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Data enrichment · October 2026 Edition

HubSpot Breeze Intelligence vs Cognism

One of fourteen models named HubSpot Breeze Intelligence first on the direct prompt; zero named Cognism. Both were named by all fourteen models and HubSpot Breeze Intelligence carries 52 labels and Cognism 48, so the shares are not directly comparable.

HubSpot Breeze Intelligence

accepted challenger

By HubSpot, Cambridge, United States, founded 2006. Named in eleven categories this edition.

Cognism

accepted challenger

Named in eleven categories this edition.

First-choice share4%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate19%6%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#5A position in a field of 12; printed, not drawn.
Labels5248A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, HubSpot Breeze Intelligence reading right to left. Rank and label count are printed, not drawn.Apollo.io was named alongside these two in thirteen of the fourteen direct answers. Apollo.io vs HubSpot Breeze Intelligence · Apollo.io vs Cognism · Clay vs HubSpot Breeze Intelligence

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the data enrichment page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
HubSpot Breeze IntelligenceFirst choices, of fourteen modelsCognism
Direct10
Paraphrase111 against HubSpot Breeze Intelligence
Comparative001 against HubSpot Breeze Intelligence
Budget-constrained002 against HubSpot Breeze Intelligence · 1 against Cognism
Scale-constrained00
Negative025 against HubSpot Breeze Intelligence · 2 against Cognism
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, HubSpot Breeze Intelligence and Cognism were named in the same answer 117 times, of the 250 answers naming HubSpot Breeze Intelligence and the 402 naming Cognism. In those answers Cognism took the first choice six times and HubSpot Breeze Intelligence two.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where HubSpot Breeze Intelligence and Cognism stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
HubSpot Breeze Intelligence Cognism first choice named as an alternative argued againstblank: not namedEach cell is one answer, HubSpot Breeze Intelligence on the left and Cognism on the right.

The direct prompt

The plain question, one answer per model, grouped by where HubSpot Breeze Intelligence and Cognism stood in it.

HubSpot Breeze Intelligence first, Cognism not the choice

1 of 14 modelsCognism was named in the answer but not as the choice, or not at all.
MiniMax M2.5Apollo.io, HubSpot Breeze Intelligence alternatives: ZoomInfo

Neither was the first choice, one was named

12 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Apollo.io alternatives: Cleanlist, Cognism, ZoomInfo
Gemini 3.5 FlashClay alternatives: Apollo.io, Cognism, HubSpot Breeze Intelligence, ZoomInfo
Perplexity SonarApollo.io alternatives: Cognism, UpLead
Grok 4.1 FastApollo.io alternatives: Cognism, UpLead
Mistral SmallZoomInfo alternatives: Clay, HubSpot Breeze Intelligence, UpLead
DeepSeek V4 FlashApollo.io alternatives: Cleanlist, Cognism, HubSpot Breeze Intelligence, Lusha
Llama 4 MaverickApollo.io alternatives: HubSpot Breeze Intelligence, UpLead
Qwen 3.7 FlashUpLead alternatives: Apollo.io, HubSpot Breeze Intelligence
Kimi K2Apollo.io alternatives: Clay, HubSpot Breeze Intelligence
GLM 4.7 FlashXApollo.io alternatives: Clay, Cognism, HubSpot Breeze Intelligence
GPT-6 LunaApollo.io alternatives: Clay, Cognism, HubSpot Breeze Intelligence
Muse Glimmer 30BApollo.io alternatives: Cognism, HubSpot Sales Hub

Neither was named

1 of 14 modelsThe answer made no first choice from these two in this category.
GPT-5.4 miniApollo.io alternatives: Lusha, ZoomInfo

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Level: the same share of first choices.
HubSpot Breeze Intelligence0%#5 of 10
Cognism0%#9 of 10
The full small business standing →
Mid-marketThe figures above
HubSpot Breeze Intelligence leads by two points.
HubSpot Breeze Intelligence4%#4 of 12
Cognism2%#5 of 12
The full mid-market standing →
Enterprise
The order flips: Cognism leads at enterprise.
Cognism2%#5 of 9
HubSpot Breeze Intelligence0%#8 of 9
The full enterprise standing →

What the models said about HubSpot Breeze Intelligence

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of four in this category shown.

“Users report a loss of functionality and flexibility, making it less reliable for those who previously relied on Clearbit's standalone features.” Mistral Small · negative prompt · hard negative
“Reduced functionality: Some features are no longer available or are locked behind HubSpot's ecosystem.” Mistral Small · negative prompt · hard negative
“HubSpot says Breeze does not provide contact email addresses or phone numbers—so it isn’t a replacement for a contact-finding database” GPT-6 Luna · comparative prompt · soft negative
“If I had to pick one default recommendation for a mid-sized B2B company, it would be Clearbit/Breeze Intelligence” GPT-5.4 mini · paraphrase prompt · first choice

What the models said about Cognism

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.

“often Cognism — both are generally positioned as enterprise tools” GPT-5.4 mini · budget prompt · hard negative
“use European compliance-first data providers like Cognism or Dropcontact, which strictly adhere to GDPR” Gemini 3.5 Flash · negative prompt · first choice
“Cognism | GDPR/CCPA certified, human-verified mobile numbers” Kimi K2 · negative prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.