| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Attribution and marketing mix modeling | Marketing | 0% | 117 of 123 | 100% | 1 | under 10 labels · led by Dreamdata at 27% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Contact center platforms | Customer | 0% | 70 of 86 | 100% | 1 | under 10 labels · led by Five9 at 18% | |
| Data clean rooms | GTM data and infrastructure | 0% | 90 of 100 | 100% | 1 | under 10 labels · led by Snowflake Data Clean Rooms at 19% |
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Attribution & MMM | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 103 → 117 of 123 |
| Data clean rooms | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 90 of 100, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 1 | 1 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 1 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 1 | 1 |
Verbatim evidence the judge attached to positive labels.
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Meta and Google routinely claim credit for the same conversions ... Platform-native attribution only | ❌ Avoid — self-interested reporting” Kimi K2 · Attribution & MMM · negative prompt · hard negative
“big tech like Amazon, Google, Microsoft and Zoom, winning new business and claiming to be transforming customer experiences despite data showing the opposite” Muse Glimmer 30B · Contact center · negative prompt · soft negative
“Walled Gardens (e.g., Google, Meta, Amazon) | Limited interoperability; lock-in to their ecosystem” Grok 4.20 · Data clean rooms · negative prompt · soft negative
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 18 of the 19 answers that named Google and are not a share of its labels.
Thirty-eight of the thirty-eight domain citations in answers naming Google came from somebody else's page.
Pages are listed as the models cited them.
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Case study | 707 | undated | |||
| Blog | 372 | 0 | 2018-12-13 | Mobile apps | |
| Glossary or explainer | 51 | 0 | 2018-12-13 | ||
| Comparison | 35 | undated | |||
| News or press | 34 | undated | |||
| Template or tool | 1 | undated | |||
| Podcast or video | 1 | undated |
Every page google.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read September 29, 2026.
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
Fetched September 14, 2026, with a correction applied. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata
What Google's own pages state, read October 5, 2026: google.com, google.com/adwords/express/pricing, google.com/admob/platform.html. A claimed page can correct any of them.
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Google's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Google, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
A new claim receives the current edition's vendor brief for Google by email, built from the raw record of the edition. It shows: