Amplitude vs Mixpanel
Three of fourteen models named Amplitude first on the direct prompt; zero named Mixpanel. Amplitude was named by thirteen of the fourteen models and Mixpanel by fourteen and Amplitude carries 47 labels and Mixpanel 53, so the shares are not directly comparable.
United States. Named in nine categories this edition.
San Francisco, United States, founded 2009. Named in nine categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the customer intelligence and data science page.
By framing
AmplitudeFirst choices, of fourteen modelsMixpanel
Across every category in the October 2026 Edition, Amplitude and Mixpanel were named in the same answer 216 times, of the 287 answers naming Amplitude and the 519 naming Mixpanel. In those answers Mixpanel took the first choice seventeen times and Amplitude twenty-one.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | ||||
| GPT-5.4 mini | | | | |||
| Gemini 3.5 Flash | | | | | ||
| Perplexity Sonar | | | ||||
| Grok 4.20 | | | | | | |
| Mistral Small | | |||||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | | | | | | |
| Kimi K2 | | | | | | |
| GLM 4.7 FlashX | | | | | | |
| MiniMax M2.5 | | | | | ||
| GPT-6 Luna | | | | | | |
| Muse Glimmer 30B | | | |
Amplitude Mixpanel first choice named as an alternative argued againstblank: not namedEach cell is one answer, Amplitude on the left and Mixpanel on the right.The direct prompt
Amplitude first, Mixpanel an alternative
3 of 14 modelsMixpanel was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
3 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
8 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
Mixpanel13%#2 of 9Amplitude4%#5 of 9Amplitude18%#1 of 10Mixpanel10%#3 of 10What the models said about Amplitude
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.
“Verdict: Avoid if your team lacks data science resources or if you need quick, non-technical insights.” GLM 4.7 FlashX · negative prompt · hard negative
“Highest concern: Amplitude and Dialpad due to active, substantiated privacy litigation.” Kimi K2 · negative prompt · hard negative
“Amplitude is described as a digital analytics platform that connects product analytics, web analytics, session replay, experimentation, and customer data activation in one place” Muse Glimmer 30B · comparative prompt · first choice
“Amplitude is widely recognized as a top-tier behavioral analytics platform... Choose Amplitude if you want to understand how your users interact with your digital product” GLM 4.7 FlashX · paraphrase prompt · first choice
“Choose Amplitude or Mixpanel if you're a product team focused on understanding feature adoption, funnels, and retention.” DeepSeek V4 Flash · comparative prompt · first choice
What the models said about Mixpanel
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.
“Suffered a security incident (smishing attack) in November 2025... OpenAI dropped them post-breach. Be wary if data security and transparency are priorities.” Grok 4.20 · negative prompt · hard negative
“Choose Amplitude or Mixpanel if you're a product team focused on understanding feature adoption, funnels, and retention.” DeepSeek V4 Flash · comparative prompt · first choice
“| Mixpanel | Product/behavioral analytics | Free tier; $28/mo+ | Funnels, retention; easy for SaaS/ecomm |” Grok 4.20 · scale prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.