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Index › Products › Criteo Retail Media · October 2026 Edition
1 category · Named, not ranked

Criteo Retail Media

8Judge labels
1First choices
0Negative labels
6 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
3 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Criteo Retail Media was named 3 times in Retail media, where Amazon Ads led with 33%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In retail media · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Criteo Retail Media for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Retail media platformsMarketing0%25 of 1210%3under 10 labels · led by Amazon Ads at 33%

Movement

This is the first edition on this tier, so no move can be computed for Criteo Retail Media yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Criteo Retail Media across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini01001
Gemini 3.5 Flash00000
Perplexity Sonar01001
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash01001
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct2 labelsNone
Paraphrase3 labels1
Comparative1 labelNone
Budget-constrained0 labelsNone
Scale-constrained2 labelsNone
Negative0 labelsNone
First choiceAlternativeMentionNegative8 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Criteo Retail Media is a strong alternative because it offers a self-service platform with planning, campaign management, and performance insights” Perplexity Sonar · Retail media · direct prompt · alternative
“Criteo is a strong choice when you want retail-media-specific activation” GPT-5.4 mini · Retail media · paraphrase prompt · alternative
“🥈 Strong Alternative: Criteo Retail Media” DeepSeek V4 Flash · Retail media · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Criteo Retail Media, over the 8 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Criteo Retail Media was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Amazon Ads4 of 83Not among the top eight
Skai4 of 81Not among the top eight
Pacvue4 of 80Not among the top eight
Walmart Connect4 of 80Not among the top eight
CitrusAd2 of 80Not among the top eight
LinkedIn Campaign Manager2 of 80Not among the top eight
Quartile2 of 80Not among the top eight
Target Roundel2 of 80Not among the top eight
StackAdapt1 of 81Not among the top eight
Adtelligent Retail Media Platform1 of 80Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Criteo Retail Media. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 8 of the 8 answers that named Criteo Retail Media and are not a share of its labels.

Domains cited

g2.com5
osmos.ai5
us.fitgap.com5
guideflow.com4
moloco.com4
shopify.com4
sourceforge.net4
criteo.comYour site3
improvado.io3
reportprime.com3

Thirty-seven of the forty domain citations in answers naming Criteo Retail Media came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

criteo.com ranks 2 on Google for the category's searches. In the answers, Criteo Retail Media takes 0% of first choices and Amazon Ads takes 33%.
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In search

Google, US estimates
Position for “retail media advertising platform”
–
not in the top ten
Position for “best retail media advertising platform”
2
Organic visits to its site
about 37,077 a month
Searches its site ranks for
7,796 · 537 in the top three
Sites linking to it
33,248
Paid Google search
1 searches its ads show for, about 13 clicks and $577 a month (estimate)
Ads on GoogleDetailLess
120+ ads · 87 image, 21 text, 12 video · 120 shown in the last 30 days

First shown June 2023, as Criteo Technology SAS, verified. Ads started 2025-11 to 2026-10: 110 in the year, 10 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 25 of 121 in retail media
Segment leader
33%
Amazon Ads
First choices
1 across its categories
Named in
8 answers
Its own site cited
in 8 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on criteo.com
8,297
subdomains included
Content
991
counted in the table below
Documentation
2,529
Product · Integration
28 · 1
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog546152026-09-15Video ads
Case study32992026-09-14
Webinar or virtual event4302026-04-01
News or press3152026-09-01
Comparison1412026-08-06
Podcast or video1002019-01-22
Glossary or explainer812026-07-31
Report or ebook502020-06-01
Template or tool412026-07-17
Conference or event1undated

Most recent

How it is countedHide how it is counted

Every page criteo.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Criteo Retail Media

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Criteo is the company behind Criteo Retail Media.
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On record

Wikidata
Website
criteo.com
Headquarters
Paris, France
Founded
2005
Ownership
Public, CRTO on Nasdaq

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Criteo Retail Media's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Criteo Retail Media, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Criteo Retail Media by email, built from the raw record of the edition. It shows:

  • where Criteo Retail Media is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Criteo Retail Media, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at criteo.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.