1 category · RankedAcast
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Audio and podcast advertising | Marketing | 7% | 4 of 101 | 11% | 35 | accepted challenger |
Movement
By model
How each model treated Acast across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 2 | 1 | 0 | 0 | 3 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 1 | 1 | 0 | 0 | 2 |
| Perplexity Sonar | 0 | 1 | 1 | 0 | 2 |
| Grok 4.1 Fast | 1 | 1 | 2 | 1 | 5 |
| Mistral Small | 1 | 1 | 0 | 1 | 3 |
| DeepSeek V4 Flash | 1 | 0 | 0 | 1 | 2 |
| Llama 4 Maverick | 0 | 0 | 2 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 2 | 0 | 0 | 2 |
| Kimi K2 | 2 | 1 | 2 | 0 | 5 |
| GLM 4.7 FlashX | 1 | 0 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 0 | 2 | 0 | 0 | 2 |
| Muse Glimmer 30B | 1 | 0 | 1 | 1 | 3 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Acast: The Open Ecosystem Leader ... Best For: Global programmatic scale, cross-app reach, and multi-tier budgets.” Gemini 3.5 Flash · Audio advertising · comparative prompt · first choice
“Acast offers the widest reach in a single buy with in-file delivery across 140,000 shows on every major app” Claude Haiku 4.5 · Audio advertising · comparative prompt · first choice
“Strongest for broad reach across 140,000+ independent shows; ads stitched directly into episode files via DAI” Grok 4.1 Fast · Audio advertising · comparative prompt · first choice
“Generally considered the strongest overall podcast platform due to its open-ecosystem reach.” DeepSeek V4 Flash · Audio advertising · comparative prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Avoid Acast self-serve under $5K budget — you'll get run-of-network junk.” DeepSeek V4 Flash · Audio advertising · negative prompt · hard negative
“Acast's managed campaigns require significant budgets, typically starting at $10,000 to $15,000” Mistral Small · Audio advertising · negative prompt · soft negative
“Drawbacks: Smaller scale compared to Spotify; higher pricing for premium inventory.” Muse Glimmer 30B · Audio advertising · negative prompt · soft negative
“Good for podcasts, but higher for managed” Grok 4.1 Fast · Audio advertising · budget prompt · soft negative
Named alongside
The products named in the same answers as Acast, over the 89 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Acast was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 87 of the 89 answers that named Acast and are not a share of its labels.
Domains cited
331 of the 401 domain citations in answers naming Acast came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
acast.com is not in Google's top ten for any of the category's searches. In the answers, Acast takes 7% of first choices and AudioGo takes 34%.ShowHide
Search and answers
In search
Google, US estimates- Searches for its name, Google
- 4,400 a month (“acast”)
- AI search demand for its name, est.
- 967 a month
- Organic visits to its site
- about 165,594 a month
- Searches its site ranks for
- 64,664 · 938 in the top three
- Sites linking to it
- 62,367
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This edition- First choices
- 9 across its categories
- Named in
- 89 answers
- Its own site cited
- in 87 of the answers that named it
Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHide| Kind | Pages | Last 90 days | 2025-11 to 2026-10 | Latest | Categories named |
|---|---|---|---|---|---|
| Podcast or video | 851 | 6 | 2026-09-21 | Video ads | |
| Blog | 255 | 41 | 2026-10-02 | ||
| News or press | 196 | undated | |||
| Case study | 105 | undated | |||
| Comparison | 10 | undated | |||
| Conference or event | 5 | undated | |||
| Template or tool | 2 | 1 | 2026-09-18 |
Most recent
- 2026-10-0216073037 enabling your show for video blog
- 2026-09-216522125 create an account for acast s ad platform blog
- 2026-09-217061300 podcast advertising glossary podcast or video
- 2026-09-217238912 beginner s guide to podcast advertising podcast or video
- 2026-09-217912911 how to install acast s attribution pixels blog
- 2026-09-218027374 targeted ads blog
How it is countedHide how it is counted
Every page acast.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.
Names read as Acast
Follow Acast
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Acast's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Acast, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Acast by email, built from the raw record of the edition. It shows:
- where Acast is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Acast, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.