Zero of twelve models named LiveRamp first on the direct prompt; two named Amperity. LiveRamp was named by eleven of the twelve models and Amperity by eleven and LiveRamp carries 45 labels and Amperity 28, so the shares are not directly comparable.
San Francisco, United States, founded 2011. Named in two categories this edition.
Named in three categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the identity resolution page.
Across every category in the September 2026 Edition, LiveRamp and Amperity were named in the same answer sixty-nine times, of the 133 answers naming LiveRamp and the 119 naming Amperity. In those answers Amperity took the first choice two times and LiveRamp eighteen.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.1 Fast | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“1. LiveRamp (formerly Acxiom) - Why avoid: The UK's Open Rights Group filed formal ICO complaints in February 2024 alleging unlawful processing” Mistral Small · negative prompt · hard negative
“Avoid these for mid-sized B2B ... LiveRamp ($100K–$500K+ annually — enterprise pricing, primarily ad-tech focused)” DeepSeek V4 Flash · paraphrase prompt · hard negative
“Most enterprise platforms (LiveRamp, Experian, Amperity) start at $50K+/year — avoid these for limited budgets.” MiniMax M2.5 · budget prompt · hard negative
“Choose LiveRamp if you need broad ecosystem connectivity, data collaboration, and maximum reach across partners and advertising platforms” Qwen 3.7 Flash · comparative prompt · first choice
“LiveRamp is the strongest fit when mid-to-enterprise teams need repeatable identity stitching across CRM, ad, and measurement systems” Llama 4 Maverick · comparative prompt · first choice
“Prioritize vendors like LiveRamp, Hightouch, Acxiom, or mParticle... for broad ecosystem reach, LiveRamp excels.” Grok 4.1 Fast · scale prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Enterprise identity layers like LiveRamp, Adobe, Salesforce, or Amperity unless the cost of identity errors is very high” Perplexity Sonar · budget prompt · hard negative
“Enterprise platforms (LiveRamp, Amperity, Experian): $50K+/year - Not budget-friendly” Mistral Small · budget prompt · hard negative
“Avoid enterprise like LiveRamp/Amperity ($50K-$250K/year) unless high compliance needs.” Grok 4.1 Fast · paraphrase prompt · hard negative
“mid-market firms requiring high accuracy should look toward Amperity or Tealium” Claude Haiku 4.5 · direct prompt · first choice
“Tealium or Amperity offer the best balance of depth and scalability” MiniMax M2.5 · direct prompt · first choice
“Amperity uses AI and probabilistic models... Best For: Retailers, travel companies, and hospitality brands with huge, messy databases” Gemini 3.5 Flash · comparative prompt · alternative
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.