AI Indexes
GTM AI Index
Index › Products › Writer · October 2026 Edition
1 category · Named, not ranked

Writer

9Judge labels
2First choices
1Negative labels
6 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
1 label, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Writer was named 1 time in AI marketing agents, where HubSpot Breeze led with 24%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business121 of 140
0%1 label
under the label threshold
Mid-market121 of 157
0%1 label
under the label threshold
Enterprise6 of 145
4%7 labels
under the label threshold
In ai marketing agents · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Writer for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
AI marketing agentsMarketing0%121 of 1570%1under 10 labels · led by HubSpot Breeze at 24%

Movement

This is the first edition on this tier, so no move can be computed for Writer yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Writer across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B01001

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase4 labels1
Comparative2 labelsNone
Budget-constrained1 label1
Scale-constrained0 labelsNone
Negative1 labelNone
First choiceAlternativeMentionNegative9 labels in all, every segment counted; 2 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“layer Jasper / Writer on top for brand-consistent content at scale” Muse Glimmer 30B · AI marketing agents · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Writer, over the 9 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Writer was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Jasper5 of 91Not among the top eight
HubSpot Breeze3 of 91Not among the top eight
Copy.ai3 of 90Not among the top eight
Salesforce Agentforce3 of 90Not among the top eight
Salesforce Agentforce Marketing2 of 92Not among the top eight
Typeface AI2 of 91Not among the top eight
Persado2 of 90Not among the top eight
AI Marketer1 of 91Not among the top eight
Adobe CX Enterprise / Experience Platform Agent Orchestrator1 of 91Not among the top eight
Demandbase Agentbase1 of 91Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Writer. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 9 of the 9 answers that named Writer and are not a share of its labels.

Domains cited

blog.hubspot.com4
factors.ai4
salesforce.com4
designrush.com2
digitalapplied.com2
eesel.ai2
fueler.io2
indexly.ai2
jasper.ai2
learn.g2.com2

Twenty-six of the twenty-six domain citations in answers naming Writer came from somebody else's page.

Pages cited

factors.ai/blog/b2b-ai-marketing-automation-buyer-guide3
designrush.com/agency/digital-marketing/trends/marketing-ai-agents2
factors.ai/blog/best-ai-agents-for-b2b-marketing-teams2
indexly.ai/blog/enterprise-ai-marketing-solutions2
learn.g2.com/ai-in-b2b-marketing2
optimizely.com/field-notes/articles/best-ai-agents-for-b2b-marketing2
scaler.com/topics/typeface-ai-vs-open-ai-for-content-creation2
skywork.ai/skypage/en/Typeface-AI:-An-Expert-Review-for-Enterprise-Content-&-SEO-Optim2

Pages are listed as the models cited them.

What it publishes

ShowHide
Addresses on writer.com
976
subdomains included
Content
357
counted in the table below
Documentation
188
Product · Integration
21 · 32
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog266252026-09-17SEO
Case study4322026-08-05
Report or ebook2422026-08-20
Webinar or virtual event1012026-07-13
Comparison502025-08-29
News or press302023-02-24
Glossary or explainer202023-09-08
Podcast or video202026-06-18
Conference or event102026-03-06
Template or tool102026-02-25

Most recent

How it is countedHide how it is counted

Every page writer.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Writer

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Writer is its own company.
ShowHide

In its own words

Stated by the vendor, not checked
Positioning
The enterprise AI platform for agentic work
writer.com
For
marketing and revenue teams
writer.com
Price stated
Starter offers monthly or annual per-seat plans with fixed credit limits. Enterprise includes regular seats, and unlimited free users, plus optional solution packs and services as you grow. writer.com/plans
Free plan or trial
Try for free writer.com
Certifications
SOC 2 Type IIHIPAAISO/IEC 27001ISO/IEC 27701ISO/IEC 42001HIPAA Type 1PCI complianceHIPAA-compliance screening
Customers named
KPMGVanguardUberBetterHelpQualcommBeauty PieH&R BlockEE
Not stated on the pages read
Starting price, integrations, hosting

What Writer's own pages state, read October 6, 2026: writer.com, writer.com/plans, writer.com/trust, writer.com/solutions/hr, writer.com/customers. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Writer's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Writer, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Writer by email, built from the raw record of the edition. It shows:

  • where Writer is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Writer, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at writer.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.