GTM AI Index

Index › Vendors › LinkedIn Matched Audiences / Predictive Audiences · September 2026 Edition

1 category · Named, not ranked

LinkedIn Matched Audiences / Predictive Audiences

1Judge labels

0First choices

0Negative labels

1 of 12Models named it

1Category

September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.

Standing

1 label, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. LinkedIn Matched Audiences / Predictive Audiences was named 1 time in DMP, where Segment led with 18%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small businessnot named

No model named it for this buyer.

Mid-market118 of 183

under the label threshold

Enterprisenot named

No model named it for this buyer.

In dmp · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named LinkedIn Matched Audiences / Predictive Audiences for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Data management platforms	GTM data and infrastructure	0%	118 of 183	0%	1	under 10 labels · led by Segment at 18%

Movement

This is the first edition on this tier, so no move can be computed for LinkedIn Matched Audiences / Predictive Audiences yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated LinkedIn Matched Audiences / Predictive Audiences across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Mention	Labels
Claude Haiku 4.5	0	0
GPT-5.4 mini	1	1
Gemini 3.5 Flash	0	0
Perplexity Sonar	0	0
Grok 4.1 Fast	0	0
Mistral Small	0	0
DeepSeek V4 Flash	0	0
Llama 4 Maverick	0	0
Qwen 3.7 Flash	0	0
Kimi K2	0	0
GLM 4.7 FlashX	0	0
MiniMax M2.5	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct1 labelNone

Paraphrase0 labelsNone

Comparative0 labelsNone

Budget-constrained0 labelsNone

Scale-constrained0 labelsNone

Negative0 labelsNone

First choiceAlternativeMentionNegative1 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

No positive label carried a quote.

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as LinkedIn Matched Audiences / Predictive Audiences, over the 1 answer that named it. Took the first choice instead counts the answers where the other product was the first choice and LinkedIn Matched Audiences / Predictive Audiences was named but was not.

ProductSame answerTook the first choice insteadHead to head

Hightouch1 of 11Not in the top three

ActionIQ1 of 10Not in the top three

BlueConic1 of 10Not in the top three

Microsoft ecosystem options1 of 10Not in the top three

Tealium1 of 10Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named LinkedIn Matched Audiences / Predictive Audiences. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 1 of the 1 answers that named LinkedIn Matched Audiences / Predictive Audiences and are not a share of its labels.

Domains cited

gartner.com1

learn.microsoft.com1

Two of the two domain citations in answers naming LinkedIn Matched Audiences / Predictive Audiences came from somebody else's page.

Pages cited

gartner.com/en/documents/73639301

gartner.com/reviews/market/customer-data-platforms1

gartner.com/reviews/market/data-management-platforms1

learn.microsoft.com/en-us/linkedin/marketing/matched-audiences/matched-audiences1

Pages are listed as the models cited them.

The company

LinkedIn is the company behind LinkedIn Matched Audiences / Predictive Audiences.

Website: linkedin.com
Headquarters: Sunnyvale, United States
Founded: 2002

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when LinkedIn Matched Audiences / Predictive Audiences's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as LinkedIn Matched Audiences / Predictive Audiences, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at linkedin.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.