive news or press
How it is countedHide how it is counted
Every page walmart.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.
Follow Walmart
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
list of Walmart brands is the company behind Walmart.ShowHide
The company
On record
Wikidata- Website
- walmart.com
- Headquarters
- Bentonville, United States
- Founded
- 1962
- Employees
- about 2,330,000 (2024)
- Ownership
- Public, WMT on Nasdaq
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- Save Money. Live better.
- Price stated
- Every Day Low Prices walmart.com
- Free plan or trial
- Start your free 30-day trial now! walmart.com
- Not stated on the pages read
- Who it is for, starting price, integrations, certifications, hosting, customers
What Walmart's own pages state, read October 5, 2026: walmart.com, walmart.com/browse/feature/best-rated/14503/Y3VzdG9tZXJfcmF0aW5nOjQgLSA1IFN0YXJz. A claimed page can correct any of them.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Walmart's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Walmart, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Walmart by email, built from the raw record of the edition. It shows:
- where Walmart is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Walmart, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.