Small businessnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 51 of 145, unchanged
1 category · Named, not rankedPurple WiFi
5Judge labels
0First choices
0Negative labels
4 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
1 label, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Purple WiFi was named 1 time in Proximity, where Foursquare Proximity led with 15%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business55 of 158
0%2 labels
under the label threshold
Mid-market65 of 130
0%1 label
under the label threshold
Enterprise48 of 124
0%2 labels
under the label threshold
In proximity · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Purple WiFi for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Retail, proximity and IoT marketing | Marketing | 0% | 65 of 130 | 0% | 1 | under 10 labels · led by Foursquare Proximity at 15% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, Purple WiFi held within the floor in its one category: no change cleared 11 points.
Best category · Proximity · by segment
Mid-marketnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 61 of 120, unchanged
EnterprisenewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 44 of 115, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Proximity | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 65 of 130, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Purple WiFi across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Purple WiFi across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 0 | 1 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase0 labelsNone
Comparative0 labelsNone
Budget-constrained3 labelsNone
Scale-constrained0 labelsNone
Negative1 labelNone
First choiceAlternativeMentionNegative5 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“look into Wi-Fi proximity marketing (e.g., *Purple Wi-Fi*)” Gemini 3.5 Flash · Proximity · negative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
No model argued against it.
Named alongside
The products named in the same answers as Purple WiFi, over the 5 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Purple WiFi was named but was not.ShowHide
Named alongside
The products named in the same answers as Purple WiFi, over the 5 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Purple WiFi was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Purple WiFi. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 5 of the 5 answers that named Purple WiFi and are not a share of its labels.
Domains cited
thecmo.com4
g2.com3
purple.aiYour site3
devbeaconstac.myshopify.com2
itechguides.com2
mapsted.com2
radar.com2
agilityads.com1
aislelabs.com1
akkio.com1
Eighteen of the twenty-one domain citations in answers naming Purple WiFi came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
purple.ai ranks 8 on Google for the category's searches. In the answers, Purple WiFi takes 0% of first choices and Foursquare Proximity takes 15%.ShowHide
Search and answers
purple.ai ranks 8 on Google for the category's searches. In the answers, Purple WiFi takes 0% of first choices and Foursquare Proximity takes 15%.
ShowHideIn search
Google, US estimatesPosition for “proximity marketing platform”
8
Position for “best proximity marketing platform”
8
In answers
This editionShare of first choices
0%
rank 65 of 130 in proximity
Segment leader
15%
Foursquare Proximity
- First choices
- 0 across its categories
- Named in
- 5 answers
- Its own site cited
- in 5 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on purple.ai
15,808
subdomains included
Content
1,924
counted in the table below
Documentation
0
Product · Integration
4 · 2
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Report or ebook | 954 | 4 | 2026-08-13 | Email verification | |
| Blog | 751 | 27 | 2026-09-28 | CRM | |
| Case study | 71 | 24 | 2026-09-07 | ||
| Glossary or explainer | 64 | 10 | 2026-09-19 | ||
| Comparison | 58 | 24 | 2026-09-14 | ||
| Template or tool | 20 | undated | |||
| Conference or event | 4 | 0 | 2026-04-27 | ||
| Webinar or virtual event | 2 | 0 | 2026-05-18 |
Most recent
- 2026-09-28Retail wifi marketing blog
- 2026-09-27Hotel wifi security blog
- 2026-09-26Revocation list certificate blog
- 2026-09-25Guest wifi setup blog
- 2026-09-24Rogue access point detection blog
- 2026-09-23How to prioritize network traffic blog
How it is countedHide how it is counted
Every page purple.ai exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Purple WiFi
What the judge wrote, as written, with how often. The vendor table decides that these count as Purple WiFi; a claim can dispute any of them.
Purple Wi-Fi 1
Follow Purple WiFi
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Purple is the company behind Purple WiFi.ShowHide
The company
Purple is the company behind Purple WiFi.
ShowHideOn record
Wikidata- Website
- purple.ai
- Headquarters
- United Kingdom
- Founded
- 2012
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- Enterprise WiFi solutions for any venue. Secure guest, staff, and multi-tenant networks with built-in analytics, marketing automation, and data capture.
- For
- venues
- Price stated
- Connect is free. Compare it against Capture and Engage, and see what each tier includes. purple.ai
- Starting price
- free purple.ai/en-gb/guest-wifi/pricing
- Free plan or trial
- Connect is free. purple.ai
- Certifications
- ISO 27001B CorpGDPRCCPAISO-compliant
- Hosting
- Worldwideবিশ্বব্যাপী
- Customers named
- Stonegate Pub CompanyPizzaExpress UAEThe Queen Elizabeth Hospital King’s Lynn NHS Foundation TrustSt George’s Healthcare NHS TrustCroydon Health Services NHS TrustAvanti West CoastC2C RailMiami Heat
- Not stated on the pages read
- Integrations
What Purple WiFi's own pages state, read October 5, 2026: purple.ai, purple.ai/en-gb/guest-wifi/pricing, purple.ai/en-gb/solutions/wifi-for-marketing-teams, purple.ai/bn-in/case-studies, purple.ai/bn-in/partners. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Purple WiFi's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Purple WiFi, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Purple WiFi by email, built from the raw record of the edition. It shows:
- where Purple WiFi is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Purple WiFi, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.