Jasper vs Clay
One of fourteen models named Jasper first on the direct prompt; one named Clay. Jasper was named by thirteen of the fourteen models and Clay by nine and Jasper carries 26 labels and Clay 10, so the shares are not directly comparable.
Named in four categories this edition.
Named in eleven categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the AI marketing agents page.
By framing
JasperFirst choices, of fourteen modelsClay
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | |||||
| GPT-5.4 mini | | |||||
| Gemini 3.5 Flash | | | ||||
| Perplexity Sonar | | |||||
| Grok 4.1 Fast | | | | | ||
| Mistral Small | | |||||
| DeepSeek V4 Flash | | | | |||
| Llama 4 Maverick | | | ||||
| Qwen 3.7 Flash | | | | |||
| Kimi K2 | | | | |||
| GLM 4.7 FlashX | | | | |||
| MiniMax M2.5 | | | | |||
| GPT-6 Luna | | |||||
| Muse Glimmer 30B | | |
Jasper Clay first choice named as an alternative argued againstblank: not namedEach cell is one answer, Jasper on the left and Clay on the right.The direct prompt
Jasper first, Clay an alternative
1 of 14 modelsClay was named in the answer but not as the choice, or not at all.Clay first, Jasper not the choice
1 of 14 modelsJasper was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
6 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
6 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
What the models said about Jasper
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.
“Jasper at $59–69/month if you're strictly budget-conscious (Rytr offers similar for less)” DeepSeek V4 Flash · budget prompt · hard negative
“One founder spent $30,000 in a month on an "AI marketing team" (Jasper, HubSpot, Canva, ChatGPT Enterprise)” Kimi K2 · negative prompt · soft negative
“Stick to established tools like HubSpot AI, Jasper, or Google Analytics AI—less "agentic" hype, more proven.” Grok 4.1 Fast · negative prompt · first choice
“I'd recommend Jasper AI as the top AI agent for creating marketing content and campaigns.” Grok 4.1 Fast · paraphrase prompt · first choice
“### 1. Jasper AI (Best for Brand Consistency & Content)” GLM 4.7 FlashX · comparative prompt · first choice
What the models said about Clay
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. One of one in this category shown.
“Clay (featuring its autonomous AI agent, Claygent) is the industry leader for mid-market B2B.” Gemini 3.5 Flash · direct prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.