Customer success platforms · September 2026 Edition
HubSpot Service Hub vs Catalyst
Zero of twelve models named HubSpot Service Hub first on the direct prompt; zero named Catalyst. HubSpot Service Hub was named by ten of the twelve models and Catalyst by eight and HubSpot Service Hub carries 15 labels and Catalyst 14, so the shares are not directly comparable.
By HubSpot, Cambridge, United States, founded 2006. Named in seven categories this edition.
Named in one category this edition.
First-choice share5%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate13%14%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#8A position in a field of 10; printed, not drawn.
Labels1514A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, HubSpot Service Hub reading right to left. Rank and label count are printed, not drawn.ChurnZero was named alongside these two in twelve of the twelve direct answers. ChurnZero vs HubSpot Service Hub · ChurnZero vs Catalyst · Vitally vs HubSpot Service Hub
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the customer success platforms page.
By framing
How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
HubSpot Service HubFirst choices, of twelve modelsCatalyst
Direct00
Paraphrase002 against HubSpot Service Hub
Comparative00
Budget-constrained301 against Catalyst
Scale-constrained01
Negative001 against Catalyst
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.
Every model, every framing
The seventy-two answers behind the chart above, one cell each: where HubSpot Service Hub and Catalyst stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | ||||
| GPT-5.4 mini | | |||||
| Gemini 3.5 Flash | | | | |||
| Perplexity Sonar | | |||||
| Grok 4.1 Fast | | |||||
| Mistral Small | | | | |||
| DeepSeek V4 Flash | | | | |||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | | |||||
| Kimi K2 | | |||||
| GLM 4.7 FlashX | | | | | ||
| MiniMax M2.5 | |
HubSpot Service Hub Catalyst first choice named as an alternative argued againstblank: not namedEach cell is one answer, HubSpot Service Hub on the left and Catalyst on the right.The direct prompt
The plain question, one answer per model, grouped by where HubSpot Service Hub and Catalyst stood in it.
Neither was the first choice, one was named
1 of 12 modelsThe answer put something else first and named one of the two as an alternative.DeepSeek V4 FlashVitally alternatives: Catalyst, ChurnZero, Planhat
Neither was named
11 of 12 modelsThe answer made no first choice from these two in this category.Claude Haiku 4.5Vitally alternatives: ChurnZero, Custify, Totango
GPT-5.4 miniChurnZero alternatives: Gainsight, Totango
Gemini 3.5 FlashVitally alternatives: ChurnZero, Planhat, Totango
Perplexity SonarChurnZero alternatives: ClientSuccess, Gainsight, Planhat, Vitally
Grok 4.1 FastChurnZero alternatives: ClientSuccess, Custify, Gainsight, Planhat, Vitally
Mistral SmallChurnZero, Vitally alternatives: ClientSuccess, Custify, Gainsight, Planhat
Llama 4 MaverickChurnZero alternatives: ClientSuccess, Planhat, Vitally
Qwen 3.7 FlashChurnZero, ClientSuccess alternatives: Skalin
Kimi K2ChurnZero alternatives: ClientSuccess, Custify, Planhat, Vitally
GLM 4.7 FlashXVitally alternatives: ChurnZero, Custify, Planhat
MiniMax M2.5ChurnZero, Vitally alternatives: ClientSuccess, Planhat
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
HubSpot Service Hub leads by eleven points.
HubSpot Service Hub11%#2 of 9Catalyst0%#– of 9Mid-marketThe figures above
HubSpot Service Hub leads by four points.
HubSpot Service Hub5%#4 of 10Catalyst2%#8 of 10Enterprise
HubSpot Service Hub leads by two points.
HubSpot Service Hub2%#– of 7Catalyst0%#5 of 7What the models said about HubSpot Service Hub
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of four in this category shown.
“HubSpot Service Hub - Too lightweight for dedicated health scoring needs” Mistral Small · paraphrase prompt · hard negative
“HubSpot offers a highly robust free CRM that includes basic ticketing, customer portals, email tracking, and contact management.” Gemini 3.5 Flash · budget prompt · first choice
“HubSpot Service Hub (Free tier) is the best customer success platform for a company with a limited budget.” Grok 4.1 Fast · budget prompt · first choice
“Custify or HubSpot Service Hub are top picks for budget-conscious teams” Claude Haiku 4.5 · budget prompt · first choice
What the models said about Catalyst
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.
“recently merged platforms (Totango/Catalyst) carry the highest risk” Mistral Small · negative prompt · hard negative
“What to Avoid on a Budget ... generally not where you should start” DeepSeek V4 Flash · budget prompt · hard negative
“Vitally, ChurnZero, Catalyst, Custify, Skalin | Highly Recommended.” Gemini 3.5 Flash · scale prompt · first choice
“Totango and Catalyst operate as a unified powerhouse... Best for: Mid-to-enterprise organizations” Gemini 3.5 Flash · comparative prompt · alternative
“Modern UX, strong product velocity; a favorite to replace legacy Gainsight at mid-market.” DeepSeek V4 Flash · direct prompt · alternative
Also compared
ChurnZero vs HubSpot Service HubChurnZero vs CatalystVitally vs HubSpot Service HubVitally vs CatalystCustify vs HubSpot Service HubCustify vs CatalystHubSpot Service Hub vs TotangoHubSpot Service Hub vs SkalinHubSpot Service Hub vs ClientSuccessTotango vs CatalystSkalin vs CatalystClientSuccess vs CatalystAll twenty-eight head-to-head pages and the full customer success standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.