Every category where a model named ShipStation for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Order management systems	Revenue operations	0%	122 of 131	57%	7	under 10 labels · led by Zoho Inventory at 25%
Address verification tools	GTM data and infrastructure	0%	47 of 108	0%	1	under 10 labels · led by Smarty at 47%

Movement

This is the first edition on this tier, so no move can be computed for ShipStation yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated ShipStation across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0	1	1
GPT-5.4 mini	0	0	0	0	0
Gemini 3.5 Flash	0	0	0	0	0
Perplexity Sonar	0	0	0	0	0
Grok 4.1 Fast	0	0	0	1	1
Mistral Small	0	0	1	0	1
DeepSeek V4 Flash	0	0	0	1	1
Llama 4 Maverick	0	0	0	0	0
Qwen 3.7 Flash	1	0	0	1	2
Kimi K2	0	0	0	0	0
GLM 4.7 FlashX	0	0	0	0	0
MiniMax M2.5	0	1	0	0	1
GPT-6 Luna	0	0	0	0	0
Muse Glimmer 30B	0	1	0	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct2 labelsNone

Paraphrase2 labelsNone

Comparative8 labels2not counted in share

Budget-constrained5 labelsNone

Scale-constrained5 labelsNone

Negative7 labelsNone

First choiceAlternativeMentionNegative29 labels in all, every segment counted; 0 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Best For: Businesses that ship a high volume of physical goods and want to save time on label creation. Pros: extremely affordable, user-friendly” Qwen 3.7 Flash · Order management · comparative prompt · first choice

“If your primary use case is shipping logistics, this offers solid address verification tailored for fulfillment.” MiniMax M2.5 · Address verification · paraphrase prompt · alternative

“Orderhive and ShipStation are frequently called out for affordable pricing and automation for small businesses” Muse Glimmer 30B · Order management · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Avoid starter tools like ShipStation if you're truly mid-market.” Grok 4.1 Fast · Order management · direct prompt · hard negative

“While not universally bad, several Reddit threads discuss "outgrowing" ShipStation due to: Reliability issues under heavy load” DeepSeek V4 Flash · Order management · negative prompt · soft negative

“System to Be Cautious About: ShipStation (at scale) ... As volume grows, this becomes a liability.” Qwen 3.7 Flash · Order management · negative prompt · soft negative

“Other top choices include TradeGecko and ShipStation, though these may have higher price points.” Claude Haiku 4.5 · Order management · budget prompt · soft negative

Named alongside

The products named in the same answers as ShipStation, over the 29 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and ShipStation was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Zoho Inventory16 of 2910Not among the top eight

Brightpearl7 of 291Not among the top eight

NetSuite Order Management7 of 290Not among the top eight

Veeqo6 of 291Not among the top eight

Cin7 Core6 of 290Not among the top eight

Ordoro6 of 290Not among the top eight

QuickBooks Commerce6 of 290Not among the top eight

Linnworks5 of 291Not among the top eight

Shopify OMS5 of 290Not among the top eight

Cin74 of 291Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named ShipStation. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 22 of the 29 answers that named ShipStation and are not a share of its labels.

Domains cited

capterra.com13

learn.g2.com9

theretailexec.com9

g2.com7

mrpeasy.com7

fynd.com6

larksuite.com6

monday.com6

spotsaas.com6

zite.com6

Seventy-five of the seventy-five domain citations in answers naming ShipStation came from somebody else's page.

Pages cited

capterra.com/resources/best-order-management-software-small-business10

learn.g2.com/best-order-management-software9

mrpeasy.com/blog/best-order-management-software7

zite.com/blog/order-management-software6

clickup.com/blog/order-management-software5

emelia.io/hub/order-management-software-tools5

tkturners.com/blog/order-management-system-comparison-2024-find-the-right-solution-for-you5

zoho.com/us/inventory5

Pages are listed as the models cited them.

Search and answers

shipstation.com is not in Google's top ten for any of the category's searches. In the answers, ShipStation takes 0% of first choices and Zoho Inventory takes 25%.

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In search

Google, US estimates

Position for “order management system”

–

not in the top ten

Position for “best order management system”

–

not in the top ten

Searches for its name, Google: 60,500 a month (“shipstation”)
AI search demand for its name, est.: 1,121 a month
Organic visits to its site: about 347,538 a month
Searches its site ranks for: 18,657 · 1,288 in the top three
Sites linking to it: 9,244
Paid Google search: 4 searches its ads show for, about 343 clicks and $3,233 a month (estimate)

Ads on GoogleDetailLess

117+ ads · 111 text, 3 image, 3 video · 67 shown in the last 30 days

First shown January 2025, as Auctane, LLC, verified. Ads started 2025-11 to 2026-10: 76 in the year, 41 before. 3 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 122 of 131 in order management

Segment leader

25%

Zoho Inventory

First choices: 0 across its categories
Named in: 29 answers
Its own site cited: in 22 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on shipstation.com

5,895

subdomains included

Content

1,464

counted in the table below

Documentation

3,441

Product · Integration

72 · 476

Kind	Pages	Last 90 days	Latest
Blog	877	48	2026-09-28
Webinar or virtual event	357	5	2026-09-25
Conference or event	54	0	2026-05-15
Report or ebook	43	8	2026-09-16
Podcast or video	27	0	2026-01-06
Comparison	26	2	2026-09-16
News or press	25	1	2026-09-01
Case study	23	0	2025-11-12
Template or tool	23	3	2026-09-22
Glossary or explainer	9	0	2023-06-14

Most recent

2026-09-28Eu specific delivery issues what to do about stolen or lost packages blog
2026-09-25Shipstation klaviyo turn every shipment into a customer touchpoint blog
2026-09-25Shipstation now connects to lightspeed retail x series blog
2026-09-25Merchant insights webinar webinar or virtual event
2026-09-24The factors that influence ltl freight rates and how to save on shipping blog
2026-09-24Preparing your bigcommerce store for peak season blog

How it is countedHide how it is counted

Every page shipstation.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow ShipStation

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

ShipStation is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: The scalable shipping software with carriers, automations, discounts, and more in one login.
shipstation.com
For: eCommerce order fulfillment
shipstation.com
Price stated: Explore pricing options for ShipStation and ShipStation API products. shipstation.com
Starting price: 0 shipstation.com
Free plan or trial: Start your 30-day free trial — no credit card required shipstation.com
Integrations claimed: 400 shipstation.com · 250 shipstation.com/pricing · 200 shipstation.com/partners pages disagree
Certifications: official FedEx Compatible Diamond Solution
Customers named: Green GridironSelkirkPeople’s Choice Beef JerkyRush Order TeesCoggins Promotional AdvertisingSpiceologyGuardian SportsThe Peach Truck
Not stated on the pages read: Hosting

What ShipStation's own pages state, read October 6, 2026: shipstation.com, shipstation.com/pricing, shipstation.com/use-cases/3pl, shipstation.com/customer-stories, shipstation.com/partners. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when ShipStation's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as ShipStation, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for ShipStation by email, built from the raw record of the edition. It shows:

where ShipStation is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name ShipStation, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.