| Category | Vertical | First choices | Rank | Negative rate | Labels | Quadrant |
|---|---|---|---|---|---|---|
| Customer support and helpdesk | Customer | 4% | 5 of 35 | 27% | 15 | criticized challenger |
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Opus 5 | 0 | 1 | 1 | 2 | 4 |
| Claude Opus 4.8 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Astra | 0 | 1 | 0 | 0 | 1 |
| GPT-5.6 Sol | 0 | 3 | 0 | 2 | 5 |
| Gemini 3.1 Pro | 1 | 3 | 1 | 0 | 5 |
| Perplexity Sonar Pro | 0 | 0 | 0 | 0 | 0 |
Verbatim evidence the judge attached to positive labels.
“If your development team already uses Jira for issue and bug tracking, Jira Service Management (JSM) is often the smartest choice.” Gemini 3.1 Pro · Helpdesk · paraphrase prompt · first choice
“Best for: Highly technical products, IT support, or companies where customer support needs to collaborate constantly with engineering.” Gemini 3.1 Pro · Helpdesk · scale prompt · alternative
“Customer support is highly technical and frequently escalates to engineering, product, IT or operations” GPT-5.6 Sol · Helpdesk · scale prompt · alternative
“Add Jira Service Management and Freshservice to a separate shortlist.” GPT-6 Astra · Helpdesk · comparative prompt · alternative
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“use JSM as the engineering escalation layer behind Zendesk or Intercom, rather than as the primary customer-facing platform” GPT-5.6 Sol · Helpdesk · paraphrase prompt · soft negative
“tends to frustrate non-technical support teams when it's chosen because engineering already uses Jira” Claude Opus 5 · Helpdesk · negative prompt · soft negative
“Don’t choose Jira Service Management merely because engineering already uses Jira.” GPT-5.6 Sol · Helpdesk · negative prompt · soft negative
“These are ITSM, not customer support... not consumer-facing queues.” Claude Opus 5 · Helpdesk · comparative prompt · soft negative
Claiming is free and changes nothing in the data. A claimed page gets a verified contact who is told when each edition publishes; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Jira Service Management, applied by version and listed in the change log; and a logo and one-line description supplied by the vendor and marked as such.
It does not get any change to labels, shares or quadrants, any preview, or any say over which quotes appear. Sponsorship is separate: a sponsor funds categories or buyer dimensions and is named on what it funded, and the rules are the same for every sponsor.