1 category · RankedPopl
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Event lead capture apps | Marketing | 4% | 9 of 70 | 27% | 30 | criticized challenger |
Movement
By model
How each model treated Popl across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 2 | 1 | 0 | 0 | 3 |
| Gemini 3.5 Flash | 2 | 1 | 0 | 0 | 3 |
| Perplexity Sonar | 0 | 0 | 1 | 1 | 2 |
| Grok 4.20 | 0 | 2 | 1 | 1 | 4 |
| Mistral Small | 0 | 1 | 0 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 2 | 1 | 1 | 4 |
| Llama 4 Maverick | 0 | 0 | 1 | 1 | 2 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 1 | 2 | 1 | 4 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 1 | 1 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 1 | 1 |
| Muse Glimmer 30B | 0 | 1 | 1 | 1 | 3 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Choose Blinq or Popl if you want an affordable, modern, seat-based app for your sales reps” Gemini 3.5 Flash · Event lead capture · comparative prompt · first choice
“prioritize "universal" third-party lead capture apps (like Blinq, Popl, iCapture, or Mobly)” Gemini 3.5 Flash · Event lead capture · negative prompt · first choice
“Best overall budget pick: Blinq or Popl” GPT-5.4 mini · Event lead capture · budget prompt · first choice
“the best all-around choice is usually Popl” GPT-5.4 mini · Event lead capture · direct prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Many users across reviews complain the cost is too high... Multiple users report the app freezing and crashing during setup” DeepSeek V4 Flash · Event lead capture · negative prompt · hard negative
“Popl - Inconsistent badge scanning - Returns no contact data at some conferences” GLM 4.7 FlashX · Event lead capture · negative prompt · hard negative
“Popl announced a partnership with Apollo and RocketReach to power the data layer behind its enrichment... Enrichment tools that automatically add emails... raise GDPR Art.6 legal basis” Muse Glimmer 30B · Event lead capture · negative prompt · soft negative
“Consider a dedicated app like Popl or Mobly only if you attend enough events to justify getting a quote—neither publishes straightforward pricing” GPT-6 Luna · Event lead capture · budget prompt · soft negative
Named alongside
The products named in the same answers as Popl, over the 88 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Popl was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 88 of the 88 answers that named Popl and are not a share of its labels.
Domains cited
439 of the 439 domain citations in answers naming Popl came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
popl.co is not in Google's top ten for any of the category's searches. In the answers, Popl takes 4% of first choices and Blinq takes 23%.ShowHide
Search and answers
In search
Google, US estimates- Searches for its name, Google
- 14,800 a month (“popl”)
- AI search demand for its name, est.
- 272 a month
In answers
This edition- First choices
- 5 across its categories
- Named in
- 88 answers
- Its own site cited
- in 88 of the answers that named it
Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
Follow Popl
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Popl's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Popl, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Popl by email, built from the raw record of the edition. It shows:
- where Popl is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Popl, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.