Every category where a model named Informatica Product 360 for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Product information management	Revenue operations	0%	57 of 68	50%	4	under 10 labels · led by Plytix at 34%

Movement

This is the first edition on this tier, so no move can be computed for Informatica Product 360 yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Informatica Product 360 across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	1	1
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	0	0	0	0
Perplexity Sonar	0	0	0	0
Grok 4.1 Fast	0	0	0	0
Mistral Small	0	0	0	0
DeepSeek V4 Flash	1	0	0	1
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	0	0	0	0
Kimi K2	0	0	0	0
GLM 4.7 FlashX	0	0	0	0
MiniMax M2.5	0	0	0	0
GPT-6 Luna	0	0	1	1
Muse Glimmer 30B	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct4 labels2

Paraphrase3 labelsNone

Comparative9 labels3not counted in share

Budget-constrained0 labelsNone

Scale-constrained3 labelsNone

Negative6 labels1not counted in share

First choiceAlternativeMentionNegative25 labels in all, every segment counted; 2 of the 6 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“MDM-grade governance, best if you need multi-domain MDM.” DeepSeek V4 Flash · PIM · scale prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“dominant criticisms around implementation complexity, a dated and non-intuitive interface ... high total cost of ownership” Claude Haiku 4.5 · PIM · negative prompt · hard negative

“Large enterprise MDM/PIM suites such as SAP, Oracle, Stibo, or Informatica — if your needs are relatively simple.” GPT-6 Luna · PIM · negative prompt · soft negative

Named alongside

The products named in the same answers as Informatica Product 360, over the 25 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Informatica Product 360 was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Akeneo PIM21 of 251Not among the top eight

Inriver PIM20 of 252Not among the top eight

Pimcore20 of 250Not among the top eight

Stibo Systems STEP18 of 255Not among the top eight

Salsify18 of 251Not among the top eight

Syndigo13 of 250Not among the top eight

Contentserv6 of 250Not among the top eight

SAP Master Data Governance6 of 250Not among the top eight

Plytix4 of 251Not among the top eight

Sales Layer4 of 251Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Informatica Product 360. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 24 of the 25 answers that named Informatica Product 360 and are not a share of its labels.

Domains cited

atropim.com16

inriver.com16

softwarefinder.com9

pimcore.com8

plytix.com8

g2.com7

pimly.co7

stibosystems.com7

anglera.com6

gartner.com6

Ninety of the ninety domain citations in answers naming Informatica Product 360 came from somebody else's page.

Pages cited

atropim.com/en/blog/best-enterprise-pim-software11

atropim.com/en/blog/pim-software-companies11

softwarefinder.com/resources/best-pim-software9

atropim.com/en/blog/pim-software-comparison8

inriver.com/resources/best-pim-software8

pimly.co/post/product-information-management-software7

plytix.com/blog/best-pim7

gartner.com/reviews/market/product-information-management-solutions6

Pages are listed as the models cited them.

Search and answers

informatica.com ranks 7 on Google for the category's searches. In the answers, Informatica Product 360 takes 0% of first choices and Plytix takes 34%.

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In search

Google, US estimates

Position for “product information management system”

Position for “best product information management system”

–

not in the top ten

Searches for its name, Google: 40 a month (“informatica product 360”)
AI search demand for its name, est.: 2 a month
Its company's site: informatica.com shared with Informatica's other products; the figures are the site's
Organic visits to its site: about 73,321 a month
Searches its site ranks for: 12,447 · 1,061 in the top three
Sites linking to it: 12,870
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on GoogleDetailLess

120+ ads · 112 text, 8 image · 120 shown in the last 30 days

First shown January 2025, as Informatica LLC, verified. Ads started 2025-10 to 2026-09: 113 in the year, 7 before.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 57 of 68 in PIM

Segment leader

34%

Plytix

First choices: 2 across its categories
Named in: 25 answers
Its own site cited: in 24 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Informatica Product 360

What the judge wrote, as written, with how often. The vendor table decides that these count as Informatica Product 360; a claim can dispute any of them.

Informatica 2

Follow Informatica Product 360

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Informatica is the company behind Informatica Product 360.

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On record

Wikidata

Website: informatica.com
Headquarters: Redwood City, United States
Founded: 1993
Ownership: Public, INFA on New York Stock Exchange
Also from Informatica: Informatica Address Verification, Informatica DaaS, Informatica Data as a Service

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Informatica Product 360's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Informatica Product 360, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Informatica Product 360 by email, built from the raw record of the edition. It shows:

where Informatica Product 360 is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Informatica Product 360, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.