Conversational marketing platforms · October 2026 Edition
Qualified vs HubSpot Marketing Hub
One of fourteen models named Qualified first on the direct prompt; three named HubSpot Marketing Hub. Qualified was named by thirteen of the fourteen models and HubSpot Marketing Hub by eight and Qualified carries 33 labels and HubSpot Marketing Hub 13, so the shares are not directly comparable.
Named in five categories this edition.
By HubSpot, Cambridge, United States, founded 2006. Named in twenty-eight categories this edition.
First-choice share8%6%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate6%15%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#6A position in a field of 9; printed, not drawn.
Labels3313A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Qualified reading right to left. Rank and label count are printed, not drawn.Intercom was named alongside these two in eleven of the fourteen direct answers. Tidio vs Qualified · Tidio vs HubSpot Marketing Hub · Intercom vs Qualified
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the conversational marketing platforms page.
By framing
How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
QualifiedFirst choices, of fourteen modelsHubSpot Marketing Hub
Direct131 against Qualified
Paraphrase30
Comparative31
Budget-constrained001 against HubSpot Marketing Hub
Scale-constrained001 against Qualified
Negative011 against HubSpot Marketing Hub
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.
Every model, every framing
The eighty-four answers behind the chart above, one cell each: where Qualified and HubSpot Marketing Hub stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | |||
| GPT-5.4 mini | | | | |||
| Gemini 3.5 Flash | | | | |||
| Perplexity Sonar | | | | | ||
| Grok 4.1 Fast | | | | | ||
| Mistral Small | | |||||
| DeepSeek V4 Flash | | | | |||
| Llama 4 Maverick | | |||||
| Qwen 3.7 Flash | | | ||||
| Kimi K2 | | | | | | |
| GLM 4.7 FlashX | | |||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | | | ||||
| Muse Glimmer 30B | | | |
Qualified HubSpot Marketing Hub first choice named as an alternative argued againstblank: not namedEach cell is one answer, Qualified on the left and HubSpot Marketing Hub on the right.The direct prompt
The plain question, one answer per model, grouped by where Qualified and HubSpot Marketing Hub stood in it.
Qualified first, HubSpot Marketing Hub not the choice
1 of 14 modelsHubSpot Marketing Hub was named in the answer but not as the choice, or not at all.Kimi K2Intercom, Qualified alternatives: Freshdesk
HubSpot Marketing Hub first, Qualified an alternative
3 of 14 modelsQualified was named in the answer but not as the choice, or not at all.GPT-5.4 miniHubSpot Marketing Hub alternatives: Drift, Qualified
Gemini 3.5 FlashHubSpot Marketing Hub alternatives: Intercom, Qualified, Salesforce Agentforce, Salesloft AI Chat
Perplexity SonarHubSpot Marketing Hub alternatives: Drift
Neither was the first choice, one was named
7 of 14 modelsThe answer put something else first and named one of the two as an alternative.Claude Haiku 4.5Intercom alternatives: Crisp, HubSpot Breeze, HubSpot Marketing Hub, Qualified, Tidio, Zoho SalesIQ
Grok 4.1 FastHubSpot Marketing, HubSpot Service Hub alternatives: Intercom, Qualified
Mistral SmallIntercom alternatives: Qualified
DeepSeek V4 FlashFreshchat alternatives: Intercom, Qualified
Llama 4 MaverickHubSpot Conversations alternatives: Genesys Cloud CX, Qualified
GPT-6 LunaHubSpot Conversations alternatives: Intercom, Qualified
Muse Glimmer 30BIntercom alternatives: Drift, Freshdesk Freshchat, HubSpot Chat, Qualified
Neither was named
3 of 14 modelsThe answer made no first choice from these two in this category.Qwen 3.7 FlashDrift alternatives: HubSpot Conversations, Intercom, Knock.ai, Wonderchat
GLM 4.7 FlashXIntercom alternatives: Rework
MiniMax M2.5Freshchat alternatives: Intercom
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
HubSpot Marketing Hub leads by two points.
HubSpot Marketing Hub2%#9 of 11Qualified0%#11 of 11Mid-marketThe figures above
The order flips: Qualified leads at mid-market.
Qualified8%#4 of 9HubSpot Marketing Hub6%#6 of 9Enterprise
Qualified leads by forty-four points.
Qualified44%#1 of 6HubSpot Marketing Hub0%#– of 6What the models said about Qualified
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.
“Qualified, another major B2B player, was acquired by Salesforce. Its conversational AI capabilities (formerly "Piper") are now integrated directly into Salesforce's Agentforce.” Gemini 3.5 Flash · scale prompt · soft negative
“More expensive (quote-based, starting around $40K-68K/year)” GLM 4.7 FlashX · direct prompt · soft negative
“with Qualified as the default choice if your primary goal is *more meetings and sales-qualified conversations*” Perplexity Sonar · paraphrase prompt · first choice
“For mid-sized companies specifically, Drift or Qualified are typically the strongest choices” Claude Haiku 4.5 · paraphrase prompt · first choice
“if you need pipeline chat and visitor de-anonymization, a Drift/Qualified-type engine fits” Muse Glimmer 30B · comparative prompt · first choice
What the models said about HubSpot Marketing Hub
No label in this category carried a quote.
Also compared
Tidio vs QualifiedTidio vs HubSpot Marketing HubIntercom vs QualifiedIntercom vs HubSpot Marketing HubDrift vs QualifiedDrift vs HubSpot Marketing HubQualified vs HubSpot ConversationsQualified vs 1mindQualified vs ManyChatHubSpot Conversations vs HubSpot Marketing HubHubSpot Marketing Hub vs 1mindHubSpot Marketing Hub vs ManyChatAll twenty-eight head-to-head pages and the full conversational mktg standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.