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Index › Products › Experian Address Verification · October 2026 Edition
Experian · 1 category · Named, not ranked

Experian Address Verification

4Judge labels
0First choices
1Negative labels
4 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
2 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Experian Address Verification was named 2 times in Address verification, where Smarty led with 47%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In address verification · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Experian Address Verification for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Address verification toolsGTM data and infrastructure0%72 of 10850%2under 10 labels · led by Smarty at 47%

Movement

This is the first edition on this tier, so no move can be computed for Experian Address Verification yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Experian Address Verification across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini01001
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash00011
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct2 labelsNone
Paraphrase0 labelsNone
Comparative1 labelNone
Budget-constrained0 labelsNone
Scale-constrained0 labelsNone
Negative1 labelNone
First choiceAlternativeMentionNegative4 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Best if you're already in a broader data-quality stack: Experian Address Verification” GPT-5.4 mini · Address verification · direct prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Low review volume (1 review on Capterra) and limited public feedback; if you're considering it, demand a paid pilot first.” DeepSeek V4 Flash · Address verification · negative prompt · soft negative

Named alongside

The products named in the same answers as Experian Address Verification, over the 4 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Experian Address Verification was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Smarty4 of 42Not among the top eight
Melissa Global Address Verification2 of 41Not among the top eight
PostGrid Address Verification2 of 40Not among the top eight
AU10TIX1 of 40Not among the top eight
Google Address Validation1 of 40Not among the top eight
Ideal Postcodes1 of 40Not among the top eight
Informatica Address Verification1 of 40Not among the top eight
Lob1 of 40Not among the top eight
Loqate1 of 40Not among the top eight
Postio1 of 40Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Experian Address Verification. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 4 of the 4 answers that named Experian Address Verification and are not a share of its labels.

Domains cited

g2.com3
capterra.com2
smarty.com2
alibaba.com1
apollotechnical.com1
capterra.co.uk1
compliancely.com1
developer.melissa.com1
docs.informatica.com1
emaillistvalidation.com1

Fourteen of the fourteen domain citations in answers naming Experian Address Verification came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

experian.com ranks 9 on Google for the category's searches. In the answers, Experian Address Verification takes 0% of first choices and Smarty takes 47%.
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In search

Google, US estimates
Position for “address verification tool”
9
Position for “best address verification tool”
–
not in the top ten
Its company's site
experian.com shared with Experian's other products; the figures are the site's
Organic visits to its site
about 11,578,864 a month
Searches its site ranks for
443,514 · 43,825 in the top three
Sites linking to it
69,293
Paid Google search
6 searches its ads show for, about 221 clicks and $1,386 a month (estimate)
Ads on GoogleDetailLess
96+ ads · 62 video, 24 text, 10 image · 96 shown in the last 30 days

First shown October 2021, as ConsumerInfo.com, Inc., verified. Ads started 2025-10 to 2026-09: 80 in the year, 16 before. 24 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 72 of 108 in address verification
Segment leader
47%
Smarty
First choices
0 across its categories
Named in
4 answers
Its own site cited
in 4 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Follow Experian Address Verification

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Experian is the company behind Experian Address Verification.
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On record

Wikidata
Headquarters
Dublin, Ireland
Founded
1980
Employees
about 17,000 (2015)
Ownership
Public, EXPN on London Stock Exchange
Also from Experian
Experian Address Validation

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Experian Address Verification's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Experian Address Verification, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Experian Address Verification by email, built from the raw record of the edition. It shows:

  • where Experian Address Verification is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Experian Address Verification, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at experian.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.