Two of fourteen models named Smartly first on the direct prompt; one named Viewst. Smartly was named by thirteen of the fourteen models and Viewst by eight and Smartly carries 40 labels and Viewst 13, so the shares are not directly comparable.
Named in three categories this edition.
Named in one category this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the creative automation platforms page.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.1 Fast | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of six in this category shown.
“immediately bypass heavy enterprise creative automation platforms like Celtra, Storyteq, Smartly, or Rocketium” Gemini 3.5 Flash · budget prompt · hard negative
“Overkill and overpriced unless you're a large enterprise with massive ad spend.” Kimi K2 · negative prompt · hard negative
“Avoid: Enterprise platforms like Celtra, Smartly.io, or Storyteq” Kimi K2 · budget prompt · hard negative
“If your focus is on creative automation for paid social ads and you have the budget, Smartly.io is the top choice.” Mistral Small · direct prompt · first choice
“I'd recommend Smartly.io as the top choice for a mid-sized B2B company” MiniMax M2.5 · paraphrase prompt · first choice
“Need creative plus paid-media operations? Start with Smartly.” GPT-6 Luna · comparative prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“The platforms most often recommended by privacy-conscious marketing teams include Viewst, Bannerflow, Celtra, and Adobe Firefly Services” MiniMax M2.5 · negative prompt · first choice
“the best creative automation platform for a mid-market B2B company is Viewst” GLM 4.7 FlashX · direct prompt · first choice
“I'd recommend Viewst as the best fit” Kimi K2 · paraphrase prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.