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Address verification tools · October 2026 Edition

Loqate vs Google Address Validation API

One of fourteen models named Loqate first on the direct prompt; zero named Google Address Validation API. Loqate was named by thirteen of the fourteen models and Google Address Validation API by eight and Loqate carries 33 labels and Google Address Validation API 10, so the shares are not directly comparable.

Loqate

accepted challenger

Named in one category this edition.

By Google, Mountain View, California, United States, founded 1998. Named in one category this edition.

First-choice share4%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate0%10%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#5A position in a field of 7; printed, not drawn.
Labels3310A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Loqate reading right to left. Rank and label count are printed, not drawn.Smarty was named alongside these two in twelve of the fourteen direct answers. Smarty vs Loqate · Smarty vs Google Address Validation API · PostGrid Address Verification vs Loqate

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the address verification tools page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
LoqateFirst choices, of fourteen modelsGoogle Address Validation API
Direct10
Paraphrase01
Comparative011 against Google Address Validation API
Budget-constrained01
Scale-constrained10
Negative00
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, Loqate and Google Address Validation API were named in the same answer seventeen times, of the 98 answers naming Loqate and the 33 naming Google Address Validation API. In those answers Google Address Validation API took the first choice three times and Loqate two.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Loqate and Google Address Validation API stood in it.
ModelDirectGAParaphraseGAComparativeGABudget-constrainedGAScale-constrainedGANegativeGA
Claude Haiku 4.5
GPT-5.4 miniGA
Gemini 3.5 FlashGA
Perplexity SonarGA
Grok 4.1 Fast
Mistral SmallGA
DeepSeek V4 FlashGA
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2GAGA
GLM 4.7 FlashX
MiniMax M2.5GAGA
GPT-6 LunaGA
Muse Glimmer 30B
LoqateGA Google Address Validation API first choice named as an alternative argued againstblank: not namedEach cell is one answer, Loqate on the left and Google Address Validation API on the right.

The direct prompt

The plain question, one answer per model, grouped by where Loqate and Google Address Validation API stood in it.

Loqate first, Google Address Validation API not the choice

1 of 14 modelsGoogle Address Validation API was named in the answer but not as the choice, or not at all.
Gemini 3.5 FlashLoqate alternatives: Lob, Melissa, PostGrid Address Verification, Smarty

Neither was the first choice, one was named

6 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Perplexity SonarSmarty alternatives: Loqate, Melissa, PostGrid Address Verification
Mistral SmallExperian Address Validation, Melissa Global Address Verification alternatives: Loqate, PostGrid Address Verification
DeepSeek V4 FlashSmarty alternatives: Loqate, Melissa, PostGrid Address Verification
Qwen 3.7 FlashSmarty alternatives: Loqate, Melissa
Kimi K2Smarty alternatives: Loqate, Melissa Global Address Verification
GPT-6 LunaSmarty alternatives: Lob, Loqate, Melissa

Neither was named

7 of 14 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5PostGrid Address Verification alternatives: Informatica Data as a Service, Melissa Address Verification, Smarty
GPT-5.4 miniMelissa Global Address Verification alternatives: Experian Address Verification, PostGrid Address Verification, Smarty
Grok 4.1 FastSmarty alternatives: Melissa, PostGrid Address Verification
Llama 4 Maverickno first choice
GLM 4.7 FlashXSmarty alternatives: Experian Address Validation, Melissa, PostGrid Address Verification
MiniMax M2.5Smarty alternatives: Melissa, PostGrid Address Verification
Muse Glimmer 30BLoqate by gbg, Smarty alternatives: Melissa Address Verification

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Google Address Validation API leads by four points.
Google Address Validation API4%#4 of 6
Loqate0%#6 of 6
The full small business standing →
Mid-marketThe figures above
Level: the same share of first choices.
Loqate4%#4 of 7
Google Address Validation API4%#5 of 7
The full mid-market standing →
Enterprise
The order flips: Loqate leads at enterprise.
Loqate13%#3 of 8
Google Address Validation API0%#– of 8
The full enterprise standing →

What the models said about Loqate

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.

“The Industry Standards (High accuracy, widely used): Smarty (formerly SmartyStreets), Loqate (Onbuka), Melissa (DataBox).” Qwen 3.7 Flash · scale prompt · first choice
“Best Overall for CRM Hygiene & Global Operations: Loqate (a GBG company) ... Loqate is the gold standard.” Gemini 3.5 Flash · direct prompt · first choice
“It's a strong alternative, especially for companies already using Google Maps or other location services.” Mistral Small · direct prompt · alternative

What the models said about Google Address Validation API

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.

“Generally not CASS-certified, so less ideal for postal compliance needs” DeepSeek V4 Flash · comparative prompt · soft negative
“I'd typically recommend starting with Google Address Validation or Melissa” MiniMax M2.5 · paraphrase prompt · first choice
“1. Google Address Validation API — Best Free Ongoing Option” Kimi K2 · budget prompt · first choice
“U.S. ecommerce checkout: Compare Smarty and Google” GPT-6 Luna · comparative prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.