ChatGPT vs Clay
Zero of fourteen models named ChatGPT first on the direct prompt; one named Clay. ChatGPT was named by six of the fourteen models and Clay by nine and both carry 10 labels, so the shares below are directly comparable.
Named in eight categories this edition.
Named in eleven categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the AI marketing agents page.
By framing
ChatGPTFirst choices, of fourteen modelsClay
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | |||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | | | | |||
| Perplexity Sonar | ||||||
| Grok 4.1 Fast | | |||||
| Mistral Small | | | ||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | | |||||
| Qwen 3.7 Flash | | | ||||
| Kimi K2 | | | ||||
| GLM 4.7 FlashX | | |||||
| MiniMax M2.5 | | |||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B | |
ChatGPT Clay first choice named as an alternative argued againstblank: not namedEach cell is one answer, ChatGPT on the left and Clay on the right.The direct prompt
Clay first, ChatGPT not the choice
1 of 14 modelsChatGPT was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
6 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
7 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
What the models said about ChatGPT
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“If you can spend $20/month: Go with ChatGPT Plus. It consolidates the tasks of five other tools into one subscription.” Qwen 3.7 Flash · budget prompt · first choice
“Start with HubSpot's free CRM + ChatGPT Plus for a solid foundation” Kimi K2 · budget prompt · first choice
“Start with general-purpose LLMs (ChatGPT, Claude) for content” Kimi K2 · negative prompt · first choice
What the models said about Clay
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. One of one in this category shown.
“Clay (featuring its autonomous AI agent, Claygent) is the industry leader for mid-market B2B.” Gemini 3.5 Flash · direct prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.