Loyalty, advocacy and referrals · October 2026 Edition
Referral Rock vs SlapFive
Three of fourteen models named Referral Rock first on the direct prompt; one named SlapFive. Referral Rock was named by thirteen of the fourteen models and SlapFive by nine and Referral Rock carries 26 labels and SlapFive 12, so the shares are not directly comparable.
Named in three categories this edition.
Named in one category this edition.
First-choice share13%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate0%0%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#4A position in a field of 14; printed, not drawn.
Labels2612A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Referral Rock reading right to left. Rank and label count are printed, not drawn.Smile.io vs Referral Rock · Smile.io vs SlapFive · Influitive AdvocateHub vs Referral Rock
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the loyalty, advocacy and referrals page.
By framing
How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
Referral RockFirst choices, of fourteen modelsSlapFive
Direct31
Paraphrase31
Comparative00
Budget-constrained00
Scale-constrained00
Negative00
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.
Every model, every framing
The eighty-four answers behind the chart above, one cell each: where Referral Rock and SlapFive stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | ||||
| GPT-5.4 mini | | |||||
| Gemini 3.5 Flash | | | ||||
| Perplexity Sonar | | |||||
| Grok 4.20 | | | | |||
| Mistral Small | | |||||
| DeepSeek V4 Flash | | | ||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | | | | |||
| Kimi K2 | | | ||||
| GLM 4.7 FlashX | | |||||
| MiniMax M2.5 | | | ||||
| GPT-6 Luna | | | | |||
| Muse Glimmer 30B | | | |
Referral Rock SlapFive first choice named as an alternative argued againstblank: not namedEach cell is one answer, Referral Rock on the left and SlapFive on the right.The direct prompt
The plain question, one answer per model, grouped by where Referral Rock and SlapFive stood in it.
Referral Rock first, SlapFive not the choice
3 of 14 modelsSlapFive was named in the answer but not as the choice, or not at all.Grok 4.20Referral Rock alternatives: Ambassador, Influitive AdvocateHub
Kimi K2Referral Rock alternatives: Ambassador, Influitive AdvocateHub
Muse Glimmer 30BReferral Rock, Smile.io alternatives: Ambassador
SlapFive first, Referral Rock not the choice
1 of 14 modelsReferral Rock was named in the answer but not as the choice, or not at all.GPT-6 LunaSlapFive alternatives: Influitive AdvocateHub, ReferenceEdge, SaaSquatch by impact.com
Neither was the first choice, one was named
5 of 14 modelsThe answer put something else first and named one of the two as an alternative.Claude Haiku 4.5Kademi alternatives: Annex Cloud, PartnerStack, Referral Rock, TrueLoyal
Gemini 3.5 FlashInfluitive AdvocateHub alternatives: Ambassador, Cello.so, FirstPromoter, PartnerStack, Referral Rock
Qwen 3.7 FlashExponent alternatives: Referral Rock, Tnt1
GLM 4.7 FlashXCello alternatives: Annex Cloud, CustomerGauge, SlapFive
MiniMax M2.5Enable3 alternatives: GrowSurf, Influitive AdvocateHub, SlapFive, Zinrel0
Neither was named
5 of 14 modelsThe answer made no first choice from these two in this category.GPT-5.4 miniReferral Factory alternatives: Ambassador
Perplexity SonarEnable3 alternatives: Antavo, Gainsight, Open Loyalty
Mistral SmallFriendbuy, Influitive AdvocateHub alternatives: LoyaltyLion, Yotpo Loyalty & Referrals
DeepSeek V4 Flashno first choice
Llama 4 Maverickno first choice alternatives: Friendbuy, ReferralCandy, Yotpo Loyalty & Referrals, Zinrelo
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Referral Rock leads by twenty-eight points.
Referral Rock28%#2 of 9SlapFive0%#– of 9Mid-marketThe figures above
Referral Rock leads by nine points.
Referral Rock13%#3 of 14SlapFive4%#4 of 14Enterprise
Referral Rock leads by two points.
Referral Rock4%#9 of 17SlapFive2%#– of 17What the models said about Referral Rock
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Two of two in this category shown.
“Recommendation: Start with Referral Rock if referrals are primary—it's B2B-native, mid-market optimized, and quick to deploy.” Grok 4.20 · direct prompt · first choice
“I recommend Referral Rock as the best balance of features, pricing transparency, and scalability” Kimi K2 · paraphrase prompt · first choice
What the models said about SlapFive
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“I'd start with SlapFive if you want one platform for both B2B customer advocacy and referrals.” GPT-6 Luna · paraphrase prompt · first choice
“My default pick: SlapFive” GPT-6 Luna · direct prompt · first choice
“SlapFive is arguably the best fit if your team has dedicated customer marketing or proof-ops resources” DeepSeek V4 Flash · paraphrase prompt · alternative
Also compared
Smile.io vs Referral RockSmile.io vs SlapFiveInfluitive AdvocateHub vs Referral RockInfluitive AdvocateHub vs SlapFiveReferral Rock vs AmbassadorReferral Rock vs Referral FactoryReferral Rock vs LoyaltyLionReferral Rock vs FriendbuySlapFive vs AmbassadorSlapFive vs Referral FactorySlapFive vs LoyaltyLionSlapFive vs FriendbuyAll twenty-eight head-to-head pages and the full loyalty standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.