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GTM AI Index
Index › Products › Stitch · October 2026 Edition
2 categories · Ranked

Stitch

27Judge labels
0First choices
3Negative labels
12 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
0% in Warehouse & ETL for small business buyers
Rank 56 of 83 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 29% of its 7 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In warehouse & etl · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Stitch for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Data warehouse and reverse ETL for marketingGTM data and infrastructure0%56 of 8329%7under 10 labels · led by Hightouch at 40%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Data management platformsGTM data and infrastructure0%130 of 1590%1under 10 labels · led by Segment at 37%newNew since September 2026: not ranked then, 0% now.

Movement

Since September 2026, Stitch held within the floor in all two categories: no change cleared 11 points.

Best category · Warehouse & ETL · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 24 → 22 of 92
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 81 → 58 of 81
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 50 → 21 of 79

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Warehouse & ETL0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 81 → 56 of 83
DMP0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 130 of 159, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Stitch across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00011
Grok 4.1 Fast00000
Mistral Small00011
DeepSeek V4 Flash00202
Llama 4 Maverick00101
Qwen 3.7 Flash00000
Kimi K200202
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00101

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct3 labelsNone
Paraphrase1 labelNone
Comparative5 labelsNone
Budget-constrained3 labelsNone
Scale-constrained9 labelsNone
Negative6 labels1not counted in share
First choiceAlternativeMentionNegative27 labels in all, every segment counted; 0 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

No positive label carried a quote.

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Stitch and similar lightweight ETL tools if your team does not have data engineering support” Perplexity Sonar · Warehouse & ETL · negative prompt · soft negative
“Stitch: Simple, but limited connectors.” Mistral Small · Warehouse & ETL · scale prompt · soft negative

Named alongside

The products named in the same answers as Stitch, over the 27 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Stitch was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Fivetran26 of 270Not among the top eight
Hightouch22 of 2716Not among the top eight
BigQuery22 of 2711Not among the top eight
Snowflake22 of 279Not among the top eight
Census19 of 275Not among the top eight
RudderStack Reverse ETL18 of 271Not among the top eight
Airbyte15 of 271Not among the top eight
Amazon Redshift14 of 270Not among the top eight
Polytomic10 of 270Not among the top eight
dbt10 of 270Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Stitch. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 25 of the 27 answers that named Stitch and are not a share of its labels.

Domains cited

improvado.io19
guideflow.com14
portermetrics.com13
airbyte.com12
integrate.io10
supermetrics.com10
cdp.com9
hightouch.com9
leadjourney.io9
skyvia.com9

114 of the 114 domain citations in answers naming Stitch came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

stitch.cx is not in Google's top ten for any of the category's searches. In the answers, Stitch takes 0% of first choices and Hightouch takes 40%.
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In search

Google, US estimates
Position for “marketing data warehouse and reverse etl stack”
–
not in the top ten
Position for “best marketing data warehouse and reverse etl stack”
–
not in the top ten
Searches for its name, Google
823,000 a month (“stitch”)
AI search demand for its name, est.
214,976 a month
Organic visits to its site
about 392 a month
Searches its site ranks for
139 · 19 in the top three
Sites linking to it
114
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on Google
None found in Google's ad transparency records for the US

In answers

This edition
Share of first choices
0%
rank 56 of 83 in Warehouse & ETL
Segment leader
40%
Hightouch
First choices
0 across its categories
Named in
27 answers
Its own site cited
in 25 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on stitch.cx
244
subdomains included
Content
134
counted in the table below
Documentation
1
Product · Integration
0 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog116112026-09-25CDP, CRM
Comparison1602026-05-29
Glossary or explainer1undated
Podcast or video102022-10-12
How it is countedHide how it is counted

Every page stitch.cx exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read September 29, 2026.

Names read as Stitch

What the judge wrote, as written, with how often. The vendor table decides that these count as Stitch; a claim can dispute any of them.
Stitch (Talend) 1

Follow Stitch

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Stitch's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Stitch, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Stitch by email, built from the raw record of the edition. It shows:

  • where Stitch is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Stitch, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at stitch.cx is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.