Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 100 → 27 of 80
3 categories · RankedMarketMuse
82Judge labels
4First choices
15Negative labels
14 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
4% in SEO for enterprise buyers
Rank 9 of 78 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 7% of its 29 labels there were negative.
What the models named instead of MarketMuse →By buyer segmentRead the same way at every buyer size.
Small business25 of 84
0%19 labels
criticized challenger
Mid-market9 of 78
3%29 labels
accepted challenger
Enterprise7 of 59
4%26 labels
accepted challenger
In seo · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named MarketMuse for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| SEO and content optimization platforms | Marketing | 3% | 9 of 78 | 7% | 29 | accepted challenger | ▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Content marketing platforms | Marketing | 0% | 32 of 135 | 0% | 3 | under 10 labels · led by HubSpot Content Hub at 33% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| AI marketing agents | Marketing | 0% | 98 of 157 | 0% | 1 | under 10 labels · led by HubSpot Breeze at 24% |
Movement
Since September 2026, MarketMuse held within the floor in all three categories: no change cleared 11 points.
Best category · SEO · by segment
Mid-market▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
4%from 0% in September 2026
Inside the floor by 7 pointsRank 18 → 7 of 71
Enterprise▼−7Since September 2026: 7% → 0%, −7 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 7% in September 2026
Inside the floor by 4 pointsRank 4 → 12 of 58
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| SEO | 0% | 4% | ▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 18 → 9 of 78 |
| Content marketing | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 62 → 32 of 135 |
| AI marketing agents | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 98 of 157, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated MarketMuse across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated MarketMuse across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 0 | 0 | 2 |
| GPT-5.4 mini | 1 | 1 | 1 | 0 | 3 |
| Gemini 3.5 Flash | 0 | 3 | 0 | 0 | 3 |
| Perplexity Sonar | 0 | 2 | 0 | 0 | 2 |
| Grok 4.1 Fast | 0 | 2 | 2 | 0 | 4 |
| Mistral Small | 0 | 0 | 2 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 1 | 1 | 1 | 3 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 1 | 0 | 0 | 0 | 1 |
| Kimi K2 | 0 | 1 | 2 | 0 | 3 |
| GLM 4.7 FlashX | 0 | 3 | 0 | 0 | 3 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 1 | 1 | 0 | 2 |
| Muse Glimmer 30B | 0 | 1 | 2 | 1 | 4 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct14 labels1
Paraphrase18 labels3
Comparative23 labelsNone
Budget-constrained4 labelsNone
Scale-constrained16 labelsNone
Negative7 labelsNone
First choiceAlternativeMentionNegative82 labels in all, every segment counted; 4 of the 4 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“I'd usually recommend MarketMuse if your team cares most about content strategy, topic coverage, and scalable planning” GPT-5.4 mini · SEO · paraphrase prompt · first choice
“Top Pick: MarketMuse ... widely considered the gold standard for B2B” Qwen 3.7 Flash · SEO · paraphrase prompt · first choice
“I'd choose MarketMuse instead if your bigger challenge is deciding *what* to create or update across a large site.” GPT-6 Luna · SEO · paraphrase prompt · alternative
“better if your bigger problem is content planning and topic strategy; it has a free to $149/month range” Perplexity Sonar · Content marketing · budget prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“"It falls short when it comes to broader on-page optimization and AI features."” Muse Glimmer 30B · SEO · comparative prompt · soft negative
“Not a full SEO platform — needs to be paired with rank tracking” DeepSeek V4 Flash · SEO · scale prompt · soft negative
Named alongside
The products named in the same answers as MarketMuse, over the 82 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and MarketMuse was named but was not.ShowHide
Named alongside
The products named in the same answers as MarketMuse, over the 82 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and MarketMuse was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named MarketMuse. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 75 of the 82 answers that named MarketMuse and are not a share of its labels.
Domains cited
trysight.ai35
blog.hubspot.com34
conductor.com32
airops.com22
semrush.com21
rankability.com20
surferseo.com20
clearscope.io16
frase.io16
slatehq.com16
232 of the 232 domain citations in answers naming MarketMuse came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
marketmuse.com is not in Google's top ten for any of the category's searches. In the answers, MarketMuse takes 3% of first choices and Semrush takes 21%.ShowHide
Search and answers
marketmuse.com is not in Google's top ten for any of the category's searches. In the answers, MarketMuse takes 3% of first choices and Semrush takes 21%.
ShowHideIn search
Google, US estimatesPosition for “seo and content optimization platform”
–
not in the top ten
Position for “best seo and content optimization platform”
–
not in the top ten
- Searches for its name, Google
- 880 a month (“marketmuse”)
- AI search demand for its name, est.
- 16 a month
- Organic visits to its site
- about 98,619 a month
- Searches its site ranks for
- 2,816 · 82 in the top three
- Sites linking to it
- 7,144
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
Ads on Google
None found in Google's ad transparency records for the US
In answers
This editionShare of first choices
3%
rank 9 of 78 in SEO
Segment leader
21%
Semrush
- First choices
- 4 across its categories
- Named in
- 82 answers
- Its own site cited
- in 75 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on marketmuse.com
1,013
subdomains included
Content
618
counted in the table below
Documentation
216
Product · Integration
0 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 444 | 0 | 2025-07-03 | SEO, Ecommerce marketing | |
| Glossary or explainer | 111 | 0 | 2021-07-09 | SEO | |
| Comparison | 25 | 0 | 2024-02-26 | SEO | |
| Webinar or virtual event | 19 | undated | SEO | ||
| Case study | 13 | undated | |||
| News or press | 3 | undated | |||
| Conference or event | 2 | undated | |||
| Template or tool | 1 | undated |
Most recent
- 2025-07-03A deeper look at connecting content to the modern user journey blog
- 2025-06-12Agile content strategy blog
- 2025-06-06Uniting vision data and content to conquer your market blog
- 2025-05-29Buyer focused content strategy blog
- 2025-02-06Guide ecommerce content strategy blog
- 2025-01-30Mastering content strategy for digital marketing a comprehensive guide blog
How it is countedHide how it is counted
Every page marketmuse.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow MarketMuse
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
MarketMuse is its own company.ShowHide
The company
MarketMuse is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- AI Content Planning and Optimization Software
- For
- teams who use content to educate and engage with their audience, most often brands, publishers and agencies
- Price stated
- Free; Optimize; Research; Strategy marketmuse.com/pricing
- Free plan or trial
- Free; Start my free trial marketmuse.com/pricing
- Customers named
- ClickmatizeSumo LogicTentCraftOrbit Media StudiosOrbit Media StudioInside the MagicElite Editing
- Not stated on the pages read
- Starting price, integrations, certifications, hosting
What MarketMuse's own pages state, read September 28, 2026: marketmuse.com, marketmuse.com/pricing, marketmuse.com/partners. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when MarketMuse's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as MarketMuse, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for MarketMuse by email, built from the raw record of the edition. It shows:
- where MarketMuse is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name MarketMuse, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.