Smile.io vs Cello
Zero of fourteen models named Smile.io first on the direct prompt; three named Cello. Smile.io was named by ten of the fourteen models and Cello by nine and Smile.io carries 10 labels and Cello 13, so the shares are not directly comparable.
Named in three categories this edition.
Named in two categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the referral and partner programs page.
By framing
Smile.ioFirst choices, of fourteen modelsCello
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | |||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | | | | |||
| Perplexity Sonar | | |||||
| Grok 4.1 Fast | | |||||
| Mistral Small | | |||||
| DeepSeek V4 Flash | | | | |||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | | |||||
| Kimi K2 | | |||||
| GLM 4.7 FlashX | | |||||
| MiniMax M2.5 | | |||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B | |
Smile.io Cello first choice named as an alternative argued againstblank: not namedEach cell is one answer, Smile.io on the left and Cello on the right.The direct prompt
Cello first, Smile.io not the choice
3 of 14 modelsSmile.io was named in the answer but not as the choice, or not at all.Neither was named
11 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Smile.io13%#3 of 15Cello6%#6 of 15Smile.io0%#– of 12Cello0%#– of 12What the models said about Smile.io
No label in this category carried a quote.
What the models said about Cello
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.
“Best Overall: Cello ... For most mid-market B2B companies, Cello offers the best balance of features, pricing, and B2B-specific functionality” GLM 4.7 FlashX · direct prompt · first choice
“If you're a B2B SaaS company where referrals happen inside the product, Cello is the clear winner” DeepSeek V4 Flash · direct prompt · first choice
“Cello - Best for B2B SaaS” Claude Haiku 4.5 · direct prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.