Brand protection platforms · October 2026 Edition
Red Points vs BrandShield
Seven of fourteen models named Red Points first on the direct prompt; four named BrandShield. Both were named by all fourteen models and Red Points carries 61 labels and BrandShield 52, so the shares are not directly comparable.
Named in one category this edition.
Named in one category this edition.
First-choice share40%17%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate18%21%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#2A position in a field of 8; printed, not drawn.
Labels6152A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Red Points reading right to left. Rank and label count are printed, not drawn.Red Points vs Bolster · Red Points vs MarqVision · Red Points vs ZeroFox
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the brand protection platforms page.
By framing
How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
Red PointsFirst choices, of fourteen modelsBrandShield
Direct74
Paraphrase1042 against BrandShield
Comparative70
Budget-constrained207 against Red Points · 4 against BrandShield
Scale-constrained00
Negative104 against Red Points · 5 against BrandShield
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.
Across every category in the October 2026 Edition, Red Points and BrandShield were named in the same answer 144 times, of the 188 answers naming Red Points and the 156 naming BrandShield. In those answers BrandShield took the first choice fourteen times and Red Points sixty-one.
Every model, every framing
The eighty-four answers behind the chart above, one cell each: where Red Points and BrandShield stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | ||||
| GPT-5.4 mini | | | | |||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | | |||
| Grok 4.1 Fast | | | | | | |
| Mistral Small | | | ||||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | | | |||
| Qwen 3.7 Flash | | | | |||
| Kimi K2 | | | | | | |
| GLM 4.7 FlashX | | | | | | |
| MiniMax M2.5 | | | | |||
| GPT-6 Luna | | | | |||
| Muse Glimmer 30B | | | | | |
Red Points BrandShield first choice named as an alternative argued againstblank: not namedEach cell is one answer, Red Points on the left and BrandShield on the right.The direct prompt
The plain question, one answer per model, grouped by where Red Points and BrandShield stood in it.
Both were the first choice
2 of 14 modelsThe answer named them together, and the judge labeled each a first choice.Perplexity SonarBrandShield, Red Points alternatives: Bolster, PriceSpider, TrackStreet, ZeroFox
MiniMax M2.5BrandShield, Red Points
Red Points first, BrandShield an alternative
5 of 14 modelsBrandShield was named in the answer but not as the choice, or not at all.GPT-5.4 miniRed Points alternatives: BrandShield, Corsearch
Mistral SmallRed Points alternatives: BrandShield, MarqVision
DeepSeek V4 FlashRed Points alternatives: Bolster, BrandShield, Corsearch
Kimi K2Red Points alternatives: BrandVerity, Corsearch, PhishEye
GLM 4.7 FlashXRed Points alternatives: Bolster, BrandShield, ZeroFox
BrandShield first, Red Points an alternative
2 of 14 modelsRed Points was named in the answer but not as the choice, or not at all.Grok 4.1 FastBrandShield alternatives: MarqVision, Red Points, ZeroFox
Muse Glimmer 30BBrandShield alternatives: MarqVision, Red Points
Neither was the first choice, one was named
3 of 14 modelsThe answer put something else first and named one of the two as an alternative.Gemini 3.5 FlashZeroFox alternatives: Bolster AI, BrandShield, Netcraft, Red Points
Llama 4 MaverickMarqVision alternatives: Bolster, Red Points
GPT-6 LunaBolster alternatives: Doppel, Red Points, ZeroFox
Neither was named
2 of 14 modelsThe answer made no first choice from these two in this category.Claude Haiku 4.5no first choice
Qwen 3.7 FlashBolster, MarqVision alternatives: BrandVerity, Redpoints
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Red Points leads by twenty-nine points.
Red Points37%#1 of 11BrandShield8%#3 of 11Mid-marketThe figures above
Red Points leads by twenty-three points.
Red Points40%#1 of 8BrandShield17%#2 of 8Enterprise
Red Points leads by thirty-six points.
Red Points51%#1 of 8BrandShield15%#2 of 8What the models said about Red Points
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Don't pay for enterprise platforms (Red Points, BrandShield, ZeroFox) — those start at ~$5,000/month and are overkill.” DeepSeek V4 Flash · budget prompt · hard negative
“their system is lazy and poorly built. It often sends DMCA takedown notices for URLs that have nothing to do with” Muse Glimmer 30B · negative prompt · hard negative
“rated strongest for scale but "its custom pricing and advanced features may not be suitable for small businesses with limited budgets."” Muse Glimmer 30B · budget prompt · soft negative
“Excels in high-volume counterfeit detection and takedowns on e-commerce marketplaces... Best for enterprises needing broad channel coverage and cost-predictable takedowns.” Grok 4.1 Fast · comparative prompt · first choice
“Red Points: Ideal for mid-market brands, especially e-commerce, offering automated enforcement and high-volume takedowns with minimal manual effort.” Mistral Small · paraphrase prompt · first choice
“Red Points - This platform is mentioned multiple times in your search results. It's described as a fully managed, AI-led brand protection platform” MiniMax M2.5 · budget prompt · first choice
What the models said about BrandShield
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“This is the platform with the most sustained public criticism in the recent set of reviews.” Muse Glimmer 30B · negative prompt · hard negative
“Don't pay for enterprise platforms (Red Points, BrandShield, ZeroFox)” DeepSeek V4 Flash · budget prompt · hard negative
“requires sales engagement; less transparent” Kimi K2 · paraphrase prompt · hard negative
“I would recommend BrandShield as a tool to take down counterfeits and brand impersonation for a mid-sized B2B company.” Llama 4 Maverick · paraphrase prompt · first choice
“the strongest default choice is usually BrandShield or Red Points, with BrandShield often the better fit” Perplexity Sonar · direct prompt · first choice
“#1 Leader on G2 Grid® (Fall 2025), excels in mid-market quadrant for usability, implementation, and relationships.” Grok 4.1 Fast · direct prompt · first choice
Also compared
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.