1 category · RankedSpotify Ad Studio
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Audio and podcast advertising | Marketing | 2% | 14 of 101 | 40% | 10 | criticized challenger |
Movement
By model
How each model treated Spotify Ad Studio across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 1 | 1 |
| Perplexity Sonar | 0 | 0 | 0 | 1 | 1 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 1 | 0 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 1 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 1 | 1 |
| Muse Glimmer 30B | 1 | 2 | 0 | 0 | 3 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Start with Spotify Ad Studio for streaming audio + podcast reach, test creative and audience with the $250 minimum” Muse Glimmer 30B · Audio advertising · paraphrase prompt · first choice
“If you want a simpler, more budget-friendly place to start, I'd recommend Spotify Ad Studio for self-serve buying.” GPT-5.4 mini · Audio advertising · paraphrase prompt · alternative
“Best for Brand Awareness with Younger Professionals ... Limitation: Only reaches Spotify listeners (closed ecosystem)” Kimi K2 · Audio advertising · direct prompt · alternative
“Choose Spotify if you want scale in-app, fast launch, and programmatic buying across music + podcasts.” Muse Glimmer 30B · Audio advertising · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Spotify, Pandora, Amazon Music, and similar major platforms are not "avoid" platforms by default; they are widely used, but they still have limitations in measurement, targeting, and addressability” Perplexity Sonar · Audio advertising · negative prompt · soft negative
“Spotify says Spotify Ad Analytics is not integrated with Spotify Ad Studio. That makes Ad Studio worth checking carefully” GPT-6 Luna · Audio advertising · negative prompt · soft negative
“the "best" audio advertising platform is not a consumer-facing giant like Spotify or Pandora directly” Gemini 3.5 Flash · Audio advertising · direct prompt · soft negative
“Spotify: Platform bias toward Spotify-hosted content; limited third-party inventory” MiniMax M2.5 · Audio advertising · negative prompt · soft negative
Named alongside
The products named in the same answers as Spotify Ad Studio, over the 39 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Spotify Ad Studio was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 36 of the 39 answers that named Spotify Ad Studio and are not a share of its labels.
Domains cited
121 of the 135 domain citations in answers naming Spotify Ad Studio came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
spotify.com ranks first on Google for the category's searches. In the answers, Spotify Ad Studio takes 2% of first choices and AudioGo takes 34%.ShowHide
Search and answers
In search
Google, US estimates- Searches for its name, Google
- 1,000 a month (“spotify ad studio”)
- AI search demand for its name, est.
- 1 a month
- Organic visits to its site
- about 473,414,163 a month
- Searches its site ranks for
- 8,163,454 · 2,764,370 in the top three
- Sites linking to it
- 1,645,724
- Paid Google search
- 1 searches its ads show for, about 8 clicks and $49 a month (estimate)
In answers
This edition- First choices
- 6 across its categories
- Named in
- 39 answers
- Its own site cited
- in 36 of the answers that named it
Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHide| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| News or press | 2,307 | 21 | 2026-09-25 | ||
| Podcast or video | 432 | 6 | 2026-09-29 | ||
| Conference or event | 9 | 1 | 2026-09-24 | ||
| Webinar or virtual event | 4 | 0 | 2026-05-21 | ||
| Case study | 2 | 0 | 2026-01-08 | ||
| Template or tool | 2 | undated | |||
| Report or ebook | 1 | undated | |||
| Glossary or explainer | 1 | undated |
Most recent
- 2026-09-29Kickflip flip the language podcast podcast or video
- 2026-09-25Mtv vmas partnership news or press
- 2026-09-24Reserved by spotify share cards setlists news or press
- 2026-09-24Created by women summit conference or event
- 2026-09-23Nct johnny journey podcast podcast or video
- 2026-09-23Taste profile shape home feed news or press
How it is countedHide how it is counted
Every page spotify.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Spotify Ad Studio
Follow Spotify Ad Studio
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Spotify Ad Studio's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Spotify Ad Studio, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Spotify Ad Studio by email, built from the raw record of the edition. It shows:
- where Spotify Ad Studio is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Spotify Ad Studio, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.