Every category where a model named Awin for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Affiliate and partner management	Partner and channel	0%	18 of 87	10%	20	accepted challenger
Referral and partner programs	Partner and channel	0%	71 of 107	0%	1	under 10 labels · led by PartnerStack at 19%

Movement

This is the first edition on this tier, so no move can be computed for Awin yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Awin across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	1	0	1
GPT-5.4 mini	0	1	1	2
Gemini 3.5 Flash	2	0	1	3
Perplexity Sonar	0	1	0	1
Grok 4.1 Fast	1	1	0	2
Mistral Small	0	1	0	1
DeepSeek V4 Flash	2	1	0	3
Llama 4 Maverick	1	2	0	3
Qwen 3.7 Flash	1	0	0	1
Kimi K2	0	1	0	1
GLM 4.7 FlashX	1	1	0	2
MiniMax M2.5	1	0	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct4 labelsNone

Paraphrase0 labelsNone

Comparative21 labels2not counted in share

Budget-constrained6 labelsNone

Scale-constrained5 labelsNone

Negative15 labels1not counted in share

First choiceAlternativeMentionNegative51 labels in all, every segment counted; 0 of the 3 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“An SMB Retailer on a Budget | Awin | Offers low setup fees, transparent pricing, and instant global publisher reach.” Gemini 3.5 Flash · Affiliate · comparative prompt · alternative

“ShareASale & Awin (Great for e-commerce, physical products, and mid-sized brands).” Gemini 3.5 Flash · Affiliate · negative prompt · alternative

“ShareASale, Rakuten, Awin – Transparent, reliable payments, good support.” Grok 4.1 Fast · Affiliate · negative prompt · alternative

“Focuses heavily on international reach and global coverage” Qwen 3.7 Flash · Affiliate · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Avoid joining massive networks like Awin, CJ Affiliate, or Impact.com early on” Gemini 3.5 Flash · Affiliate · budget prompt · hard negative

“I'd be especially careful with platforms that already have visible complaint volume on BBB, such as Mavely, AWIN, and The Super Affiliate Network.” GPT-5.4 mini · Affiliate · negative prompt · soft negative

Named alongside

The products named in the same answers as Awin, over the 51 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Awin was named but was not.

ProductSame answerTook the first choice insteadHead to head

impact.com43 of 5116Not in the top three

PartnerStack34 of 517Not in the top three

CJ Affiliate34 of 512Not in the top three

ShareASale29 of 512Not in the top three

Rakuten Advertising24 of 510Not in the top three

Amazon Associates18 of 514Not in the top three

ClickBank17 of 510Not in the top three

Tapfiliate14 of 513Not in the top three

Refersion14 of 512Not in the top three

Partnerize13 of 513Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Awin. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 9 of the 51 answers that named Awin and are not a share of its labels.

Domains cited

influencermarketinghub.com5

modash.io5

linkjolt.io4

tapfiliate.com4

gartner.com3

levanta.io3

linkedin.com3

mailmodo.com3

optimisemedia.com3

reddit.com3

Thirty-six of the thirty-six domain citations in answers naming Awin came from somebody else's page.

Pages cited

influencermarketinghub.com/affiliate-marketing-software-platforms5

modash.io/blog/affiliate-marketing-platforms5

linkjolt.io/blog/best-affiliate-marketing-platforms4

tapfiliate.com/blog/affiliate-marketing-platforms-for-growing-brands-cck4

gartner.com/reviews/market/affiliate-marketing-platforms3

influencermarketinghub.com/affiliate-marketing-websites3

levanta.io/blog/top-affiliate-creator-platforms-for-ecommerce3

mailmodo.com/guides/affiliate-marketing-platforms3

Pages are listed as the models cited them.

Names read as Awin

What the judge wrote, as written, with how often. The vendor table decides that these count as Awin; a claim can dispute any of them.

AWIN 1Awin & ShareASale 1Awin (formerly ShareASale) 1

The company

Awin.

Website: awin.com
Headquarters: Berlin, Germany
Founded: 2000

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Awin's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Awin, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at awin.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.