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GTM AI Index
Index › Products › Google · October 2026 Edition
3 categories · Named, not ranked

Google

19Judge labels
0First choices
11Negative labels
11 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
3 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Google was named 3 times in Attribution & MMM and 2 other categories, where Dreamdata led with 27%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In attribution & mmm · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Google for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Attribution and marketing mix modelingMarketing0%117 of 123100%1under 10 labels · led by Dreamdata at 27%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Contact center platformsCustomer0%70 of 86100%1under 10 labels · led by Five9 at 18%
Data clean roomsGTM data and infrastructure0%90 of 100100%1under 10 labels · led by Snowflake Data Clean Rooms at 19%

Movement

Since September 2026, Google held within the floor in all two categories: no change cleared 11 points.

Best category · Attribution & MMM · by segment

Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 103 → 105 of 112
EnterprisenewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 94 of 101, unchanged

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Attribution & MMM0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 103 → 117 of 123
Data clean rooms0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 90 of 100, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Google across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.2000011
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200011
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00011

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct2 labelsNone
Paraphrase0 labelsNone
Comparative2 labelsNone
Budget-constrained0 labelsNone
Scale-constrained0 labelsNone
Negative15 labelsNone
First choiceAlternativeMentionNegative19 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

No positive label carried a quote.

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Meta and Google routinely claim credit for the same conversions ... Platform-native attribution only | ❌ Avoid — self-interested reporting” Kimi K2 · Attribution & MMM · negative prompt · hard negative
“big tech like Amazon, Google, Microsoft and Zoom, winning new business and claiming to be transforming customer experiences despite data showing the opposite” Muse Glimmer 30B · Contact center · negative prompt · soft negative
“Walled Gardens (e.g., Google, Meta, Amazon) | Limited interoperability; lock-in to their ecosystem” Grok 4.20 · Data clean rooms · negative prompt · soft negative

Named alongside

The products named in the same answers as Google, over the 19 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Google was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Meta Advanced Analytics6 of 190Not among the top eight
LiveRamp Clean Room5 of 191Not among the top eight
Snowflake Data Clean Rooms5 of 190Not among the top eight
Amazon4 of 190Not among the top eight
Databricks Clean Rooms4 of 190Not among the top eight
Decentriq4 of 190Not among the top eight
AppsFlyer3 of 192Not among the top eight
Meta Advantage+ App Campaigns3 of 191Not among the top eight
InfoSum3 of 190Not among the top eight
TikTok Ads3 of 190Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Google. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 18 of the 19 answers that named Google and are not a share of its labels.

Search and answers

google.com is not in Google's top ten for any of the category's searches. In the answers, Google takes 0% of first choices and Dreamdata takes 27%.
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In search

Google, US estimates
Position for “marketing attribution and marketing mix modeling platform”
–
not in the top ten
Position for “best marketing attribution and marketing mix modeling platform”
–
not in the top ten
Organic visits to its site
about 1,800,358,416 a month
Searches its site ranks for
16,240,774 · 2,471,277 in the top three
Sites linking to it
28,655,444
Paid Google search
243 searches its ads show for, about 42,266 clicks and $465,944 a month (estimate)
Ads on GoogleDetailLess
5+ ads · 2 image, 2 text, 1 video · 5 shown in the last 30 days

First shown January 2026, as Google LLC, verified. Ads started 2025-10 to 2026-09: 5 in the year. 115 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 117 of 123 in Attribution & MMM
Segment leader
27%
Dreamdata
First choices
0 across its categories
Named in
19 answers
Its own site cited
in 18 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on google.com
7,607
subdomains included
Content
1,201
counted in the table below
Documentation
137
Product · Integration
18 · 84
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Case study707undated
Blog37202018-12-13Mobile apps
Glossary or explainer5102018-12-13
Comparison35undated
News or press34undated
Template or tool1undated
Podcast or video1undated
How it is countedHide how it is counted

Every page google.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read September 29, 2026.

Follow Google

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Google.
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On record

Wikidata
Website
google.com
Headquarters
Mountain View, California, United States
Founded
1998
Ownership
Part of Alphabet Inc.

Fetched September 14, 2026, with a correction applied. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata

In its own words

Stated by the vendor, not checked
Positioning
I’m powered by Google AI. Together, we can use Google Ads to grow your business.
Price stated
Choose an offer to earn up to $1500 in ad credit google.com/adwords/express/pricing
Customers named
Branch BasicsOliver Pluff & Co.VIM & VIGRCOVRY
Not stated on the pages read
Starting price, free plan or trial, integrations, certifications, hosting

What Google's own pages state, read October 5, 2026: google.com, google.com/adwords/express/pricing, google.com/admob/platform.html. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Google's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Google, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Google by email, built from the raw record of the edition. It shows:

  • where Google is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Google, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at google.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.