GoTo Webinar vs ON24
One of twelve models named GoTo Webinar first on the direct prompt; zero named ON24. Both were named by all twelve models and GoTo Webinar carries 35 labels and ON24 37, so the shares are not directly comparable.
By GoTo, Boston, United States, founded 2003. Named in one category this edition.
San Francisco, United States, founded 1998. Named in one category this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the webinar and virtual event platforms page.
By framing
GoTo WebinarFirst choices, of twelve modelsON24
Across every category in the September 2026 Edition, GoTo Webinar and ON24 were named in the same answer fifty times, of the 95 answers naming GoTo Webinar and the 108 naming ON24. In those answers ON24 took the first choice nine times and GoTo Webinar zero.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | |||
| GPT-5.4 mini | | | | |||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | ||||
| Grok 4.1 Fast | | | | | ||
| Mistral Small | | | ||||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | |||||
| Qwen 3.7 Flash | | | | |||
| Kimi K2 | | | | | ||
| GLM 4.7 FlashX | | |||||
| MiniMax M2.5 | | | |
GoTo Webinar ON24 first choice named as an alternative argued againstblank: not namedEach cell is one answer, GoTo Webinar on the left and ON24 on the right.The direct prompt
GoTo Webinar first, ON24 not the choice
1 of 12 modelsON24 was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
5 of 12 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
6 of 12 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
GoTo Webinar0%#13 of 16ON240%#16 of 16GoTo Webinar7%#5 of 19ON242%#8 of 19ON2433%#1 of 16GoTo Webinar0%#15 of 16What the models said about GoTo Webinar
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Reviewers cite reliability and audio-lag issues... Widely considered overpriced” DeepSeek V4 Flash · negative prompt · hard negative
“Most webinar platforms (like GoToWebinar or Demio) use tiered pricing, meaning the more people register for your webinars, the more you have to pay.” Gemini 3.5 Flash · budget prompt · soft negative
“Expensive for what you get... Poor support: Outsourced, unhelpful, long wait times” Kimi K2 · negative prompt · soft negative
“I'd recommend GoTo Webinar as the top choice.” Grok 4.1 Fast · paraphrase prompt · first choice
“1. GoToWebinar (Best Overall for Mid-Market)” Claude Haiku 4.5 · paraphrase prompt · first choice
“1. GoTo Webinar - Best Overall for B2B” GLM 4.7 FlashX · direct prompt · first choice
What the models said about ON24
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“What to avoid for this use case- ON24 and Goldcast are powerful, but they're sales-quoted, enterprise-priced” DeepSeek V4 Flash · paraphrase prompt · hard negative
“Avoid Unless Specific Need: ON24: Enterprise-focused, $10K+/year minimum, overkill for mid-market” Kimi K2 · direct prompt · hard negative
“you likely do not have the massive budget or the dedicated five-person IT production team required to run complex enterprise suites like ON24 or Cvent” Gemini 3.5 Flash · paraphrase prompt · soft negative
“I'd generally recommend ON24 if webinars and virtual events are a core part of your marketing and sales funnel” GPT-5.4 mini · paraphrase prompt · first choice
“Best for: Mid-to-enterprise B2B marketing teams... Where it struggles: Expensive, complex to set up, and can be overkill for smaller companies.” Gemini 3.5 Flash · comparative prompt · alternative
“Choose BigMarker or ON24 if you're running large-scale, highly controlled, analytics-heavy enterprise events” Perplexity Sonar · paraphrase prompt · alternative
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.